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Assassin's Creed engagement report

@assassinscreed - 4.4M followers on X

Measured over 18 original posts from a 30-day window, last computed on October 24, 2026.

Engagement

Middle of its size range
Per follower
0.02%
of 4.4M followers
Per impression
0.877%
100K views on a typical post
Reach
2.24%
of its followers see a post
Typical post
874
interactions (median)
Saved
0.041%
41 bookmarks on a typical post
Posting rate
0.73/day
active 63% of days
Peak time
16:00 UTC
Friday

A typical post picks up 874 interactions against 4.4M followers, an engagement rate of 0.02%. Measured over 18 original posts, its engagement rate beats 44% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 100K times each, and 0.877% of those impressions turn into an interaction. That is about 2.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 16:00 UTC, and Friday is the busiest day of the week. Of the 18 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 31K interactions, about 35x its own typical post. Recurring topics include #assassinscreed, #acfanart, #acfinest.

Measured over 18 original posts from a 30-day window, last computed on October 24, 2026. Recurring tags: #assassinscreed, #acfanart, #acfinest.

Compared with accounts its own size

Assassin's Creed's engagement rate beats 44% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 44% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.02%, Assassin's Creed sits above the 10th percentile of the 204,583 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,583 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link17% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 17% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 189 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 1, 202635x their median

    Hello Assassin's Creed Community, would you care to explain? ๐Ÿค” Thanks, the AC team ๐Ÿซถ https://t.co/yu5XjB4eNF

    29K9785361851.7M viewsView on X
  • Jul 23, 202634x their median

    Ten selected design proposals for the next series of euro banknotes have been unveiled. Explore the proposals and tell us which ones you prefer. Have your say https://t.co/VvcczFFxX3 https://t.co/mZGWAdaz62

    18K2.8K2.5K5.2K28M viewsView on X
  • Jul 22, 202615x their median

    https://t.co/RaeJT5f3BB

    12K48311932275K viewsView on X
  • Jul 25, 202614x their median

    Update was due ๐Ÿ”ฅ๐Ÿดโ€โ˜ ๏ธ https://t.co/nZPkOzlXev

    11K53216929463K viewsView on X
  • Sep 11, 202613x their median

    We're going full Oprah mode! ๐ŸŽ๐Ÿดโ€โ˜ ๏ธ Comment your favorite quote from any Assassin's Creed game below for a chance to win digital game keys and customization packs ๐Ÿ‘‡ #AssassinsCreed https://t.co/EmynADfISv

    5.2K4755.8K29461K viewsView on X
  • Sep 25, 202610x their median

    ๐ŸŽGIVEAWAY of 10 AC Black Flag Resynced codes!๐ŸŽ To enter the contest: Quote this tweet AND tag a friend you'd like to offer a code to. You'll have 24 hours to participate๐Ÿ•› Each winner will get 2 codes for any platform of their choice!๐Ÿ”ฅ Good luck! #AssassinsCreed https://t.co/Z8VRiLOut8

    3.8K1.4K1.6K2.2K323K viewsView on X
  • Jul 26, 20268.8x their median

    We couldn't get tickets in 70mm ๐Ÿ˜• https://t.co/mDCAZ5dAPQ

    7.3K2729915212K viewsView on X
  • Oct 22, 20268.5x their median

    Thank you everyone for your patience. New Game+ is coming to Black Flag Resynced next week! ๐Ÿฅ‚๐ŸŽŠ https://t.co/nUYYmpzFS7

    6.4K550306103216K viewsView on X
  • Jul 9, 20267.6x their median

    Today, we raise the Black Flag again. ๐Ÿดโ€โ˜ ๏ธ Assassin's Creed Black Flag Resynced is OUT NOW on all platforms ๐ŸŽ‰ https://t.co/ixO4kDa7g6

    5.3K774505102652K viewsView on X
  • Sep 24, 20267.3x their median

    < CELEBRATION EVENT / AUTHORIZED > Congratulations to the teams at @RemedyGames on the launch of CONTROL Resonant๐Ÿ”ป From the High Seas to Paranatural Manhattan! Artwork created by Remedy's Concept Artist Patrik Pulkkinen. https://t.co/k5qlBmvOVX

    5.8K5622922202K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#assassinscreed#acfanart#acfinest

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 874 interactions against 4.4M followers, an engagement rate of 0.02%. Measured over 18 original posts, its engagement rate beats 44% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 100K times each, and 0.877% of those impressions turn into an interaction. That is about 2.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 16:00 UTC, and Friday is the busiest day of the week. Of the 18 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 31K interactions, about 35x its own typical post. Recurring topics include #assassinscreed, #acfanart, #acfinest.

What is Assassin's Creed's engagement rate on X?
Assassin's Creed (@assassinscreed) has an engagement rate of 0.02%, based on the median interactions across 18 original posts from the last 30 days against 4,442,807 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.02%, Assassin's Creed sits above the 10th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @assassinscreed have real engagement?
Its engagement rate beats 44% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @assassinscreed post?
Most posts go out around 16:00 UTC, and Friday is its busiest day, at roughly 0.73 posts per day across the measured window.

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