Carte Blanche engagement report
@carteblanchetv - 342K followers on X
Measured over 50 original posts from a 30-day window, last computed on October 8, 2026.
Engagement
A typical post picks up 20 interactions against 342K followers, an engagement rate of 0.006%. Measured over 50 original posts, its engagement rate beats 27% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.8K times each, and 0.733% of those impressions turn into an interaction. That is about 0.818% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 17:00 UTC, and Sunday is the busiest day of the week. Of the 50 posts sampled, 96% carry an image or video and 6% link out. The account's strongest tracked post pulled 304 interactions, about 15x its own typical post. Recurring topics include #carteblanche, #yourchoicehaspower, #springboks.
Measured over 50 original posts from a 30-day window, last computed on October 8, 2026. Recurring tags: #carteblanche, #yourchoicehaspower, #springboks.
Compared with accounts its own size
Carte Blanche's engagement rate beats 27% of the tracked X accounts closest to it in follower count (20,182 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.006%, Carte Blanche sits above the 10th percentile of the 202,956 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.674% |
| 90th percentile | 2.54% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 96% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 6% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 6% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 527 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 4, 202615x their median
This man allegedly runs illegal distillery operations across the country. He claims to sell to legit liquor stores. #CarteBlanche @govanwhittles #YourChoiceHasPower https://t.co/AzGdBqe83I
- Oct 4, 20269.6x their median
Gauteng Health has failed to pay utility bills for the Children's Memorial Institute, leaving the national 24-hour @ChildlineSA helpline offline for weeks. #CarteBlanche @clairemawisa https://t.co/oBCJ3dm2Kb
- Oct 5, 20269.4x their median
POLICE FORENSIC REPORT RECOMMENDS PROSECUTION OF BHEKI CELE A 370-page SAPS forensic report has recommended that former police minister Bheki Cele face criminal prosecution over allegations that he received private benefits linked to businessman Vusimuzi “Cat” Matlala. The report refers to alleged cash payments and luxury accommodation. Cele denies receiving money from Matlala. No criminal conviction has been made on these allegations. When allegations reach this level of government, what should happen next to restore public trust? Photo: GCIS #CarteBlanche #BhekiCele #SAPS #SouthAfrica
- Oct 6, 20268.7x their median
JUSTICE FOR SKY The NSPCA says it plans to open an animal cruelty case against SAPS officials following the death of Sky, a five-year-old Belgian Malinois who served as a police working dog. Sky was found badly injured at the SAPS Veterinary Hospital in Roodeplaat in September and was later euthanised. According to the NSPCA, its investigation found serious concerns about her condition and treatment. A post-mortem reportedly showed severe muscle damage linked to a traumatic event, fractures to both front legs and older stitched wounds. The organisation also says Sky’s records reflected ongoing stress in the kennel environment. The NSPCA says it will now pursue a case under the Animals Protection Act. “Sky was a sentient being, and no working animal should ever be treated as an asset.” Should working animals be guaranteed a proper retirement once their service ends? Image: NSPCA #CarteBlanche #JusticeForSky #NSPCA #SAPS #AnimalWelfare
- Sep 13, 20268.2x their median
We meet an alleged major player in the illicit cigarette cartel. From tobacco farmers, to the police, to SARS officials - this insider claims everyone's in on the illicit cigarette game. #CarteBlanche @govanwhittles #YourChoiceHasPower https://t.co/NVijvo0Ru7
- Sep 11, 20267.9x their median
Bafana Mahungela has been found guilty in connection with the murder of Johannesburg teacher Kirsten Kluyts. Kluyts was killed during a MyRun event in Sandton in October 2023. She was 14 weeks pregnant. If this was your loved one, would this verdict feel like justice? Photo: Facebook #CarteBlanche #KirstenKluyts
- Oct 4, 20266.8x their median
Just two tablespoons of pure methanol can blind you. This man allegedly runs large-scale illegal distilleries across the country. #CarteBlanche @govanwhittles #YourChoiceHasPower https://t.co/Rur331cI5m
- Sep 13, 20266.8x their median
It's estimated that SARS loses between R20 billion and R40 billion per annum due to illegal cigarettes. Money needed to fund public services... #CarteBlanche @govanwhittles #YourChoiceHasPower https://t.co/Khel7FWdQK
- Oct 4, 20265.5x their median
After the COJ cut off power to 22 child welfare NGOs, the Gauteng Health Dept brought in large-scale generators - spending thousands on diesel instead of paying its hefty utilities bill. #CarteBlanche @clairemawisa https://t.co/BduvtQNDH0
- Oct 4, 20265.0x their median
Fake or illicit alcohol is a serious health hazard in South Africa. Counterfeiters often refill genuine bottles with cheap, toxic substitutes like industrial methanol or nail polish remover, which can cause blindness, organ failure, or severe poisoning. More industrious counterfeiters recreate the brand labels on-site. Spotting a fake bottle before buying it – and knowing who to notify – is crucial for staying safe. 𝗜𝗗𝗘𝗡𝗧𝗜𝗙𝗬𝗜𝗡𝗚 𝗙𝗔𝗞𝗘 𝗔𝗟𝗖𝗢𝗛𝗢𝗟 𝗣𝗟𝗔𝗖𝗘 📍 - Unlicensed Vendors: Avoid buying from informal street vendors, social media resellers, or unregistered establishments. 𝗣𝗥𝗜𝗖𝗘 💸 - Too Good to Be True: Premium spirits (like top-shelf gin, whiskey, or cognac) do not sell for 50% or 70% off. If a bottle's price is lower than the standard government excise tax alone, it is almost certainly counterfeit or illicit. 𝗣𝗔𝗖𝗞𝗔𝗚𝗜𝗡𝗚 🍾 - The Seal and Cap: Authentic bottles use precise, machine-applied caps. Look for loose seals, misaligned plastic wrapping, glue marks, or caps that do not crack open cleanly when turned. Criminals often reuse original bottles and seal them with heat guns. Others use glue to reseal caps while still giving it that cracking sound of a new bottle. - Print Quality: Look for blurry text, cheap paper, crooked alignment, air bubbles, or spelling errors. Legitimate brands print crisp, high-quality labels, often with embossed detail or metallic foils. - Barcodes and Details: South African products generally start with the barcode prefix 600. You can scan product barcodes using the free MyCGCSA app (Consumer Goods Council of SA) to verify if the barcode matches the actual brand and liquid. Missing manufacturer details or batch numbers are major warning signs. If you're unable to access the MyCGCSA app, you can also use your phone's built-in AI agent to analyse the barcode for you. 𝗣𝗥𝗢𝗗𝗨𝗖𝗧 🥃 - Visual Inspection: Clear spirits (vodka, gin, white rum) should be crystal clear. If you see floating specks, cloudiness, sediment, or an oily residue film, do not drink it. - Uneven Fill Levels: If you are buying multiple bottles of the same brand, check the fluid height. Hand-refilled bottles often have inconsistent liquid levels. - Smell: Fake alcohol often has a harsh, solvent-like chemical smell similar to nail polish remover (acetone) or paint thinner. Never taste liquid if the smell raises suspicion. 𝗥𝗘𝗣𝗢𝗥𝗧𝗜𝗡𝗚 𝗜𝗧 ☎️ Reporting illicit trade protects your community and cuts off funding for organised criminal syndicates. You can submit anonymous tip-offs through several official channels: - SAPS Crime Stop: Call 08600 10111 or submit an anonymous tip via the MySAPS App. - Consumer Goods Crime & Risk Initiative (CGCSA): oToll-Free Hotline: 0800 000 901 oApp: Report directly through the MyCGCSA barcode scanning app. NB! In case the app doesn't work on your device, you can email CGCSA at [email protected] - SALBA (South African Liquor Brandowners Association): Report illicit manufacturing or distribution via email at [email protected]. Emergency Note: If you or someone you know accidentally consumes suspected fake alcohol and experiences nausea, severe stomach pain, dizziness, or blurred vision, seek immediate medical attention at the nearest emergency room or hospital. Sources: SALBA / CGCSA #CarteBlanche #southafrica #news #YourChoiceHasPower
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 20 interactions against 342K followers, an engagement rate of 0.006%. Measured over 50 original posts, its engagement rate beats 27% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.8K times each, and 0.733% of those impressions turn into an interaction. That is about 0.818% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 17:00 UTC, and Sunday is the busiest day of the week. Of the 50 posts sampled, 96% carry an image or video and 6% link out. The account's strongest tracked post pulled 304 interactions, about 15x its own typical post. Recurring topics include #carteblanche, #yourchoicehaspower, #springboks.
- What is Carte Blanche's engagement rate on X?
- Carte Blanche (@carteblanchetv) has an engagement rate of 0.006%, based on the median interactions across 50 original posts from the last 30 days against 342,098 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, Carte Blanche sits above the 10th percentile of the 202,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @carteblanchetv have real engagement?
- Its engagement rate beats 27% of the tracked X accounts closest to it in follower count (20,182 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @carteblanchetv post?
- Most posts go out around 17:00 UTC, and Sunday is its busiest day, at roughly 3.6 posts per day across the measured window.