Instituto Nacional de Bellas Artes y Literatura engagement report
@bellasartesinba - 2.1M followers on X
Measured over 59 original posts from a 30-day window, last computed on August 20, 2026.
Engagement
A typical post picks up 5 interactions against 2.1M followers, an engagement rate of 0%. Measured over 59 original posts, its engagement rate beats 5% of 983 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.6K times each, and 0.314% of those impressions turn into an interaction. That is about 0.075% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 59 posts sampled, 100% carry an image or video and 56% link out. The account's strongest tracked post pulled 154 interactions, about 31x its own typical post.
Measured over 59 original posts from a 30-day window, last computed on August 20, 2026. Recurring tag: #inbal.
Compared with accounts its own size
Instituto Nacional de Bellas Artes y Literatura's engagement rate beats 5% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 26% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, Instituto Nacional de Bellas Artes y Literatura sits below the 10th percentile of the 9,668 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.006% |
| 50th percentile | 0.046% |
| 75th percentile | 0.318% |
| 90th percentile | 2.67% |
| 99th percentile | 366.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 14K |
| 01:00 UTC | +3% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -4% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 16K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 28K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 29K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 23K |
| 20:00 UTC | 0% | 21K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 16K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +9% | 56K |
| Monday | +8% | 72K |
| Tuesday | +1% | 93K |
| Wednesday | -4% | 77K |
| Thursday | -3% | 70K |
| Friday | -6% | 71K |
| Saturday | +2% | 62K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +79% | +73% to +84% | 5.7K |
| Outbound link | 56% of posts | -49% | -50% to -47% | 6.0K |
| Typical length | - | +12% | +10% to +15% | 6.3K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 56% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 708 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 12% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 14, 202631x their median
Frida Kahlo tenía deudas por amueblar su primera casa. A los 23 años, recién casada, eligió muebles tubulares de vanguardia que pagó en abonos, como cualquier persona. Los recibos lo confirman: detrás del mito hubo una mujer que administraba su economía, elegía sus objetos y construía, sin saberlo, una estética propia. La exposición Studio Evolución. Diseño y vanguardia en la casa de Frida Kahlo reconstruye esa intimidad con muebles originales, réplicas y documentos. Este episodio de Conversaciones INBAL la recorre desde las palabras y los objetos cotidianos. 🎧 Episodio completo en YouTube, Apple Podcasts y Spotify.
- Aug 1, 20268.8x their median
La cartelera de agosto del INBAL reúne una amplia programación de exposiciones, danza, teatro, música, literatura y actividades para distintos públicos. Consulta todas las actividades del mes y planea tu próxima visita. 🔗 https://t.co/eH0T6xZ7CY https://t.co/EB79BcD7RB
- Aug 14, 20267.8x their median
Hoy se llevó a cabo la Reunión de Museos INBAL, un espacio de encuentro para dialogar, compartir experiencias y fortalecer los nodos de la Red. Con un enfoque transdisciplinario y una apuesta por la mediación, el encuentro abre nuevas formas de vinculación entre los museos, sus contenidos y sus públicos.
- Aug 13, 20266.0x their median
El Instituto Nacional de Bellas Artes y Literatura, a través de la Subdirección General de Educación e Investigación Artísticas y la Coordinación Nacional de Artes Visuales, invita a artistas de entre 25 y 35 años a participar en la primera edición de Campo Común: laboratorios de arte público y procesos participativos, un programa de formación, investigación y producción orientado al desarrollo de proyectos artísticos en el espacio público mediante procesos de trabajo colaborativo. A través de dos laboratorios dirigidos por Nina Fiocco y Alfadir Luna, se llevarán a cabo sesiones teórico-prácticas para compartir procesos, activar preguntas y desarrollar nuevas formas de creación colectiva. Como parte del programa, las y los seleccionados contarán con encuentros de profesionalización impartidos por curadores, investigadores y especialistas en arte contemporáneo. La convocatoria estará abierta del 13 de agosto al 7 de septiembre 2026 y la participación es completamente gratuita. 🔗 Consulta las bases en: https://t.co/VVyPGwghXM
- Aug 20, 20264.8x their median
🌙 Los museos del INBAL abren sus puertas en un horario distinto para una nueva Noche de Museos. Recorridos, música, intervenciones y visitas guiadas transformarán los recintos en espacios de encuentro y descubrimiento. Una invitación a vivir el arte de noche, con entrada libre. #MuseosINBAL #NocheDeMuseos
- Aug 12, 20262.6x their median
Con motivo del centenario de su nacimiento, se rendirá homenaje en la Sala Manuel M. Ponce al grabador, pintor y muralista Arturo García Bustos, exponente de la corriente nacionalista. Su obra, resguardada en gran parte por el Museo Nacional de la Estampa, constituye un testimonio de rigor técnico y análisis crítico de su contexto histórico. Para examinar su legado, la investigadora Dina Comisarenco, la artista visual Inda Sáenz y el historiador Luis Rius Caso sostendrán una mesa de diálogo que abordará su trayectoria, su producción plástica y las reflexiones que su trabajo mantiene en la actualidad dentro del arte mexicano. 📅 Jueves 13 de agosto | 18 h 📍 Palacio de Bellas Artes, Sala Manuel M. Ponce 🎟️ Entrada libre
- Aug 19, 20262.2x their median
¿Qué implica ser mujer? Mientras se prepara para el día de su boda, Lupita emprende un viaje entre sueños, humor y distintas etapas de su vida que la llevarán a cuestionar los roles impuestos a las mujeres. 🎭 El eterno femenino, de Rosario Castellanos 📅 Del 28 de agosto al 11 de octubre 📍 Teatro Reforma, Juan Moisés Calleja 🗓️ Vie. 20 h | Sáb. 19 h | Dom. 17 h 🎟️ Entrada libre con registro previo 🔗 Regístrate: https://t.co/8yQsqQxHtz Una producción del #IMSS y @cultura_mx, a través del @bellasartesinba y la @teatroinbal #ElEternoFemenino #RosarioCastellanos
- Aug 18, 20262.2x their median
🗯️ Yo soy mi lengua. Encuentro Internacional de Poetas en Voz Alta reúne a cinco escritoras de América que leen su obra en mapuche, mapuche williche, maya kaqchikel, zoque, español e inglés. Liliana Ancalao, Adriana Machi Paredes Pinda, Negma Coy, Norma Cantú y Mikeas Sánchez comparten, desde sus territorios y tradiciones, una misma certeza: la palabra poética es un acto de memoria, identidad y resistencia. 📅 Sábado 22 de agosto · 12 h 📍 Pabellón Escénico, Jardín Escénico 🎟️ Entrada libre
- Aug 13, 20262.2x their median
🗯️ La poesía también es un acto de soberanía lingüística. En Yo soy mi lengua, cinco poetas de pueblos originarios y de la diáspora chicana —Adriana Machi Pinda, Liliana Ancalao, Mikeas Sánchez, Negma Coy y Norma Elía Cantú— comparten su palabra en voz alta para celebrar la diversidad de lenguas como un territorio vivo de resistencia y memoria. Una mañana para escuchar, en el Jardín Escénico, todo lo que una lengua puede contar cuando se niega a callar. 📅 Sábado 22 de agosto · 12 h 📍 Pabellón Escénico, Jardín Escénico 🎟️ Entrada libre
- Aug 17, 20262.0x their median
💬 La @CNDanzaMX presenta Grafías, un programa que reúne tres coreografías de estreno de Gemma Bond, Melva Olivas y Nacho Duato. Tres miradas contemporáneas sobre el movimiento, de la precisión formal al rito colectivo. 📅 28 de agosto · 20 h | 29 de agosto · 18 h | 30 de agosto · 17 h 📍 Sala Principal del @PalacioOficial 🎟️ Boletos en: https://t.co/WtTz6EFAKq #DanzaINBAL
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 5 interactions against 2.1M followers, an engagement rate of 0%. Measured over 59 original posts, its engagement rate beats 5% of 983 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.6K times each, and 0.314% of those impressions turn into an interaction. That is about 0.075% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 59 posts sampled, 100% carry an image or video and 56% link out. The account's strongest tracked post pulled 154 interactions, about 31x its own typical post.
- What is Instituto Nacional de Bellas Artes y Literatura's engagement rate on X?
- Instituto Nacional de Bellas Artes y Literatura (@bellasartesinba) has an engagement rate of 0%, based on the median interactions across 59 original posts from the last 30 days against 2,117,506 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, Instituto Nacional de Bellas Artes y Literatura sits below the 10th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @bellasartesinba have real engagement?
- Its engagement rate beats 5% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @bellasartesinba post?
- Most posts go out around 14:00 UTC, and Wednesday is its busiest day, at roughly 2 posts per day across the measured window.