Anna Merlan engagement report
@annamerlan - 54K followers on X
Measured over 3 original posts from a 30-day window, last computed on October 12, 2026.
Engagement
Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 22 interactions against 54K followers, an engagement rate of 0.041%. Posts are seen about 1.3K times each, and 1.74% of those impressions turn into an interaction. That is about 2.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 33% are part of a thread and 100% link out. The account's strongest tracked post pulled 53K interactions, about 2400x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 3 original posts from a 30-day window, last computed on October 12, 2026.
Where this sits in the catalog
At 0.041%, Anna Merlan sits above the 25th percentile of the 204,694 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 0% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 179 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 2, 20262400x their median
For the first time yesterday, I experienced the new @alamodrafthouse QR code ordering system and I can tell you it’s truly awful. Rather than making ordering food and drink more efficient, it actually adds steps to the process AND if you want to order additional items during the film you HAVE to open your phone. No, your cute reference to that irony in your How To Alamo video doesn’t negate how ridiculous this is. Please don’t cut corners with your staff and revert back to physical menus and order cards.
- Jan 1, 2026827x their median
It's going to be a great year for defending democracy. Let's go! https://t.co/wBFzKfhYre
- Jul 31, 2026533x their median
Me: One day we will be glad this happened. Tristan: Everyone knows we’re innocent. We went down as heroes. More importantly we went down together. Best thing ever I’m already glad it happened. Don’t ever try to reassure me again.
- Apr 5, 2026261x their median
Books are below me.
- May 5, 2026204x their median
Mayor Mamdani condemned a land sale event about to take place at an Upper East Side synagogue today, with a spokesman saying the event could violate international law if there are sales of land in the Occupied Territories https://t.co/nDho6Ck2M1
- Feb 12, 2026126x their median
I'm really and truly not sure there is any group of people more gullible than tech reporters https://t.co/XaTJzWVnUI
- Jul 29, 202474x their median
Delighted to share that this is my first day at Mother Jones, covering disinformation, tech, extremism and the nightmare intersection of the three that we’re all currently inhabiting. Send tips and screeds to [email protected]
- Jul 10, 20265.0x their median
I wrote about the Cramps, and as much as I hate to put something nice on this awful website, here: https://t.co/Rg4daAYQ5J
- Aug 31, 20262.8x their median
I wrote about the various people on this website claiming advance knowledge of Milo's deportation, and what that tell us about MAGA today: https://t.co/Gf6gsM9D8K
- Apr 21, 20262.2x their median
I wrote about your friend Alex Jones and how he's managed not to pay the money he owes: https://t.co/TxiVfKi4FN
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 22 interactions against 54K followers, an engagement rate of 0.041%. Posts are seen about 1.3K times each, and 1.74% of those impressions turn into an interaction. That is about 2.33% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 33% are part of a thread and 100% link out. The account's strongest tracked post pulled 53K interactions, about 2400x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Anna Merlan's engagement rate on X?
- Anna Merlan (@annamerlan) has an engagement rate of 0.041%, based on the median interactions across 3 original posts from the last 30 days against 54,319 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.041%, Anna Merlan sits above the 25th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @annamerlan have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @annamerlan post?
- Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 0.23 posts per day across the measured window.