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ビアードパパ beard papa 【公式】 engagement report

@beard_papa - 384K followers on X

Measured over 18 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Top quarter for its size
Per follower
0.394%
of 384K followers
Per impression
1.55%
98K views on a typical post
Reach
25.5%
of its followers see a post
Typical post
1.5K
interactions (median)
Saved
0.076%
74 bookmarks on a typical post
Posting rate
0.9/day
active 50% of days
Peak time
02:00 UTC
Monday

A typical post picks up 1.5K interactions against 384K followers, an engagement rate of 0.394%. Measured over 18 original posts, its engagement rate beats 76% of 3,899 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 98K times each, and 1.55% of those impressions turn into an interaction. That is about 25.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 02:00 UTC, and Monday is the busiest day of the week. Of the 18 posts sampled, 94% carry an image or video, 17% are part of a thread and 61% link out. The account's strongest tracked post pulled 28K interactions, about 18x its own typical post. Recurring topics include #プリンシュー, #キャラメルマキアートシュー, #月見シュー.

Measured over 18 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #プリンシュー, #キャラメルマキアートシュー, #月見シュー.

Compared with accounts its own size

ビアードパパ beard papa 【公式】's engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 55% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.394%, ビアードパパ beard papa 【公式】 sits above the 50th percentile of the 37,856 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.439%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99155.6%
Engagement rate as a share of followers, across the 37,856 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 97,248 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile155.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jun 25, 202618x their median

    \#7月1日発売/ 漆黒の衝撃 #ゴジラシュー、 ビアードパパに現る!! 発売を記念して、フォロー&リポストでeGift(1,000円分)とゴジラフィギュアがセットで5名様に当たる🎁✨ ≪応募方法≫ ※7/23迄 ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑) コメントをいただいた方は当選確率UP✨ 応募規約 https://t.co/5vX5mA25BU

    6.1K18K2.2K853435K viewsView on X
  • Aug 8, 202617x their median

    🍮#8月9日発売🍮 カリカリ&ぷるぷる食感が人気の #プリンシュー が復活🍮✨ フォロー&リポストでビアードパパのeGiftが5名様に当たる🎁 ≪応募方法≫ ※8/17迄 ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑) 期待値をコメントすると当選確率UP🍮✨ 応募規約 https://t.co/yKUQ7Bnr3u https://t.co/ZHplnDWtgi

    5.7K18K1.5K697364K viewsView on X
  • Jul 24, 202616x their median

    \#8月1日発売/ さわやかクリームチーズ×苺の果実感🍓 #ストロベリーチーズケーキ 🍰 ビアードパパで人気フレーバーの復活を記念して、フォロー&リポストでeGift(1,000円分)が5名様に当たる🎁✨ ≪応募方法≫ ※7/31迄 ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑) 食べたい!気持ちを🍓でリプライしてね🎶 応募要項はリプライ欄からご確認くださいませ👇

    5.0K17K1.6K644256K viewsView on X
  • Jul 13, 202615x their median

    🐄#その場で当たる キャンペーン1日目🐄 #バニラヨーグルトクリームシュー 1個引換券が合計100名様に当たる🎁✨ ≪応募方法≫ ※7/15まで毎日参加🆗 ①ビアードパパ(@beard_papa)をフォロー ②本投稿をリポスト(引用🉑) ⇒当選者のみ、その場でDM送付📨 応募要項はリプライ欄にてご確認ください。

    4.2K19K43189314K viewsView on X
  • Jul 14, 202615x their median

    🐄#その場で当たる キャンペーン2日目🐄 #バニラヨーグルトクリームシュー 1個引換券が合計100名様に当たる🎁✨ ≪応募方法≫ ※7/15まで毎日参加🆗 ①ビアードパパ(@beard_papa)をフォロー ②本投稿をリポスト(引用🉑) ⇒当選者様のみ、その場でDM送付📨 応募要項はリプライ欄にてご確認ください👩‍🍳

    3.9K18K36162222K viewsView on X
  • Jul 15, 202615x their median

    🐄#その場で当たる キャンペーン最終日‼ #バニラヨーグルトクリームシュー 1個引換券が合計100名様に当たる🎁✨ ≪応募方法≫ ※7/15まで ①ビアードパパ(@beard_papa)をフォロー ②本投稿をリポスト(引用🉑) ⇒当選者のみ、その場でDM送付📨 応募要項はリプライ欄にてご確認ください👩‍🍳 https://t.co/WljmTBCRIQ

    3.8K18K27143221K viewsView on X
  • Jul 2, 202613x their median

    \#その場で当たる キャンペーン2日目/ ゴジラの表皮のようなザクザクシュー生地の中には果肉感あふれる苺クリーム…🍓✨ 7月限定 #ゴジラシュー 1個引換券を100名様にプレゼント🎁✨ ≪応募方法≫ ※7/3まで毎日参加OK! ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑) ⇒当選者のみ、その場でDM送付📨 応募要項はリプライ欄にてご確認ください

    3.8K16K42357263K viewsView on X
  • Jul 1, 202613x their median

    \#その場で当たる キャンペーン1日目/ ゴジラの表皮のようなザクザクシュー生地の中には果肉感あふれる苺クリーム…🍓✨ 7月限定 #ゴジラシュー 1個引換券を100名様にプレゼント🎁✨ ≪応募方法≫ ※7/3まで毎日参加OK! ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑) ⇒当選者のみ、その場でDM送付📨 応募要項はリプライ欄にてご確認ください👩‍🍳

    3.7K16K29221288K viewsView on X
  • Aug 31, 202613x their median

    ☕#9月1日発売💛 キャラメル×コーヒー×ラテ「食べるキャラメルマキアート」 おいしさがギュッと詰まった秋の新作💛 #キャラメルマキアートシュー フォロー&リポストでビアードパパのeGiftが5名様に当たる🎁 ≪応募方法≫ ※9/15迄 ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑)  期待or感想コメントをリプライすると当選確率UP✨ 応募規約はリプライ欄からご確認ください👇

    4.5K14K779343171K viewsView on X
  • Jul 3, 202613x their median

    \#その場で当たる キャンペーン最終日/ ゴジラの表皮のようなザクザクシュー生地の中には果肉感あふれる苺クリーム…🍓✨ 7月限定 #ゴジラシュー 1個引換券を100名様にプレゼント🎁✨ ≪応募方法≫ ※本日7/3迄! ①@beard_papaをフォロー ②本投稿をリポスト(引用🉑) ⇒当選者のみ、その場でDM送付📨 応募要項はリプライ欄にてご確認ください

    3.4K16K36256256K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#プリンシュー#キャラメルマキアートシュー#月見シュー#ビアードパパ#ビアードパパ9月限定

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.5K interactions against 384K followers, an engagement rate of 0.394%. Measured over 18 original posts, its engagement rate beats 76% of 3,899 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 98K times each, and 1.55% of those impressions turn into an interaction. That is about 25.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 02:00 UTC, and Monday is the busiest day of the week. Of the 18 posts sampled, 94% carry an image or video, 17% are part of a thread and 61% link out. The account's strongest tracked post pulled 28K interactions, about 18x its own typical post. Recurring topics include #プリンシュー, #キャラメルマキアートシュー, #月見シュー.

What is ビアードパパ beard papa 【公式】's engagement rate on X?
ビアードパパ beard papa 【公式】 (@beard_papa) has an engagement rate of 0.394%, based on the median interactions across 18 original posts from the last 30 days against 383,541 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.394%, ビアードパパ beard papa 【公式】 sits above the 50th percentile of the 37,856 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @beard_papa have real engagement?
Its engagement rate beats 76% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @beard_papa post?
Most posts go out around 02:00 UTC, and Monday is its busiest day, at roughly 0.9 posts per day across the measured window.

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