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美術手帖 ウェブ版 engagement report

@bijutsutecho_ - 400K followers on X

Measured over 40 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Bottom 10% for its size
Per follower
0.002%
of 400K followers
Per impression
0.085%
8.9K views on a typical post
Reach
2.22%
of its followers see a post
Typical post
8
interactions (median)
Saved
0.011%
1 bookmarks on a typical post
Posting rate
1.33/day
active 7% of days
Peak time
14:00 UTC
Monday

A typical post picks up 8 interactions against 400K followers, an engagement rate of 0.002%. Measured over 40 original posts, its engagement rate beats 7% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 8.9K times each, and 0.085% of those impressions turn into an interaction. That is about 2.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 40 posts sampled, 5% carry an image or video and 100% link out. The account's strongest tracked post pulled 363 interactions, about 45x its own typical post.

Measured over 40 original posts from a 30-day window, last computed on August 31, 2026.

Compared with accounts its own size

美術手帖 ウェブ版's engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 5% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, 美術手帖 ウェブ版 sits above the 10th percentile of the 37,350 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.437%
p902.10%
p99159.9%
Engagement rate as a share of followers, across the 37,350 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,576 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.437%
90th percentile2.10%
99th percentile159.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%97K
14:00 UTC-4%100K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-3%93K
18:00 UTC-2%87K
19:00 UTC-2%82K
20:00 UTC-1%76K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%235K
Monday0%296K
Tuesday-3%292K
Wednesday-1%254K
Thursday-2%248K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

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  • Aug 31, 20261.9x their median

    ワタリウム美術館で「ワン・シュウ+ルー・ウェンユー展 建築すなわち庭」が開催。中国を代表する建築家ユニット、日本初の本格展覧会へ https://t.co/xsfoDp834o

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  • Aug 30, 20261.9x their median

    2026年度「国際交流基金賞」に福武總一郎、SANAAら。アートと建築を通じた国際交流を評価 https://t.co/RSG5C0sFiU

    1410011K viewsView on X
  • Aug 30, 20261.9x their median

    いつか訪れたい離島の美術館・博物館まとめ(北海道・関東・信越編) https://t.co/6qTC34X4kx

    1410011K viewsView on X
  • Aug 31, 20261.8x their median

    東京都写真美術館で「デュエット――アジアン・コンテンポラリー」が開催。日本と中国の写真・映像の現在を紹介 https://t.co/Omh7TW97Kf

    140008.1K viewsView on X
  • Aug 31, 20261.6x their median

    暑い日に食べたい。ミュージアムで出会えるひんやりスイーツ(東日本編) https://t.co/UFMJFgWkha

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Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 8 interactions against 400K followers, an engagement rate of 0.002%. Measured over 40 original posts, its engagement rate beats 7% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 8.9K times each, and 0.085% of those impressions turn into an interaction. That is about 2.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 40 posts sampled, 5% carry an image or video and 100% link out. The account's strongest tracked post pulled 363 interactions, about 45x its own typical post.

What is 美術手帖 ウェブ版's engagement rate on X?
美術手帖 ウェブ版 (@bijutsutecho_) has an engagement rate of 0.002%, based on the median interactions across 40 original posts from the last 30 days against 399,568 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, 美術手帖 ウェブ版 sits above the 10th percentile of the 37,350 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @bijutsutecho_ have real engagement?
Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @bijutsutecho_ post?
Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 1.33 posts per day across the measured window.

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