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Bruno Barbieri engagement report

@barbierichef - 301K followers on X

Measured over 1 original post from a 30-day window, last computed on September 5, 2026.

Engagement

Per follower
0.023%
of 301K followers
Per impression
1.60%
4.3K views on a typical post
Reach
1.43%
of its followers see a post
Typical post
69
interactions (median)
Saved
0.046%
2 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
11:00 UTC
Saturday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 69 interactions against 301K followers, an engagement rate of 0.023%. Posts are seen about 4.3K times each, and 1.60% of those impressions turn into an interaction. That is about 1.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 11:00 UTC, and Saturday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 2.1K interactions, about 30x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on September 5, 2026.

Where this sits in the catalog

At 0.023%, Bruno Barbieri sits above the 25th percentile of the 66,393 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.5%
Engagement rate as a share of followers, across the 66,393 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,924 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 910 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 12, 202630x their median

    Ragaz, ci siamo…Barbieri sempre in prima linea per il nostro #Sinner 🫵🏻🎾🥕 Dai @janniksin !!! https://t.co/WjdvdoNfoe

    2.0K5326534K viewsView on X
  • Mar 8, 202612x their median

    Auguri ragazze! Senza di voi non sarebbe la stessa storia. Quelle che mi seguono, che commentano, che mi fermano per strada, che cucinano, che sognano, che tengono tutto in piedi ogni giorno. Questo augurio è per voi, vi voglio bene! Buon #8Marzo ! https://t.co/BYXSNkqKkn

    7403146224K viewsView on X
  • Mar 12, 20263.5x their median

    La vita è un costante cambiamento: ci si trasforma, ci si evolve, a volte si percorre con qualcuno un tratto di strada per poi prendere direzioni diverse. È quello che è capitato con Show Reel Factory: la nostra collaborazione si è conclusa, ho scelto di prendere un'altra strada e sono già pronto per partire con nuovi progetti (lo sapete, qua non ci si ferma mai!). Il resto del Team Barbieri non cambia, resta quello di sempre, sul pezzo e al lavoro per un sacco di cose belle! E da oggi, se volete mettervi in contatto con me per collaborazioni o progetti, questo è l'unico canale giusto: [email protected]

    206526253K viewsView on X
  • Apr 5, 20262.3x their median

    Ragaz, tantissimi auguri di Buona #Pasqua ! 🐣 Vi voglio super bene!❤️ https://t.co/Mnvw8I1rJ3

    14131804.5K viewsView on X
  • Mar 24, 20261.8x their median

    In questo episodio di Bruno in the USA ho incontrato Giancarlo, per tutti “Wendy”. Un emiliano come me, che ha deciso di portare la sua terra negli Stati Uniti senza compromessi. Quando è arrivato qui ha trovato una cucina italiana fatta di stereotipi. E ha scelto di fare una cosa più difficile: restare fedele alle sue radici. Da Via Emilia 9 solo tortellini fatti a mano (ma scoprite da chi!), serviti in brodo. Gnocco fritto, salumi veri. Una cucina che non si adatta, ma che racconta. E da emiliano, questo è uno di quegli episodi che mi sta particolarmente a cuore. Perché quando trovi qualcuno che difende davvero la nostra cucina… lo riconosci subito. 🎬 Nuovo episodio di Bruno in the USA sul mio canale YouTube 👉 https://t.co/pLP1XYC5q0 #BrunoInTheUSA

    1011011013K viewsView on X
  • Mar 17, 20261.6x their median

    Quattro valigie, due figli, un cane. E una scelta che cambia la vita. Nel 2019 questa famiglia lascia l’Italia e si trasferisce in Florida. L’idea iniziale era aprire una produzione casearia, ma la strada li porta a gestire un ristorante e a portare qui una cucina quasi tutta romana. Amatriciana, cacio e pepe, guanciale vero e mozzarella fatta ogni giorno. E anche qualche momento curioso, come spiegare ai clienti perché il pollo nella cacio e pepe non esiste. Poi, dopo appena quattro mesi dall’apertura, arriva il Covid. Due mesi di chiusura e la ripartenza grazie anche al sostegno dei clienti americani. Una storia di famiglia, coraggio e cucina italiana dall’altra parte dell’oceano. 🎬 Nuova puntata di Bruno in the USA sul mio canale YouTube: https://t.co/oCHyIteW0k #BrunoInTheUSA

    9685023K viewsView on X
  • May 3, 2026

    Maggio è iniziato a Bergeggi 🥾💙🌊 https://t.co/VCTRAa2Euy

    793703.9K viewsView on X
  • Sep 5, 2026

    Per anni mi avete conosciuto attraverso la cucina, la televisione, i ristoranti, i viaggi. Avete visto le stelle, i successi, i riflettori. Ma dietro tutto questo c’è una storia che non avevo mai raccontato fino in fondo. Ci sono state paure, errori, cadute, persone che mi hanno ferito, momenti in cui ho dovuto ricominciare da capo. E ci sono state scelte, incontri, passioni e una fame di futuro che non mi ha mai fatto sentire arrivato. Ho deciso di mettere tutto questo su carta perché credo che, a volte, per capire davvero una persona sia necessario cambiare prospettiva. È nato così #Controluce edito da Cairo Libri. Il mio libro più personale. Quello in cui, per la prima volta, ho scelto di spegnere i riflettori e raccontarvi l’uomo oltre il personaggio. Controluce è la mia storia. Con le luci, ma soprattutto con le ombre. Dal 15 settembre in libreria. In pre order qui https://t.co/zLBAuHeUO6

    671104.3K viewsView on X
  • Mar 31, 2026

    Un ristorante nato a 10.000 metri di altezza. Perché è lì che Sam, napoletano arrivato negli Stati Uniti nel ’96, incontra Christopher. Sono in aereo seduti uno accanto all’altro. Iniziano a parlare di lavoro, di ristorazione, di idee. Atterrano… e decidono di aprire Zito’s insieme. La pizza che ho mangiato da loro? Una delle più buone, senza girarci troppo intorno. 🎬 Nuovo episodio di Bruno in the USA ora sul mio canale YouTube! #BrunoInTheUSA

    6223013K viewsView on X
  • Feb 26, 2026

    Ragaz, stasera alle 21:15 su @SkyItalia e @NOWTV_It vi aspetta una puntata speciale dedicata ai quattro finalisti di @MasterChef_it! E giovedì 5 marzo sarà il momento della finale...secondo voi chi vincerà? #MasterChefIt https://t.co/b8iuze37Mx

    4231606.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 69 interactions against 301K followers, an engagement rate of 0.023%. Posts are seen about 4.3K times each, and 1.60% of those impressions turn into an interaction. That is about 1.43% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 11:00 UTC, and Saturday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 2.1K interactions, about 30x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Bruno Barbieri's engagement rate on X?
Bruno Barbieri (@barbierichef) has an engagement rate of 0.023%, based on the median interactions across 1 original posts from the last 30 days against 300,781 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.023%, Bruno Barbieri sits above the 25th percentile of the 66,393 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @barbierichef have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @barbierichef post?
Most posts go out around 11:00 UTC, and Saturday is its busiest day, at roughly 0.03 posts per day across the measured window.

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