Carl Bildt engagement report
@carlbildt - 730K followers on X
Measured over 49 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 473 interactions against 730K followers, an engagement rate of 0.065%. Measured over 49 original posts, its engagement rate beats 62% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 35K times each, and 1.36% of those impressions turn into an interaction. That is about 4.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 09:00 UTC, and Tuesday is the busiest day of the week. Of the 49 posts sampled, 63% carry an image or video and 39% link out. The account's strongest tracked post pulled 6.9K interactions, about 15x its own typical post.
Measured over 49 original posts from a 30-day window, last computed on September 1, 2026. Recurring tag: #efa26.
Compared with accounts its own size
Carl Bildt's engagement rate beats 62% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 61% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.065%, Carl Bildt sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 22, 202615x their median
Peter Armstrong on the collapse of Canada-US trade talks: "There will be books written about what happened tonight." https://t.co/Hcw9nJK4Yl
- Aug 22, 202612x their median
In connection with πΈπͺ Air Force 100 Year Anniversary Saab unveils a concept of the A3 unmanned stealth drone. And the A1 larger test platform is expected to fly already next year. https://t.co/ixX3gR9o3h
- Aug 22, 20269.1x their median
Opinion: The lessons Israel has learned in the West Bank, Gaza, Syria, Lebanon, and Iran apply to Turkey as well. From Idlib to Istanbul, Israel will attack, if necessary, not defend. https://t.co/GPFavGrB3P
- Aug 22, 20263.7x their median
There is an intense election campaign ongoing. But as a young girl is murdered in a school attack the PM Ulf Kristersson and the opposition leader Magdalena Andersson stop everything and come together in lighting a candle in the memory of the girl. Thatβs πΈπͺ. https://t.co/QlC0AcHWF4
- Aug 24, 20262.9x their median
Very impressive military parade in Kyiv πΊπ¦ today. Unmanned vehicles and drones shows the impressive ability of the country to develop new defence technologies. https://t.co/UHcJFaafxb
- Aug 25, 20262.9x their median
Very few nations can show the depth of experience with designing, building and operating advanced fighters that πΈπͺ can. And it is of course based on the technological and industrial strength of the nation. https://t.co/Abhm16n1yu
- Aug 25, 20262.8x their median
The Director CIA πΊπΈ taking off from Riga π±π» after having spent a couple of hours in Moscow π·πΊ. He certainly saw his counterpart at SVR there, but most likely also conveyed his message also to higher echelons. https://t.co/YmkoSlkvTO
- Aug 24, 20262.7x their median
Good sign that the first foreign trip of new π¬π§ PM Burnham is to Kyiv on this πΊπ¦ Independence Day. https://t.co/uyVY06N6aF
- Aug 21, 20262.6x their median
Iβm sure π·πΊ has carefully noted the advanced NATO presence in the vicinity of Kaliningrad the last few days. It certainly sent a powerful signal. Any π·πΊ aggression in the Baltic area will immediately impact the security of Kaliningrad. https://t.co/0soBg1HQBR
- Aug 16, 20262.4x their median
Spectacular fire in the Moscow region π·πΊ after a πΊπ¦ drone strike. https://t.co/BpytwogDGu
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 473 interactions against 730K followers, an engagement rate of 0.065%. Measured over 49 original posts, its engagement rate beats 62% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 35K times each, and 1.36% of those impressions turn into an interaction. That is about 4.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 09:00 UTC, and Tuesday is the busiest day of the week. Of the 49 posts sampled, 63% carry an image or video and 39% link out. The account's strongest tracked post pulled 6.9K interactions, about 15x its own typical post.
- What is Carl Bildt's engagement rate on X?
- Carl Bildt (@carlbildt) has an engagement rate of 0.065%, based on the median interactions across 49 original posts from the last 30 days against 730,069 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.065%, Carl Bildt sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @carlbildt have real engagement?
- Its engagement rate beats 62% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @carlbildt post?
- Most posts go out around 09:00 UTC, and Tuesday is its busiest day, at roughly 2.3 posts per day across the measured window.