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Adobe Creative Cloud engagement report

@creativecloud - 548K followers on X

Measured over 33 original posts from a 30-day window, last computed on August 27, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 548K followers
Per impression
0.227%
6.2K views on a typical post
Reach
1.13%
of its followers see a post
Typical post
14
interactions (median)
Saved
0.032%
2 bookmarks on a typical post
Posting rate
1.13/day
active 70% of days
Peak time
21:00 UTC
Friday

A typical post picks up 14 interactions against 548K followers, an engagement rate of 0.003%. Measured over 33 original posts, its engagement rate beats 16% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.2K times each, and 0.227% of those impressions turn into an interaction. That is about 1.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 33 posts sampled, 88% carry an image or video and 67% link out. The account's strongest tracked post pulled 87 interactions, about 6.2x its own typical post. Recurring topics include #adobeillustrator, #adobestock, #aftereffects.

Measured over 33 original posts from a 30-day window, last computed on August 27, 2026. Recurring tags: #adobeillustrator, #adobestock, #aftereffects.

Compared with accounts its own size

Adobe Creative Cloud's engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 18% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Adobe Creative Cloud sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 30, 20266.2x their median

    Test out sticker designs with Tegan Matea! 🧸 Get an inside look at how she used Concept to Vector in #AdobeIllustrator to help her quickly get started. ✨ Learn more here: https://t.co/J0XtZ5xN4D 🎨: IG | teganmatea https://t.co/LBkS0SgmOK

    67810214K viewsView on X
  • Jul 31, 20263.1x their median

    Michelle Deborah spills the tea on how she revived her old design file! 🍵 Watch how she vectorizes it with #AdobeIllustrator’s new Concept to Vector feature. Find out more about the latest updates here: https://t.co/sAAXqxfdR2 🎨: IG | artsbyemdee https://t.co/lFrcfMQaMm

    308519.3K viewsView on X
  • Jul 31, 20262.9x their median

    Rules when creating art: 1. There are no rules. 2. Always remember to name your layers.

    3046018K viewsView on X
  • Jul 22, 20262.6x their median

    Following fashion industry design standards is a lot easier with pro-level tools. Emily Yee makes the most of her Creative Cloud Pro subscription to deliver a fully realized fashion project, powered by #AdobeIllustrator and @Photoshop. Students save over 70% on Creative Cloud Pro subscriptions. Learn more: https://t.co/PM2oaT8cCh 🎨: IG | emi.sews

    2012318.5K viewsView on X
  • Jul 24, 20262.4x their median

    Follow along as Rosie Pink revives an old idea, turning it into a sticker, print, and an animation! Watch how she kickstarts her project using #AdobeIllustrator’s Concept to Vector feature. Learn more here: https://t.co/W1tWe6BWpP 🎨: IG | hellorosiepink https://t.co/5YAlQjJLmt

    246228.7K viewsView on X
  • Aug 5, 20262.1x their median

    Here’s how Kira Cyan Rittgers creates stunning, precise stained glass art with #AdobeIllustrator. Dive into her process from sketch to template to the jaw-dropping final piece! 🐴✨ 🎨 : IG | https://t.co/Tv6YCfQgNX https://t.co/ppEH1e5daK

    165817.8K viewsView on X
  • Aug 14, 20262.1x their median

    PSA: @Photoshop redesigned the Actions panel to be more intuitive than ever. With the Essentials tab, you can now navigate and locate your editing fundamentals with ease. Watch Fuller take it for a spin. 🎨: IG | https://t.co/xQiBw4D9VS https://t.co/tLuD5MIndu

    177146.8K viewsView on X
  • Aug 7, 20261.8x their median

    Here’s how Alireza turned his childhood animation dreams into reality with the help of #AdobeIllustrator. ✨ Follow along as he sketches, builds his character, takes it for a spin with the Turntable feature, and then finalizes everything using #AfterEffects. Learn more about what's new in Illustrator here: https://t.co/WIls13xm0V 🎨 : IG | yadoxstudio

    190516.8K viewsView on X
  • Jul 27, 20261.8x their median

    Keeping it surreal. 🌀 Check out our "Surreal Silliness" #AdobeStock collection, inspired by the 2026 Creative Trends Forecast. Capture the joyful chaos of unhinged creativity in your next project! 👉 https://t.co/TQ4texaxfd https://t.co/Jblm5TJlMM

    167208.9K viewsView on X
  • Aug 17, 20261.6x their median

    There’s a reason why it’s called Creative Cloud *Pro.* Professionals use our tools to communicate their ideas every day, and Avrey Ovard knows it first-hand. 🙂‍↕️ Watch her explain why our tools have played such an important role as she navigates school and the fashion industry. Students get 70% off. Learn more here: https://t.co/rEAIoCbHQj 🎨: IG | avreyovard

    171316.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#adobeillustrator#adobestock#aftereffects

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 14 interactions against 548K followers, an engagement rate of 0.003%. Measured over 33 original posts, its engagement rate beats 16% of 3,774 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.2K times each, and 0.227% of those impressions turn into an interaction. That is about 1.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 33 posts sampled, 88% carry an image or video and 67% link out. The account's strongest tracked post pulled 87 interactions, about 6.2x its own typical post. Recurring topics include #adobeillustrator, #adobestock, #aftereffects.

What is Adobe Creative Cloud's engagement rate on X?
Adobe Creative Cloud (@creativecloud) has an engagement rate of 0.003%, based on the median interactions across 33 original posts from the last 30 days against 548,140 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Adobe Creative Cloud sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @creativecloud have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @creativecloud post?
Most posts go out around 21:00 UTC, and Friday is its busiest day, at roughly 1.13 posts per day across the measured window.

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