Amnesty International South Asia, Regional Office engagement report
@amnestysasia - 107K followers on X
Measured over 6 original posts from a 30-day window, last computed on October 12, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 189 interactions against 107K followers, an engagement rate of 0.177%. Posts are seen about 5.8K times each, and 3.23% of those impressions turn into an interaction. That is about 5.47% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 03:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 33% carry an image or video, 17% are part of a thread and 67% link out. The account's strongest tracked post pulled 3.9K interactions, about 21x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on October 12, 2026. Recurring tag: #hrc63.
Where this sits in the catalog
At 0.177%, Amnesty International South Asia, Regional Office sits above the 50th percentile of the 202,076 accounts in this comparison. That places it in the above the median band, which runs 0.142% to 0.672%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.672% |
| 90th percentile | 2.54% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 33% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 67% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 33% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 67% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 540 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 28, 202621x their median
PAKISTAN: Reacting to reports that security forces used lethal force against protesters in Rawalakot, Pakistan-administered Jammu and Kashmir, on the first day of the regional election, Isabelle Lassee, Amnesty International’s Acting Regional Director for South Asia, said: “The disturbing reports emerging from Rawalakot are consistent with the Pakistani authorities’ long history of unlawful violence against protesters in Jammu and Kashmir. A prompt, independent, and transparent investigation must be ordered into the security forces’ use of force against protesters. So long as an internet and mobile services blackout remains in place, it will severely impede the independent verification of the full extent of the situation on the ground. We urge the Pakistani authorities to restore all communications access and allow media and independent observers into the area.” Read more: https://t.co/ChHRDvCdyH
- Oct 12, 202615x their median
PAKISTAN: Responding to the declaration of a state of emergency in Khyber Pakhtunkhwa, as well as the imposition of governor rule and the deployment of armed forces in the province, Amnesty International said: “Reports of arbitrary detentions of key leaders – including the provincial chief minister – and internet disruptions across the province raise concerns about the proportionality of these emergency measures. While states may, in strictly limited circumstances, derogate from their human rights obligations to respond to a public emergency that threatens the existence of the nation, emergency measures are not a blank cheque to crack down on human rights, silence dissent, or concentrate power.” READ MORE: https://t.co/Gl5XwdD2ve
- Jul 25, 202613x their median
PAKISTAN: In the past 50 days, people in Pakistan-administered Jammu and Kashmir have lived through internet blackouts, mass arbitrary arrests and restrictions on movement amid a crackdown on dissent. These measures raise serious concerns about the rights to freedom of expression, peaceful assembly, and association. As regional elections approach on 27 July, Pakistani authorities must ensure that people can exercise their rights freely and without fear. 📢 Amnesty International calls on the authorities to: ✅ Investigate allegations of unlawful uses of force against protesters ✅ Fully restore internet services ✅ Release those arbitrarily detained for peacefully exercising their rights ✅ Lift the unlawful blanket ban on JAAC
- Jul 31, 20268.5x their median
PAKISTAN: Jiand Baloch, activist and chair of the Baloch Students Organization, was forcibly disappeared from his home a week ago, on 24 July 2026, by security forces. His whereabouts remain unknown. This is the third time Jiand has been forcibly disappeared, as part of a pattern targeting Baloch students for their peaceful activism. 📢 Pakistani authorities must immediately reveal his fate and whereabouts, and ensure his safety. Take action NOW: https://t.co/YkMBd5A95c #EndEnforcedDisappearances
- Oct 7, 20268.4x their median
Saudi Arabia: Overturn death sentence against Sri Lankan migrant worker over social media post https://t.co/3Fj0EcHlwS
- Jul 24, 20262.4x their median
Amnesty International open-source investigators and weapons experts analysed these videos, as well as evidence directly received from local sources and online. The videos consist of black and white drone and fighter aircraft feeds that show the air strikes from various angles. None of these videos, nor footage gathered from ground sources, allow the identification of conclusive evidence of weapons, ammunition or other explosive goods stored in the area. The footage does not show secondary explosions immediately following the strikes, which would constitute evidence of a possible ammunition storage. https://t.co/LzdZwgfHEL
- Jul 23, 20262.3x their median
Bangladesh: Two years after Bangladesh's July Uprising, people are still paying the price for speaking out. Despite promises of a rights-respecting future, people continue to be arrested simply for criticizing the government online. We spoke to young people in Dhaka. Their message is clear: Bangladesh must stop criminalizing free expression. Amnesty International calls on the Government of Bangladesh to immediately release everyone detained for exercising their right to freedom of expression.
- Aug 15, 20261.8x their median
AFGHANISTAN: Five years of the Taliban’s rule in Afghanistan has resulted in a catastrophic human rights crisis. 📢Join our global movement to demand the international community to take unified and stronger action to hold the Taliban accountable ➡️ https://t.co/MzQzKZdwaX #5YearsofImpunity #5YearsofInjustice
- Jul 28, 20261.7x their median
Amnesty International spoke with the relative of one victim whose family had been unable to locate their loved one after searching hospitals and drug rehabilitation centres where patients were transferred: “The situation is uncertain for the family. The hangar that housed newly admitted patients was hit. However, nothing of his body has been found. The family has reviewed all the photos collected by the Forensic Laboratory to identify him. He was not identified.” https://t.co/LzdZwgfHEL
- Jul 27, 20261.6x their median
Digital evidence and witness testimonies indicate that at least three locations within the site were heavily damaged or destroyed as a result of the air strikes. Satellite imagery from 13 March (above) shows the Omid Centre three days before the strikes. The east and west sides of the complex are separated by a controlled gate. Many people are visible on the east side of the gate in the imagery, which according to testimony is the main living area for patients. On 23 March satellite imagery shows three heavily damaged and burned areas. The video posted by Attaulah Tarar shows three of the impacted buildings being struck: the large building in the north-east and two buildings in the north-west. Satellite imagery also shows heavy burning and destruction in the south-west. https://t.co/LzdZwgfHEL
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 189 interactions against 107K followers, an engagement rate of 0.177%. Posts are seen about 5.8K times each, and 3.23% of those impressions turn into an interaction. That is about 5.47% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 03:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 33% carry an image or video, 17% are part of a thread and 67% link out. The account's strongest tracked post pulled 3.9K interactions, about 21x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Amnesty International South Asia, Regional Office's engagement rate on X?
- Amnesty International South Asia, Regional Office (@amnestysasia) has an engagement rate of 0.177%, based on the median interactions across 6 original posts from the last 30 days against 106,941 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.177%, Amnesty International South Asia, Regional Office sits above the 50th percentile of the 202,076 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @amnestysasia have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @amnestysasia post?
- Most posts go out around 03:00 UTC, and Monday is its busiest day, at roughly 0.33 posts per day across the measured window.