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bill engagement report

@bill_lanches - 159K followers on X

Measured over 32 original posts from a 30-day window, last computed on September 22, 2026.

Engagement

Middle of its size range
Per follower
0.247%
of 159K followers
Per impression
3.38%
12K views on a typical post
Reach
7.31%
of its followers see a post
Typical post
395
interactions (median)
Saved
0.347%
40 bookmarks on a typical post
Posting rate
1.4/day
active 37% of days
Peak time
21:00 UTC
Sunday

A typical post picks up 395 interactions against 159K followers, an engagement rate of 0.247%. Measured over 32 original posts, its engagement rate beats 70% of 19,933 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 3.38% of those impressions turn into an interaction. That is about 7.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 21:00 UTC, and Sunday is the busiest day of the week. Of the 32 posts sampled, 94% carry an image or video. The account's strongest tracked post pulled 1.5K interactions, about 3.7x its own typical post.

Measured over 32 original posts from a 30-day window, last computed on September 22, 2026.

Compared with accounts its own size

bill's engagement rate beats 70% of the tracked X accounts closest to it in follower count (19,933 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 77% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.247%, bill sits above the 50th percentile of the 200,465 accounts in this comparison. That places it in the above the median band, which runs 0.141% to 0.67%.

p100.004%
p250.024%
p50 (median)0.141%
p750.67%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 200,465 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,898 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.67%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video94% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 94% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 329 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 20, 20263.7x their median

    Virgem ♍️: Você estará passando por uma semana ímpar, porque algo que você queria MUITO MUITO MUITO finalmente vai acontecer. O importante é aproveitar e não afobar demais as coisas, sabe? De que adianta te darem um banquete, se você não sabe degustar? No amor, amor correspondido No trabalho, sossego No financeiro, uma conquista é iminente

    1.3K68255324K viewsView on X
  • Sep 20, 20262.2x their median

    Áries ♈️: Você estará passando por uma fase ótima, porque muitos caminhos se abrem. Oportunidades incríveis aparecem e será possível conquistar algo incrível nessa semana (que você nem sabia que queria conquistar). Aproveite esse período No amor, vão te fazer um convite ou te presentear, como forma de demonstrar carinho No trabalho, invista nas suas ideias No financeiro, prosperidade. Dinheiro cresce rápido

    79738151413K viewsView on X
  • Sep 13, 20262.0x their median

    Virgem ♍️: Você vai estar notando tudo dando muito certo, por você estar no caminho correto. Suas boas escolhas vão ficar bem nítidas! Não haverá dúvidas Inclusive, é semana de você vencendo algum tipo de desafio que vêm lidando faz um bom tempo No amor, ter atitude é essencial No trabalho, projetos se encaminham No financeiro, dinheiro chega fácil. Aproveite

    72230102816K viewsView on X
  • Sep 13, 20261.9x their median

    Sagitário ♐️: Grande mudança de paradigma chegando! Essa semana vai te surpreender muito, porque uma nova realidade será apresentada para você. Algo grandioso está para acontecer que vai mudar MUITO o desenrolar dos próximos tempos. Inclusive, uma revelação é iminente. Vai abrir teu olho No amor, conheça bem as pessoas antes de criar expectativas No trabalho, vai querer mudar um pouco seu jeito de trabalhar, pra compensar mais pro seu lado No financeiro, uma aquisição é adquirida que facilita muito sua vida

    68430141415K viewsView on X
  • Sep 20, 20261.8x their median

    Sagitário ♐️: Você estará em uma fase bem nostálgica da sua vida. Vai relembrar (ou até reviver) umas coisinhas que já te marcaram positivamente no passado. Inclusive, alguém vai te fazer uma gentileza muito grande nos próximos dias No amor, muita saudade No trabalho, gentileza gera gentileza No financeiro, vai ganhar um mimo

    6572771014K viewsView on X
  • Sep 13, 20261.7x their median

    Libra ♎️: Você estará tendo desfecho em muita coisa. Talvez finalmente entregue aquele projeto, ou finalmente se distancie daquela pessoa, ou finalmente entenda porque algo deu errado… Essa semana é pra botar ponto final em muita coisa antes de iniciar novas jornadas No amor, fuja de gente complicada. Priorize sua liberdade No trabalho, uma conquista importante é iminente No financeiro, estará em harmonia

    5993651616K viewsView on X
  • Sep 16, 2026

    amo ser sagitariano porque eu topo TUDO “bora no mercado comprar pão?” vamooo “quer ir comigo fazer um hemograma?” chego em 5min “vamo pra praia no meio da semana?” já to pedindo o uber https://t.co/FYbxcqWHV3

    45288103614K viewsView on X
  • Sep 13, 2026

    Peixes ♓️: Será uma fase super ocupada da sua vida, mas não de um jeito ruim… Já que será momento de realizações acontecendo de forma constante. Projetos e planos de longo prazo vão começar a ser encurtados por tudo evoluir com velocidade No amor, ser intensa é muito bom No trabalho, projetos se encaminham rápido No financeiro, impulsividade

    536183716K viewsView on X
  • Sep 13, 2026

    Escorpião ♏️: Uma das semanas mais sólidas do seu mês. A genuína sensação de controle será forte, além de você ter disciplina pra manter tudo do melhor jeito possível. É momento de aproveitar esse período de poder e procurar realizar o máximo possível No amor, ciúmes vai fazer você sentir que tá ficando maluca No trabalho, você vai brilhar. Seu bom desempenho vai te trazer destaque No financeiro, dinheiro se ganha com facilidade!!! Procure manter

    5152131113K viewsView on X
  • Sep 13, 2026

    Câncer ♋️: Um novo ciclo se instala na sua vida! Algumas coisas vão acabar no processo, mas é livramento. A mudança que você tanto deseja pra sua vida precisa que você desapegue pra seguir em frente No amor, fuja da obsessão pelo passado No trabalho, uns ajustes no jeito de trabalhar são bem vindos No financeiro, vai deixar de lado uma compra por perceber que é perda de dinheiro

    474230812K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 395 interactions against 159K followers, an engagement rate of 0.247%. Measured over 32 original posts, its engagement rate beats 70% of 19,933 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 3.38% of those impressions turn into an interaction. That is about 7.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 21:00 UTC, and Sunday is the busiest day of the week. Of the 32 posts sampled, 94% carry an image or video. The account's strongest tracked post pulled 1.5K interactions, about 3.7x its own typical post.

What is bill's engagement rate on X?
bill (@bill_lanches) has an engagement rate of 0.247%, based on the median interactions across 32 original posts from the last 30 days against 159,430 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.247%, bill sits above the 50th percentile of the 200,465 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @bill_lanches have real engagement?
Its engagement rate beats 70% of the tracked X accounts closest to it in follower count (19,933 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @bill_lanches post?
Most posts go out around 21:00 UTC, and Sunday is its busiest day, at roughly 1.4 posts per day across the measured window.

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