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Blake Shelton engagement report

@blakeshelton - 16M followers on X

Measured over 5 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Per follower
0.012%
of 16M followers
Per impression
1.35%
141K views on a typical post
Reach
0.86%
of its followers see a post
Typical post
1.9K
interactions (median)
Saved
0.044%
62 bookmarks on a typical post
Posting rate
0.17/day
active 17% of days
Peak time
00:00 UTC
Thursday

Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 1.9K interactions against 16M followers, an engagement rate of 0.012%. Posts are seen about 141K times each, and 1.35% of those impressions turn into an interaction. That is about 0.864% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 5 posts sampled, 80% carry an image or video and 40% link out. The account's strongest tracked post pulled 46K interactions, about 24x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 5 original posts from a 30-day window, last computed on October 7, 2026. Recurring tag: #thevoice.

Where this sits in the catalog

At 0.012%, Blake Shelton sits above the 10th percentile of the 155,536 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.603%
p902.31%
p9983.4%
Engagement rate as a share of followers, across the 155,536 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,076 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.603%
90th percentile2.31%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video80% of posts+111%+108% to +115%34K
Outbound link40% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 80% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 40% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 197 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 25, 202624x their median

    I can say with absolute certainty that we are all feeling the same heart brokenness today. I only got to spend any real time with Dolly when Gwen and I got to work with her on The Voice. I want everyone to know that she was the EXACT person that you think she is. It was like being with the funnest, most loving, most caring and closest member of your family. Truly a loss for the entire world. We love you Dolly.

    43K2.6K44240503K viewsView on X
  • Oct 3, 20265.3x their median

    The best there is!!!!!! Everyone wish @gwenstefani a happy birthday!!!! I love you pretty girl!!! https://t.co/05Q03vueme

    9.4K28442832516K viewsView on X
  • May 22, 20265.1x their median

    Man I am so shocked and sad to hear about Kyle Busch passing away. First met him when he was 20 years old. What a legend. Prayers to his family.

    9.3K412771136K viewsView on X
  • Jul 3, 20265.1x their median

    5 years and every day is better than the last... I love you @gwenstefani SHELTON!!!! Happy anniversary my pretty girl!!!! https://t.co/tZIAjXWYwV

    9.1K37922934383K viewsView on X
  • May 24, 20264.9x their median

    So proud of my wife @gwenstefani and the @nodoubt guys for working their asses off and putting on this hell of a show.. finally got a night off to see it.. un-freakin-real. https://t.co/N744uKO8cj

    8.7K41917028354K viewsView on X
  • Jun 19, 20263.8x their median

    I just wanted to say thank you for all the birthday wishes yesterday. Also @TraceAdkins is the only one of my friends who didn’t wish me a happy birthday. And his wife Victoria. Trace and Victoria did NOT wish me a happy birthday.

    6.8K212278201.8M viewsView on X
  • Jun 18, 20262.7x their median

    50 years of BS and we wouldn’t have it any other way. Happy birthday, Blake!!!!! 🍻😂 -Team BS https://t.co/MiUulpsL7P

    4.5K29529815134K viewsView on X
  • Apr 9, 20262.1x their median

    "Let Him In Anyway" music video out now. Watch here: https://t.co/hNNe3YCcsi https://t.co/GltGTZKa5Y

    2.8K76740146239K viewsView on X
  • Aug 9, 20261.6x their median

    You just never know who might end up on stage during my show! 😂 https://t.co/2lMAVCYesf

    2.8K164727442K viewsView on X
  • Jul 15, 2026

    I hope this song finds the people who need to hear it. https://t.co/gJR16IqY3O

    2.1K2501328104K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#thevoice

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.9K interactions against 16M followers, an engagement rate of 0.012%. Posts are seen about 141K times each, and 1.35% of those impressions turn into an interaction. That is about 0.864% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 5 posts sampled, 80% carry an image or video and 40% link out. The account's strongest tracked post pulled 46K interactions, about 24x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Blake Shelton's engagement rate on X?
Blake Shelton (@blakeshelton) has an engagement rate of 0.012%, based on the median interactions across 5 original posts from the last 30 days against 16,351,339 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.012%, Blake Shelton sits above the 10th percentile of the 155,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @blakeshelton have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @blakeshelton post?
Most posts go out around 00:00 UTC, and Thursday is its busiest day, at roughly 0.17 posts per day across the measured window.

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