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Anielle Franco engagement report

@aniellefranco - 248K followers on X

Measured over 61 original posts from a 30-day window, last computed on September 26, 2026.

Engagement

Middle of its size range
Per follower
0.084%
of 248K followers
Per impression
5.31%
3.9K views on a typical post
Reach
1.58%
of its followers see a post
Typical post
208
interactions (median)
Saved
0.025%
1 bookmarks on a typical post
Posting rate
2.93/day
active 83% of days
Peak time
18:00 UTC
Friday

A typical post picks up 208 interactions against 248K followers, an engagement rate of 0.084%. Measured over 61 original posts, its engagement rate beats 58% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.9K times each, and 5.31% of those impressions turn into an interaction. That is about 1.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 61 posts sampled, 74% carry an image or video and 10% link out. The account's strongest tracked post pulled 3.6K interactions, about 17x its own typical post. Recurring topics include #fimdaescala6x1, #lulanosbt.

Measured over 61 original posts from a 30-day window, last computed on September 26, 2026. Recurring tags: #fimdaescala6x1, #lulanosbt.

Compared with accounts its own size

Anielle Franco's engagement rate beats 58% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 90% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.084%, Anielle Franco sits above the 25th percentile of the 157,752 accounts in this comparison. That places it in the below the median band, which runs 0.022% to 0.128%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 157,752 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,056 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video74% of posts+111%+108% to +115%34K
Outbound link10% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 74% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 10% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 301 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 16, 202617x their median

    Oficialmente candidata à Deputada Federal! Coragem pra continuar! 1️⃣3️⃣3️⃣0️⃣✅ Hoje começa um novo capítulo da nossa caminhada. Sou irmã de Marielle Franco, mas também sou mulher, mãe, professora e alguém que acredita na política como instrumento de transformação. É com essa história e com muita coragem que sigo em frente. Quero continuar trabalhando por mulheres, pelas favelas e periferias, pela igualdade racial e por um futuro onde jovens negros possam viver, sonhar e realizar seus sonhos. O legado de Marielle nos ensinou que coragem também é continuar. E é isso que vamos fazer, juntas, juntos e juntes, ocupando espaços, defendendo direitos e construindo o futuro que queremos. Coragem pra continuar! Anielle Franco 1330. ✊🏽💜

    3.0K3491731035K viewsView on X
  • Sep 24, 202610x their median

    LAVOU A ALMA! Após Flávio Bolsonaro dizer que nunca andou no avião de Vorcaro e ser desmentido ao descobrirem que esteve, sim, na aeronave, o jornalista Octavio Guedes, da GloboNews, perde a paciência: “É um mentiroso. Flávio Bolsonaro é um mentiroso.” Espalhe esse post!! https://t.co/jI5qt8ox3Y

    1.7K39913813K viewsView on X
  • Sep 13, 20267.9x their median

    Hoje foi a fez de @caetanoveloso! Vamos reeleger o nosso presidente @LulaOficial ❤️⭐️ https://t.co/jcOI8YJY4M

    1.4K212449.6K viewsView on X
  • Sep 21, 20267.1x their median

    É de uma indignação que não cabe no peito ver que dinheiro público foi parar nas mãos de presos envolvidos na morte da minha irmã. Quem quer governar o país não pode silenciar diante de conexões tão profundas. Não vão apagar a memória da Marielle. Exigimos respostas! https://t.co/mDLv8YtG5v

    1.1K3782087.4K viewsView on X
  • Sep 22, 20266.2x their median

    Flávio Bolsonaro precisa dar respostas. Por que o seu mandato destinou quase R$ 200 mil para uma ONG após um pedido de Robson Calixto, o “Peixe”, condenado por organização criminosa no caso Marielle? O dinheiro público é do povo. A sociedade merece saber para onde ele foi e por quê. Exijo respostas!

    9513221106.6K viewsView on X
  • Sep 21, 20265.9x their median

    INACEITÁVEL! Quando se trata da família Bolsonaro, a notícia é essa: homenagem à matadores de aluguel, e agora suspeita de financiamento da milícia e de organizações criminosas, como a envolvida com o assassinato de Marielle. São R$ 200 mil reais de dinheiro público que poderiam estar indo para saúde, educação, segurança e tantas outras políticas. Por isso eles temiam tanto Marielle, por isso eles tem tanto medo de nós. Flávio Bolsonaro é pior que o pai!

    9442601347.4K viewsView on X
  • Sep 11, 20265.2x their median

    👀 https://t.co/IVT5YWZSbY

    855212939.0K viewsView on X
  • Sep 12, 20265.2x their median

    “VIVA A DEMOCRACIA!” Num ano mais uma vez tão decisivo para o Brasil, Daniela Mercury, ao lado do Olodum e dos Gilsons, fez o Rock in Rio gritar aquilo que jamais pode ser negociado: o direito do nosso povo de escolher o próprio futuro. E ainda encerrou cantando “Oyá Tetê” da Mangueira. Que encontro lindo! Democracia Sempre! 🇧🇷💚💗

    936129438.2K viewsView on X
  • Sep 3, 20264.5x their median

    É um soco no estômago ver que o grupo político do mandante do assassinato de Marielle continua sendo sustentado pelo Estado. 12 ex-assessores de Domingos Brazão foram renomeados pelo TCE-RJ para um gabinete vazio, custando R$ 171 mil por mês. A Justiça condenou o mandante, mas a estrutura dele segue intacta e blindada no Rio. Isso é um profundo desrespeito com a memória da minha irmã. Seguimos por justiça! https://t.co/DTAOSjAxYn

    725202315.8K viewsView on X
  • Aug 22, 20264.5x their median

    Hoje, no Rio de Janeiro, vivi um daqueles momentos que ficam guardados no coração. No maior ato político do presidente Lula no Rio, ouvir minha amiga @JanjaLula me saudar e, logo depois, falar sobre a história de Marielle Franco tem um significado que vai muito além de uma fala em um palco. É sobre memória. É sobre reconhecimento. É sobre saber que a história da minha irmã segue sendo contada, lembrada e defendida por quem acredita em democracia, justiça e transformação. Estar aqui, ao lado do povo, construindo esse caminho e vendo Marielle ser lembrada em um momento tão importante, me emociona e também me fortalece. Porque a nossa luta continua. E eu sigo com muita coragem para continuar. ✊🏾 1️⃣3️⃣3️⃣0️⃣

    785139226.6K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fimdaescala6x1#lulanosbt

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 208 interactions against 248K followers, an engagement rate of 0.084%. Measured over 61 original posts, its engagement rate beats 58% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.9K times each, and 5.31% of those impressions turn into an interaction. That is about 1.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 61 posts sampled, 74% carry an image or video and 10% link out. The account's strongest tracked post pulled 3.6K interactions, about 17x its own typical post. Recurring topics include #fimdaescala6x1, #lulanosbt.

What is Anielle Franco's engagement rate on X?
Anielle Franco (@aniellefranco) has an engagement rate of 0.084%, based on the median interactions across 61 original posts from the last 30 days against 247,865 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.084%, Anielle Franco sits above the 25th percentile of the 157,752 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @aniellefranco have real engagement?
Its engagement rate beats 58% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @aniellefranco post?
Most posts go out around 18:00 UTC, and Friday is its busiest day, at roughly 2.93 posts per day across the measured window.

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