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B'Tselem בצלם بتسيلم engagement report

@btselem - 218K followers on X

Measured over 29 original posts from a 30-day window, last computed on October 3, 2026.

Engagement

Top quarter for its size
Per follower
0.29%
of 218K followers
Per impression
6.62%
9.6K views on a typical post
Reach
4.38%
of its followers see a post
Typical post
633
interactions (median)
Saved
0.355%
34 bookmarks on a typical post
Posting rate
1.43/day
active 47% of days
Peak time
11:00 UTC
Tuesday

A typical post picks up 633 interactions against 218K followers, an engagement rate of 0.29%. Measured over 29 original posts, its engagement rate beats 77% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 9.6K times each, and 6.62% of those impressions turn into an interaction. That is about 4.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 29 posts sampled, 97% carry an image or video and 69% link out. The account's strongest tracked post pulled 7.3K interactions, about 12x its own typical post. Recurring topics include #endisraeliapartheid, #endisraeliimpunity.

Measured over 29 original posts from a 30-day window, last computed on October 3, 2026. Recurring tags: #endisraeliapartheid, #endisraeliimpunity.

Compared with accounts its own size

B'Tselem בצלם بتسيلم's engagement rate beats 77% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 92% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.29%, B'Tselem בצלם بتسيلم sits above the 50th percentile of the 204,798 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video97% of posts+111%+108% to +115%34K
Outbound link69% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 97% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 69% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 1049 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 24, 202612x their median

    Urgent call to the international community to take immediate action to stop Israel's violence and prevent pogroms by settler militias and the Israeli army across the West Bank. In recent days, violence by settler militias, enabled and supported by the Israeli army, has escalated across the West Bank, including the torching and destruction of Palestinian property, and the forced expulsion of families and communities. These attacks have been met with silence and inaction from much of the international community, allowing the violence to continue and intensify. Today's event in the village of Tell (Area B) when a settlers' "tour" in the village ended with the killing of at least 4 Palestinians and 1 settler and several people injured is leading to escalated violence in the area with settlers, ministers, and Knesset members calling for further revenge attacks which already started across the West Bank. Experience shows that these events can escalate quickly into mass pogroms when met with silence. We call the international community to act now. Immediate pressure must be placed on Israel to stop further attacks, prevent pogroms and further killings, and ensure the protection of Palestinians, in accordance with Israel's obligations under international law. Adalah; Akevot; Bimkom; Breaking the Silence; B’Tselem; Emek Shaveh; Gisha; HaMoked; Haqel; Human Rights Defenders Fund; Ir Amim; Leap; MachsomWatch; Parents Against Child Detention; Peace Now; Physicians for Human Rights Israel; Rabbis for Human Rights; UCPIP; Yesh Din; Zazim

    3.9K3.1K108247173K viewsView on X
  • Aug 24, 20268.7x their median

    On October 26, 2025, Muhammad Bahajat al-Halaq, 9, was playing soccer with other children and teenagers in the schoolyard of the village of a-Rihiya in the Hebron district. During the game, two military jeeps entered the village. Fearing that the soldiers would fire tear gas at them, as had happened before, the children ran from the playground and hid among the houses. Four soldiers exited one of the jeeps. Two of them began shooting in the direction in which the children had fled. One soldier fired tear gas canisters, while the other fired live ammunition. One of the bullets struck Muhammad. After he was shot, the soldiers continued firing tear gas toward the spot where he had fallen. When a local resident tried to reach Muhammad, the soldiers shot at him as well. Eventually, the man managed to reach Muhammad and evacuate him. Muhammad was taken to a hospital, where he was pronounced dead. His mother, ‘Aliyah, said that Muhammad loved soccer, was an excellent student, and dreamed of becoming a doctor. “When he played with his brothers, he would always ask them to call him ‘Dr. Muhammad.’ But that dream will never be fulfilled now that he has been shot and killed by an Israeli soldier.” Muhammad is one of 54 children and teens killed by Israeli forces in the West Bank in 2025.  Our report, Unshielded Childhood, tells their stories and the circumstances that led to each of their deaths. Since October 2023, 1,100 Palestinians have been killed by Israel in the West Bank, including 242 children and teenagers, through 27 July 2026. This reality is the result of an Israeli policy that enables and sanctions the killings, with no one held accountable. Read our latest report, “Unshielded Childhood” >> https://t.co/N0RILyOeBG

    3.5K1.9K5585181K viewsView on X
  • Sep 16, 20265.4x their median

    Israel is no longer hiding its intentions. They are now out in the open. In recent years, ministers, MKs, top military officers, and even the prime minister himself have openly boasted about the Elimination Project Israel is implementing in the West Bank. They take pride in the violence, land grabs, settlement expansion, the expulsion of Palestinians from their land, home demolitions, and efforts to change the reality on the ground. What was once denied or hidden is now being said openly. No need to guess or search for hidden plans. Just listen to what they say and look at what is happening on the ground. B’Tselem’s new report shows that these are not merely isolated extremist remarks. They reflect a political plan, backed by an entire system designed to carry it out. Its purpose is to dismantle the very infrastructure that allows Palestinians to exist as a collective in the West Bank, while expanding and reinforcing Israeli control and Jewish presence across the area. This is the elimination project, and it is being carried out in the open. Read more about “The Elimination Project” on our website. https://t.co/aWjyA06fAp

    1.7K1.5K9015553K viewsView on X
  • Sep 15, 20264.4x their median

    Watch: @SusanSarandon, Hannah Einbinder, @CynthiaNixon and Michael Stipe (@stipemichael_) join B’Tselem’s call to stop Israel’s Elimination Project in the West Bank. In the video, the artists and B’Tselem team members say that “Israel is carrying out a campaign to eliminate Palestinian collective existence in the West Bank.” They call on the international community to take action to stop this project and note that “U.S. taxpayer dollars are funding these crimes." Our new report, “The Elimination Project”, examines how Israel is dismantling the material, social and political conditions that enable Palestinians to exist as a society and as a collective in the West Bank: to live on their land, earn a living, maintain communities, social ties and political institutions, organize and exercise their collective rights, and uphold the possibility of a future. By violently reshaping the territory, Israel is working to permanently cement exclusive Jewish-Israeli control and sovereignty over the entire area. What is happening in the West Bank is not a series of isolated incidents. When you look closely and connect the dots, the picture is clear: this is all part of one political project. Read more about “The Elimination Project” >> https://t.co/aWjyA06fAp

    1.8K897432833K viewsView on X
  • Jul 16, 20263.5x their median

    The food crisis in the Gaza Strip is worsening, with the World Central Kitchen shutting down some of its community kitchens. Throughout the ongoing genocide, these kitchens, along with local initiatives, became the only reliable source of food for hundreds of thousands of people. Now only three WCK kitchens remain, together serving about 200,000 hot meals a day – down from more than 1.5 million until recently. Since October 2023, Israel has restricted the entry of food into Gaza while systematically destroying the local infrastructure needed to produce and distribute it. The result has been severe shortages, forcing hundreds of thousands of people into near-total dependence on humanitarian aid. According to the Palestinian Ministry of Health, by October 2025, 455 people, including 151 children, had died from starvation and malnutrition. For many families, these community kitchens were the only way to secure a single meal a day. Now, even that fragile lifeline is disappearing. In March 2025, Israel imposed a total siege on Gaza for more than two months, blocking the entry of humanitarian aid. It later imposed additional restrictions on the work of humanitarian organizations, prompting dozens of aid agencies to warn that they would be unable to continue operating. As a result, in May 2026, the World Central Kitchen began scaling back its operations. The ongoing hunger crisis in Gaza is the result of deliberate Israeli policy. Humanitarian aid, dependent on Israel's changing decisions and interests, cannot replace a functioning system for producing and distributing food. As long as Israel continues to restrict the entry of food, destroy essential infrastructure, and obstruct humanitarian organizations, millions of people will remain trapped in a reality of hunger, deprivation, and dependence. Read the full article >> https://t.co/SiLOewuOct

    1.1K948845938K viewsView on X
  • Aug 6, 20263.4x their median

    Urgent call to the international community to act now and prevent the force displacement of another West Bank refugee camp. https://t.co/wWPguKmhz7

    1.1K960305841K viewsView on X
  • Sep 16, 20263.4x their median

    "All this didn't start with the current Israeli government, and it didn't begin on October 7th. Over time the methods have changed, the scale changed, but the direction remained. In the West Bank apartheid remains the central legal framework for understanding the Israeli regime and the crimes committed to maintain it", said Yuli Novak, B’Tselem’s Executive Director, at the launch of our new report The Elimination Project. A checkpoint. A community forced from its land. A farmer unable to reach his fields. An economy pushed further into crisis. A journalist arrested. These may look like separate events. B’Tselem’s new report shows that they are interconnected parts of the same system. Understand the logic behind what is happening in the West Bank. See the full picture. Read the full report >> https://t.co/aWjyA06NpX

    1.2K842346025K viewsView on X
  • Sep 6, 20263.2x their median

    For decades, B’Tselem has documented violence, demolitions, displacement and the dispossession of Palestinians from their land in the West Bank. Raj’in (“We Shall Return”) brings this documentation work into a new medium. Co-created by Faiz Abu Rmeleh and Keren Manor and co-produced by B’Tselem and NowHere Media, the film, which is currently being screened as part of the Venice International Film Festival, was shot with 360° cameras and also incorporates footage filmed by Palestinian residents and protective presence activists. Through virtual reality, it places viewers inside the spaces where Palestinian shepherding communities in the West Bank face Israeli violence, demolitions and displacement from their land. Since October 2023, 65 Palestinian communities have been entirely forcibly displaced, while another 18 have been partially displaced. More than 4,861 people have been driven from their homes and land, including at least 2,315 children.

    1.1K811305855K viewsView on X
  • Sep 16, 20262.7x their median

    ישראל כבר לא מנסה להסתיר. הכל חשוף. שרים, חברי כנסת, קצינים בכירים ואפילו ראש הממשלה מדברים בשנים האחרונות בגאווה על פרויקט המחיקה שישראל מיישמת בגדה המערבית: על האלימות, על ההשתלטות על הקרקע, הרחבת ההתנחלויות, גירוש פלסטינים מאדמתם, הרס בתים ועל שינוי המציאות בשטח. לא צריך לנחש מהי המדיניות. לא צריך לחפש תוכניות סודיות. צריך פשוט להקשיב למה שהם אומרים - ולהסתכל על מה שקורה בשטח. הדו״ח החדש של בצלם מראה שהדברים האלה אינם אוסף של הצהרות קיצוניות. הם מתארים פרויקט פוליטי שמיושם באמצעות מערכת שלמה ומטרתו לפרק את התנאים שמאפשרים לפלסטינים להתקיים כקולקטיב בגדה המערבית, ובמקביל להרחיב ולקבע את השליטה הישראלית ואת הנוכחות היהודית במרחב. זהו פרויקט המחיקה. והוא מתבצע בגלוי. קראו עוד על פרויקט המחיקה באתר הדוח.

    882690446543K viewsView on X
  • Aug 24, 20262.5x their median

    מוחמד בהג'ת אל-חלאק, בן תשע, שיחק כדורגל עם ילדים ונערים נוספים בחצר בית הספר בכפר א-ריחיה שבמחוז חברון. אחר הצהריים, ב-16 באוקטובר 2025, נכנסו לכפר שני ג'יפים צבאיים. הילדים, שחששו מירי גז מדמיע כפי שקרה בעבר, נמלטו מהמגרש והסתתרו בין הבתים. ארבעה חיילים יצאו מאחד הג'יפים. שניים מהם החלו לירות לכיוון שאליו ברחו הילדים; אחד ירה רימוני גז מדמיע והשני אש חיה. אחת היריות פגעה במוחמד. לאחר שנורה, המשיכו החיילים לירות רימוני גז לעבר המקום שבו שכב. כאשר תושב המקום ניסה להגיע למוחמד כדי לפנות אותו, הם ירו גם לעברו. לבסוף הצליח האיש להגיע למוחמד ולחלץ אותו. מוחמד פונה לבית החולים, שם נקבע מותו. אמו, עאליה, סיפרה שמוחמד אהב מאוד כדורגל, היה תלמיד מצטיין וחלם להיות רופא. "כששיחק עם האחים שלו תמיד ביקש שיקראו לו 'הדוקטור מוחמד'. אבל החלום הזה כבר לא יתגשם אחרי שחייל ישראלי ירה בו והרג אותו". מוחמד הוא אחד מתוך 54 ילדים ונערים שנהרגו בשנת 2025 על ידי הצבא בגדה המערבית. הדו"ח "ילדות חשופה" מציג את סיפוריהם ואת הנסיבות שהביאו למותם של כל אחת ואחד מהם. מאז אוקטובר 2023 ועד 27 ליולי 2026 הרגה ישראל בגדה המערבית 1100 פלסטינים, מתוכם 242 ילדים ונערים. מציאות זו היא תוצאה של מדיניות ישראלית המאפשרת ומגבה את ההרג, מבלי שאיש נדרש לתת על כך את הדין. לדוח המלא "ילדות חשופה" >> https://t.co/cQRWr4OyFP

    966572353739K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#endisraeliapartheid#endisraeliimpunity

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 633 interactions against 218K followers, an engagement rate of 0.29%. Measured over 29 original posts, its engagement rate beats 77% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 9.6K times each, and 6.62% of those impressions turn into an interaction. That is about 4.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 29 posts sampled, 97% carry an image or video and 69% link out. The account's strongest tracked post pulled 7.3K interactions, about 12x its own typical post. Recurring topics include #endisraeliapartheid, #endisraeliimpunity.

What is B'Tselem בצלם بتسيلم's engagement rate on X?
B'Tselem בצלם بتسيلم (@btselem) has an engagement rate of 0.29%, based on the median interactions across 29 original posts from the last 30 days against 218,294 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.29%, B'Tselem בצלם بتسيلم sits above the 50th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @btselem have real engagement?
Its engagement rate beats 77% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @btselem post?
Most posts go out around 11:00 UTC, and Tuesday is its busiest day, at roughly 1.43 posts per day across the measured window.

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