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ATP Tour engagement report

@atptour - 1.9M followers on X

Measured over 311 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.012%
of 1.9M followers
Per impression
0.624%
37K views on a typical post
Reach
1.99%
of its followers see a post
Typical post
233
interactions (median)
Saved
0.013%
5 bookmarks on a typical post
Posting rate
10.9/day
active 60% of days
Peak time
19:00 UTC
Sunday

A typical post picks up 233 interactions against 1.9M followers, an engagement rate of 0.012%. Measured over 311 original posts, its engagement rate beats 49% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 37K times each, and 0.624% of those impressions turn into an interaction. That is about 1.99% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.9 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. Of the 311 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 4.8K interactions, about 21x its own typical post. Recurring topics include #cincytennis, #usopen, #wsopen.

Measured over 311 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #cincytennis, #usopen, #wsopen.

Compared with accounts its own size

ATP Tour's engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 44% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.012%, ATP Tour sits above the 25th percentile of the 37,071 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.3%
Engagement rate as a share of followers, across the 37,071 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,527 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 30, 202621x their median

    What an incredible evening spent honouring not only a phenomenal player, but a phenomenal person, @rogerfederer, as he's inducted into the @TennisHalloFame β™₯️ #InductionCelebration #CloserToGreatness https://t.co/iq6TbRiSo8

    4.1K6112945262K viewsView on X
  • Aug 25, 202620x their median

    Carlos is BACK! 🀩 Alcaraz is all smiles ahead of his #USOpen return πŸ—½ https://t.co/JrpIbeMkBi

    4.4K244223687K viewsView on X
  • Aug 29, 202616x their median

    The honour has been all of ours, Roger β™₯️ #InductionCelebration #CloserToGreatness https://t.co/3EB0auYNSv

    3.2K398131959K viewsView on X
  • Aug 30, 202614x their median

    And so once more we say, RF Forever ♾️ https://t.co/K2SXH5vhDL

    3.0K28952057K viewsView on X
  • Aug 29, 202613x their median

    Not a dry eye in the house πŸ₯²β™₯️ #InductionCelebration #CloserToGreatness https://t.co/4Qitjr4k2o

    2.7K351332757K viewsView on X
  • Aug 20, 202613x their median

    CARLOS IS SO BACK πŸ”₯ https://t.co/2RAJqLYPcg

    2.7K215262455K viewsView on X
  • Aug 31, 202612x their median

    Welcome back, Carlos 🀝 @carlosalcaraz #USOpen https://t.co/HMr5sR6JMG

    2.7K179101743K viewsView on X
  • Aug 31, 202611x their median

    One last time for Stan the Man πŸ™Œ https://t.co/SmGbxZiWPJ

    2.3K3092054159K viewsView on X
  • Aug 23, 202611x their median

    A family affair 🫢 Arthur Fils FaceTimes his dad immediately after clinching the Cincinnati title πŸ† #CincyTennis https://t.co/d901pNexHV

    2.3K152171666K viewsView on X
  • Aug 31, 20269.9x their median

    Merci, Stan 🫢 Thank you for the memories you gave us all in New York ✨ @usopen | #USOpen | @stanwawrinka https://t.co/tcJZOlgZbT

    2.2K1179951K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#cincytennis#usopen#wsopen#partner#closertogreatness

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 233 interactions against 1.9M followers, an engagement rate of 0.012%. Measured over 311 original posts, its engagement rate beats 49% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 37K times each, and 0.624% of those impressions turn into an interaction. That is about 1.99% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.9 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. Of the 311 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 4.8K interactions, about 21x its own typical post. Recurring topics include #cincytennis, #usopen, #wsopen.

What is ATP Tour's engagement rate on X?
ATP Tour (@atptour) has an engagement rate of 0.012%, based on the median interactions across 311 original posts from the last 30 days against 1,874,246 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.012%, ATP Tour sits above the 25th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @atptour have real engagement?
Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @atptour post?
Most posts go out around 19:00 UTC, and Sunday is its busiest day, at roughly 10.9 posts per day across the measured window.

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