Cult of the Lamb engagement report
@cultofthelamb - 618K followers on X
Measured over 10 original posts from a 30-day window, last computed on August 26, 2026.
Engagement
A typical post picks up 7.4K interactions against 618K followers, an engagement rate of 1.19%. Measured over 10 original posts, its engagement rate beats 97% of 3,882 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 99K times each, and 7.44% of those impressions turn into an interaction. That is about 16.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 80% carry an image or video, 10% are part of a thread and 10% link out. The account's strongest tracked post pulled 27K interactions, about 3.7x its own typical post. Recurring topics include #cultofthelamb, #cultofthelambfanart, #cotl.
Measured over 10 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #cultofthelamb, #cultofthelambfanart, #cotl.
Compared with accounts its own size
Cult of the Lamb's engagement rate beats 97% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 96% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 1.19%, Cult of the Lamb sits above the 75th percentile of the 37,582 accounts in this comparison. That places it in the top 25% band, which runs 0.439% to 2.10%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 158.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 52K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 62K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 74K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 89K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -4% | 101K |
| 15:00 UTC | -2% | 104K |
| 16:00 UTC | -3% | 102K |
| 17:00 UTC | -3% | 94K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 68K |
| 22:00 UTC | -2% | 59K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 237K |
| Monday | 0% | 300K |
| Tuesday | -3% | 299K |
| Wednesday | -1% | 256K |
| Thursday | -1% | 249K |
| Friday | -3% | 258K |
| Saturday | +3% | 232K |
Best tweets
- Aug 19, 20263.7x their median
our definitive edition is here... and there's not a download code in sight. delicious https://t.co/qMlquiUtaG
- Aug 24, 20262.9x their median
The FDA has announced a nationwide recall of Bowl of Poop, stating that the dish is 'made of poop' and 'might have poop in it'. https://t.co/x9YMtqABNz
- Jan 22, 20261.8x their median
❄️🏔️ WOOLHAVEN IS OUT NOW 🏔️❄️ Winter has come. A long-forgotten deity stirs beneath the ice. ✨Bigger than the base game at launch, Woolhaven brings: 📜 New lore & regions 👹 New enemies & bosses 🐑 Followers, NPCs & decorations 🏠 A huge base expansion …and much more. https://t.co/xhH6LrGTAW
- Aug 21, 20261.6x their median
i love this 3D model of The Lamb so much. they look very chewable and squeaky. like Polly Pocket clothes https://t.co/r0NtINVEEX
- Aug 11, 20261.5x their median
We are four years old. We are the youngest game ever. We are also having a big birthday sale on Steam and consoles to celebrate. Praise the Lamb. New birthday art from the amazing @carlesdalmauart https://t.co/Qf9oxKPMD2
- Aug 7, 2026
What is next for Cult of the Lamb? Will there be a Cult of the Lamb 2? What is Massive Monster working on next? What is Plimbo studying at college? https://t.co/eyUjypfRO0
- Aug 11, 2026
I'M FOUR!!!!!!!!!
- Aug 18, 2026
going on a field trip :) https://t.co/wh3W2wjQji
- Aug 5, 2026
it's time for this week's Woolhaven Art Wednesdays.. or WAW for short! this week's WAW prompt is the Cool Rancher BARAQ! https://t.co/cqXMPI2zZt
- Aug 14, 2026
Cult of the Lamb: The Board Game is in the FINAL HOURS on Kickstarter. It's already reached a metric butt-tonne of the stretch goals, meaning the board game is juicier than previously imagined. Delicious. You've still got time to secure yours: https://t.co/n44de2D7vb https://t.co/GmpFFf9dK0
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell X accounts - escrow-protected
PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 7.4K interactions against 618K followers, an engagement rate of 1.19%. Measured over 10 original posts, its engagement rate beats 97% of 3,882 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 99K times each, and 7.44% of those impressions turn into an interaction. That is about 16.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 80% carry an image or video, 10% are part of a thread and 10% link out. The account's strongest tracked post pulled 27K interactions, about 3.7x its own typical post. Recurring topics include #cultofthelamb, #cultofthelambfanart, #cotl.
- What is Cult of the Lamb's engagement rate on X?
- Cult of the Lamb (@cultofthelamb) has an engagement rate of 1.19%, based on the median interactions across 10 original posts from the last 30 days against 618,396 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 1.19%, Cult of the Lamb sits above the 75th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @cultofthelamb have real engagement?
- Its engagement rate beats 97% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @cultofthelamb post?
- Most posts go out around 09:00 UTC, and Friday is its busiest day, at roughly 2.07 posts per day across the measured window.