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avrilmidia engagement report

@avrilmidia - 60K followers on X

Measured over 3 original posts from a 30-day window, last computed on October 1, 2026.

Engagement

Per follower
0.712%
of 60K followers
Per impression
6.32%
6.8K views on a typical post
Reach
11.3%
of its followers see a post
Typical post
427
interactions (median)
Saved
0.148%
10 bookmarks on a typical post
Posting rate
0.13/day
active 10% of days
Peak time
23:00 UTC
Monday

Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 427 interactions against 60K followers, an engagement rate of 0.712%. Posts are seen about 6.8K times each, and 6.32% of those impressions turn into an interaction. That is about 11.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 23:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 549 interactions. Recurring topics include #avrillavigne, #avalanche, #happybirthday. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 3 original posts from a 30-day window, last computed on October 1, 2026. Recurring tags: #avrillavigne, #avalanche, #happybirthday.

Where this sits in the catalog

At 0.712%, avrilmidia sits above the 75th percentile of the 205,048 accounts in this comparison. That places it in the top 25% band, which runs 0.678% to 2.55%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 174 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 9, 2026

    24 anos de Sk8er Boi 🤘🏻❤️ #avrillavigne #sk8erboi https://t.co/Z148vDc8uj

    46971279.2K viewsView on X
  • Mar 22, 2026

    Where were you in the 00’s? 🫶🏻 https://t.co/5Cj12IDugn

    46743208.2K viewsView on X
  • Sep 7, 2026

    Há 4 anos @avrillavigne estava em solo brasileiro, colocávamos "Avalanche" no topo do iTunes e recebiamos a música ao vivo pela primeira vez na turnê 🧡🖤 #avrillavigne #avalanche #lovesuxtour https://t.co/KLu6EH5tCq

    379322146.8K viewsView on X
  • Aug 10, 2026

    Avril Lavigne é uma gata para adoção que foi encontrada em Surrey, no Canadá, e acolhida pelo Surrey Animal Resource Centre. Viralizou nas redes por um detalhe curioso: as manchas escuras ao redor dos olhos parecem o "delineado" característico da cantora Avril Lavigne Que fofura! https://t.co/SH5FfQ1ava

    33846187.8K viewsView on X
  • Mar 21, 2026

    E eaae photoshoot para YM (Your Magazine) em 2004? 😍 ✨ #avrillavigne #ym https://t.co/RZjtsYZF3g

    34030236.7K viewsView on X
  • Apr 18, 2026

    Avril Lavigne com Guram Gvasalia na primeira semana do Coachella. https://t.co/CLS8T25miT

    3154121512K viewsView on X
  • Mar 8, 2026

    Goodbye Lullaby é o quarto álbum de estúdio da cantora canadense Avril Lavigne, lançado em 8 de março de 2011 pela gravadora RCA hoje completa 15 anos de seu lançamento. A artista descreveu este trabalho como "o mais pessoal e sentimental que já fez". https://t.co/6hOwxAwpJ3

    2823293315K viewsView on X
  • Mar 8, 2026

    O dia em que Avril Lavigne nos apresentou o hino durante a virada do ano em 2011 🫶🤘 #avrillavigne #whatthehell @AvrilLavigne https://t.co/IvUWeuStta

    20226134.0K viewsView on X
  • Apr 15, 2026

    A versão completa de Ironic nos vocais de Avril Lavigne já está disponível nas plataformas de streaming. 🫶🏻🤘🏻 #avrillavigne #ironic #alanismorissette #mileendkicks https://t.co/0JFk6Q8s9g

    16435013.4K viewsView on X
  • Jul 8, 2026

    “How You Remind Me” alcançou 20 milhões de streams no Spotify! Avril Lavigne gravou a sua versão da música de Nickelback no final de 2012 para a trilha sonora do filme japonês One Piece Film Z A música entrou como faixa bônus na edição deluxe do autointitulado álbum AVRIL LAVIGNE https://t.co/ZfNJguOtqA

    16515555.4K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#avrillavigne#avalanche#happybirthday#lovesuxtour#sk8erboi

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 427 interactions against 60K followers, an engagement rate of 0.712%. Posts are seen about 6.8K times each, and 6.32% of those impressions turn into an interaction. That is about 11.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 23:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 549 interactions. Recurring topics include #avrillavigne, #avalanche, #happybirthday. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is avrilmidia's engagement rate on X?
avrilmidia (@avrilmidia) has an engagement rate of 0.712%, based on the median interactions across 3 original posts from the last 30 days against 59,974 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.712%, avrilmidia sits above the 75th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @avrilmidia have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @avrilmidia post?
Most posts go out around 23:00 UTC, and Monday is its busiest day, at roughly 0.13 posts per day across the measured window.

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