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Antena 3 engagement report

@antena3com - 1.3M followers on X

Measured over 858 original posts from a 30-day window, last computed on October 8, 2026.

Engagement

Per follower
0%
of 1.3M followers
Per impression
0.141%
2.1K views on a typical post
Reach
0.16%
of its followers see a post
Typical post
3
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
37.33/day
active 100% of days
Peak time
21:00 UTC
Friday

A typical post picks up 3 interactions against 1.3M followers, an engagement rate of 0%. Posts are seen about 2.1K times each, and 0.141% of those impressions turn into an interaction. That is about 0.158% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 37.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 858 posts sampled, 21% carry an image or video and 95% link out. The account's strongest tracked post pulled 1.9K interactions, about 636x its own typical post. Recurring topics include #lamesa, #lavoz, #elhormiguero.

Measured over 858 original posts from a 30-day window, last computed on October 8, 2026. Recurring tags: #lamesa, #lavoz, #elhormiguero.

Where this sits in the catalog

At under 0.001%, Antena 3 sits below the 10th percentile of the 156,027 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.1%
Engagement rate as a share of followers, across the 156,027 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 25,983 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video21% of posts+111%+108% to +115%34K
Outbound link95% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 21% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 95% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 165 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 29, 2026636x their median

    EXCLUSIVA 🟠 Feliciano López demanda a Alba Carrillo por intromisión al derecho al honor y a la intimidad. #YAS https://t.co/8xrXkhe7lD

    1.5K16215562155K viewsView on X
  • Sep 23, 2026310x their median

    ¡Son el fenómeno del momento en redes sociales y entran como tal por todo lo alto! 😎 🎸 Los hermanos Caño hacen acto de presencia en @LaMesa_A3 con su famosa versión de 'Dama y vagabundo'. Directo ▶️ https://t.co/uothwcMu6f #LaMesa https://t.co/3Xz9bWS7nf

    803792028121K viewsView on X
  • Sep 13, 2026217x their median

    ❤️ Gabriel Rufián manda un mensaje de apoyo a Borja Sémper en #LaMesa tras hablar sobre su cáncer. 💬 «Me he alegrado muchísimo de tu recuperación». ▶️ Programa completo en @atresplayer. https://t.co/T94UNjLf9v https://t.co/j5xBLYR9WK

    59934127113K viewsView on X
  • Sep 25, 2026210x their median

    🎶 Antes o después, todos vemos un ángel... 🙃 ¿Tú tampoco te sacas esta canción de la cabeza? 📺 No te pierdas #SueñosDeLibertad de lunes a viernes en Antena 3. ▶️ Y disfruta de tu serie favorita cuando quieras en #atresplayer. 📲 https://t.co/fIgzd9dhvz https://t.co/Kw1HcVQ4vh

    47877324331K viewsView on X
  • Sep 7, 2026101x their median

    La contundente crítica de Pablo Motos a Pedro Sánchez por la crisis migratoria de Ceuta: "El Gobierno se ha acorralado con sus propias mentiras". #AlsinaLatorreEH https://t.co/FV5YTu7mTt

    226581806.2K viewsView on X
  • Sep 21, 202699x their median

    🔴 #ÚLTIMAHORA | El juez Calama da a Zapatero un plazo de 3 días para presentar la documentación sobre las joyas y cita a sus hijas a declarar el 30 de noviembre https://t.co/UBgCiPqgwk

    234563410K viewsView on X
  • Sep 15, 202694x their median

    Las fantasías de algunas... 🥰 Nuestra fantasía: que nos regalen todas las vocales de un panel de #LaRuletaDeLaSuerteNoche. ✨ Recuerda que tienes estos momentazos y más en @atresplayer . https://t.co/uPGGWgfVkb

    20039242017K viewsView on X
  • Sep 23, 202694x their median

    🗣️ Jorge Dezcallar, exdirector del CNI y exembajador de España en Marruecos, sobre Pedro Sánchez y la crisis de Ceuta: "Ha conseguido desconcertar a propios y a extraños" https://t.co/s2nN2QU18w

    220555117K viewsView on X
  • Sep 4, 202683x their median

    De Álvaro de Luna a Chiara Oliver: estos son los famosos que han participado en #LaVoz ✌ https://t.co/LtqFoOlAwz

    20145307.2K viewsView on X
  • Sep 30, 202682x their median

    🏠 Las dos caras del debate de la vivienda en #LaMesa con @ivanedlm y @TaniaSanchez_M 🗣️ "El problema es, cuáles son las reglas en una sociedad en las que aceptamos que es magnífico que venga todo el mundo a invertir" Directo ▶️ https://t.co/ihEPFsNMiq https://t.co/BxvzwtA5xk

    1752544215K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#lamesa#lavoz#elhormiguero#sueñosdelibertad#elsecreto

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 3 interactions against 1.3M followers, an engagement rate of 0%. Posts are seen about 2.1K times each, and 0.141% of those impressions turn into an interaction. That is about 0.158% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 37.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 858 posts sampled, 21% carry an image or video and 95% link out. The account's strongest tracked post pulled 1.9K interactions, about 636x its own typical post. Recurring topics include #lamesa, #lavoz, #elhormiguero.

What is Antena 3's engagement rate on X?
Antena 3 (@antena3com) has an engagement rate of 0%, based on the median interactions across 858 original posts from the last 30 days against 1,347,349 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Antena 3 sits below the 10th percentile of the 156,027 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @antena3com have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @antena3com post?
Most posts go out around 21:00 UTC, and Friday is its busiest day, at roughly 37.33 posts per day across the measured window.

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