Billy Ray Cyrus engagement report
@billyraycyrus - 1.3M followers on X
Measured over 11 original posts from a 30-day window, last computed on October 24, 2026.
Engagement
A typical post picks up 84 interactions against 1.3M followers, an engagement rate of 0.007%. Measured over 11 original posts, its engagement rate beats 29% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.5K times each, and 1.29% of those impressions turn into an interaction. That is about 0.518% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video, 9% are part of a thread and 27% link out. The account's strongest tracked post pulled 37K interactions, about 445x its own typical post.
Measured over 11 original posts from a 30-day window, last computed on October 24, 2026.
Compared with accounts its own size
Billy Ray Cyrus's engagement rate beats 29% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.007%, Billy Ray Cyrus sits above the 10th percentile of the 204,798 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 27% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 27% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 360 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 28, 2026445x their median
Rest in Peace Miss Dolly. This is the last performance she and I did together in Dollywood for her Christmas special. We sang “Christmas Where We Are” ! What most people don’t know is Dolly moved the entire film schedule shoot date because my mom Ruthie had passed away. Dolly Parton … You have touched the hearts of the world . You have made your mark and made it well …. A shining light that will shine on beyond the sun and moon …and certainly this crazy planet. From this day henceforth is forever known as … at least in my broken heart 💔…. as After Dolly. A.D. 8.25.26 A.D.
- Sep 2, 2026136x their median
Family means more than ever now. I always called my little girl Miley. Just … Miley. Just like I always called my little boy Braison. Bet you didn’t know … I was just CYRUS before Achy Breaky Heart came out in 92. All of my swag and T shirts only read. CYRUS SOME GAVE ALL with a picture of a POW MIA flag on it that and the words .. “You are not forgotten.“ I told @miley yesterday I felt good about her going with her first name. I mentioned Dolly and Cher. Thinkin about it more and more … Elvis .. Prince …and so on. It’s a natural progression for an iconic superstar legend. And the legend continues ! Looking forward to the new album. Now … if only Mercury / Polygram would have just not insisted on the” Billy Ray” part and just let me be CYRUS…… I could have done something!!! Ha ha !!! 🤣 All good. 👍🏼
- Aug 27, 202680x their median
May 20, 2010. A special day I will forever cherish. You can see I dressed from head to toe in Tennessee! Not only … That year we filmed the Hannah Montana Movie 🎥 here in our beautiful, very film friendly, home state of Tennessee. Later in 2010, I also had the incredible honor of being personally hand-picked by Kenny Rogers to be Daniel Burton, the lead character in his heartfelt Christmas in Canaan movie, a story he had written as both a book and screenplay. @DollyParton 📷 Curtis Hilbun
- Mar 24, 202691x their median
To the greatest fans in all the world ….. Thank you 🙏🏼 https://t.co/n0FmzSI9Uo
- May 9, 202656x their median
P. S. @MileyCyrus I am coming in early to clean and shine the sidewalks before the big day. It’s only once in a lifetime, a Daddy from Flatwoods, Kentucky gets to see his little girl … evolve into an Actress into a full fledged Rock Star ⭐️ to circling back to … “oh by the way “. Time for a star on the Hollywood Walk of Fame !!!! Can’t make this up. Art …imitating life …imitating art once again in the Cyrus Family.
- May 8, 202633x their median
It’s a long way from Tenneseee to Hollywood @MileyCyrus! And you did it girl! Congratulations on your well deserved Star on the Hollywood Walk Fame! Remember those nights you spoke about when I'd sneak ya out of our hotel and we would go lurk on those dirty sidewalks !!!! And you would point out all the chewing gum because you knew it made me sick!!!! 🤢 So proud of you 👏🏻 Love ya. ♥️
- Aug 25, 202631x their median
What a surprise !!! Thank you to my family, friends and Elizabeth !!! https://t.co/RCglki3MaI
- Sep 25, 202624x their median
Never have I shared this… until now. I’ve posted one of my most prized possessions before: a handwritten letter from Johnny Cash. This one sits right beside it. To me they go together … Brother Cash and Sister Parton. They are the hearts and minds of two of my heroes that both took the time to express their most personal and sincere thoughts to an ole Kentucky Boy. @DollyParton gave it to me a few weeks after we first met in Chicago in the spring of 1992. “Achy Breaky Heart” was just beginning to take off and Some Gave All hadn’t even been released yet. And soon after I received this letter, we’d go on to sing “Romeo” together with Tanya Tucker, Kathy Mattea and Mary Chapin Carpenter. So many memories and moments with Dolly, from network television specials to Hannah Montana. More than 30 years later, we’d do our last song together, “Christmas Where We Are.” Today felt like the right day to share it. Shine on, Dolly. ❤️ #DollyDay #9to5 #dollyparton
- May 22, 202618x their median
On this Memorial Day Weekend, before I say anything else, I want to first say that my heart truly goes out to Kyle Busch’s family, his wife, his beautiful children, everyone at Hendrick’s Motorsports and the entire NASCAR family. I’ll never forget summer of 2019 … OTR was as hot as a record could get and so was Kyle. I remember it would make me smile as he lifted that trophy high into the air after winning all those races as his little boy danced around the stage. Kyle would agree, thanking all of our veterans for their service and their sacrifice that allows us the freedom … to chase our dreams. I’m looking forward to a surprise performance of Some Gave All tonight to honor them. Billy Ray Cyrus. 📸Stacy Revere/Getty Images @GettyImages
- May 23, 202616x their median
Congratulations @MileyCyrus !!!! You look so beautiful and strong 💪…… and HAPPY 😊 ⭐️ https://t.co/HrbRuQyKgA
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 84 interactions against 1.3M followers, an engagement rate of 0.007%. Measured over 11 original posts, its engagement rate beats 29% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.5K times each, and 1.29% of those impressions turn into an interaction. That is about 0.518% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 11 posts sampled, 100% carry an image or video, 9% are part of a thread and 27% link out. The account's strongest tracked post pulled 37K interactions, about 445x its own typical post.
- What is Billy Ray Cyrus's engagement rate on X?
- Billy Ray Cyrus (@billyraycyrus) has an engagement rate of 0.007%, based on the median interactions across 11 original posts from the last 30 days against 1,260,869 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.007%, Billy Ray Cyrus sits above the 10th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @billyraycyrus have real engagement?
- Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @billyraycyrus post?
- Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 0.43 posts per day across the measured window.