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Colin Cowherd engagement report

@colincowherd - 1.6M followers on X

Measured over 60 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.02%
of 1.6M followers
Per impression
0.553%
58K views on a typical post
Reach
3.67%
of its followers see a post
Typical post
319
interactions (median)
Saved
0.021%
12 bookmarks on a typical post
Posting rate
3.03/day
active 87% of days
Peak time
20:00 UTC
Monday

A typical post picks up 319 interactions against 1.6M followers, an engagement rate of 0.02%. Measured over 60 original posts, its engagement rate beats 57% of 3,881 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 58K times each, and 0.553% of those impressions turn into an interaction. That is about 3.67% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 20:00 UTC, and Monday is the busiest day of the week. Of the 60 posts sampled, 52% carry an image or video and 37% link out. The account's strongest tracked post pulled 39K interactions, about 122x its own typical post. Recurring topics include #60s, #caffeineaddiction, #maxx.

Measured over 60 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #60s, #caffeineaddiction, #maxx.

Compared with accounts its own size

Colin Cowherd's engagement rate beats 57% of the tracked X accounts closest to it in follower count (3,881 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.02%, Colin Cowherd sits above the 25th percentile of the 37,582 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 29, 2026122x their median

    Roger Federer played some grass court tennis today in Newport. And did THIS. 📽️ ig lisapphire / Lisa Rokhmina https://t.co/SvSdL0VAYL

    35K3.0K2053795.2M viewsView on X
  • Aug 12, 202635x their median

    Mike Macdonald doesn't mess around when it comes to protecting his QB. The new episode of Hard Knocks: Training Camp with the @Seahawks is available now on @hbomax https://t.co/zsBfm7RRp8

    10K4161751884.6M viewsView on X
  • Aug 8, 202625x their median

    Caitlin Clark gets a T for accidentally bumping into a ref. This league truly believes they get picked on. Nope. That’s not it.

    7.4K2701039323K viewsView on X
  • Aug 9, 202624x their median

    Sunday thoughts on Megyn Kelly calling Caitlin Clark a “coward” https://t.co/fS3pd7TNWo

    6.9K5292171591.3M viewsView on X
  • Aug 11, 202615x their median

    "I'm going to have the scorching hot take that the Chargers are going to be who the Chargers have been my entire life, which is a better team on paper than they are on the field." @colincowherd and @getnickwright debate Colin's AFC division predictions https://t.co/0jgZZOTWFo

    4.6K8720339348K viewsView on X
  • Aug 4, 202610x their median

    "Caitlin owes nobody in the media an assist for a game she didn't choose to play... If you choose - sportscaster, athlete, or chef - to have a strong political opinion, it is up to you." @colincowherd has no problem with Caitlin Clark staying out of politics https://t.co/wKUk89ecwE

    2.9K20018233223K viewsView on X
  • Aug 8, 20269.2x their median

    The waterfront in Chicago in the summer is glorious.

    2.7K1179513530K viewsView on X
  • Aug 16, 20268.2x their median

    Never know who you’ll run into. #Tacko https://t.co/5LamKhnSuj

    2.6K30344190K viewsView on X
  • Aug 10, 20267.9x their median

    “I was blown away!” @colincowherd tells @DannyParkins about his day watching Caleb Williams at Bears Practice https://t.co/o4kCI8HuyZ

    2.3K1383814216K viewsView on X
  • Aug 10, 20267.4x their median

    "What I saw yesterday was a lot of speed, a lot of energy. Caleb is thinner, faster, much more accurate. That offense was pretty damn crisp!" @colincowherd shares his observations after attending Bears Training Camp https://t.co/YhGACnWnS9

    2.2K124459186K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#60s#caffeineaddiction#maxx#pictureperfect#tacko

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 319 interactions against 1.6M followers, an engagement rate of 0.02%. Measured over 60 original posts, its engagement rate beats 57% of 3,881 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 58K times each, and 0.553% of those impressions turn into an interaction. That is about 3.67% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 20:00 UTC, and Monday is the busiest day of the week. Of the 60 posts sampled, 52% carry an image or video and 37% link out. The account's strongest tracked post pulled 39K interactions, about 122x its own typical post. Recurring topics include #60s, #caffeineaddiction, #maxx.

What is Colin Cowherd's engagement rate on X?
Colin Cowherd (@colincowherd) has an engagement rate of 0.02%, based on the median interactions across 60 original posts from the last 30 days against 1,573,920 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.02%, Colin Cowherd sits above the 25th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @colincowherd have real engagement?
Its engagement rate beats 57% of the tracked X accounts closest to it in follower count (3,881 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @colincowherd post?
Most posts go out around 20:00 UTC, and Monday is its busiest day, at roughly 3.03 posts per day across the measured window.

Keep going

Colin Cowherd (@colincowherd) Engagement Rate - 0.02% | PlayerSells