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Amnesty Italia engagement report

@amnestyitalia - 379K followers on X

Measured over 48 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.016%
of 379K followers
Per impression
2.62%
2.3K views on a typical post
Reach
0.61%
of its followers see a post
Typical post
60
interactions (median)
Saved
0.043%
1 bookmarks on a typical post
Posting rate
1.87/day
active 93% of days
Peak time
07:00 UTC
Tuesday

A typical post picks up 60 interactions against 379K followers, an engagement rate of 0.016%. Measured over 48 original posts, its engagement rate beats 24% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.3K times each, and 2.62% of those impressions turn into an interaction. That is about 0.611% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 07:00 UTC, and Tuesday is the busiest day of the week. Of the 48 posts sampled, 15% carry an image or video and 73% link out. The account's strongest tracked post pulled 1.2K interactions, about 21x its own typical post. Recurring topics include #buonenotizie, #nopenadimorte.

Measured over 48 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #buonenotizie, #nopenadimorte.

Compared with accounts its own size

Amnesty Italia's engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 70% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.016%, Amnesty Italia sits above the 25th percentile of the 37,350 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.437%
p902.10%
p99159.9%
Engagement rate as a share of followers, across the 37,350 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,576 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.437%
90th percentile2.10%
99th percentile159.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%97K
14:00 UTC-4%100K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-3%93K
18:00 UTC-2%87K
19:00 UTC-2%82K
20:00 UTC-1%76K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%235K
Monday0%296K
Tuesday-3%292K
Wednesday-1%254K
Thursday-2%248K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 6, 202621x their median

    🔴 Urgente! Il pediatra di Gaza Hussam Abu Safiya in pericolo di vita dopo oltre un mese di isolamento in una cella sotterranea https://t.co/FoCRru0UJa

    713413892127K viewsView on X
  • Aug 18, 20268.5x their median

    Quanto sta accadendo a Qusra, nel Territorio palestinese occupato, è tutto meno che un caso isolato: è il frutto dell’incessante aumento delle azioni coordinate di terrore dei coloni. Queste azioni sono permesse, sostenute e finanziate dallo stato di Israele con l’obiettivo di sfollare la popolazione palestinese della Cisgiordania occupata.

    34814215528K viewsView on X
  • Aug 21, 20265.5x their median

    "Aprire un'indagine non è giustizia": così la mamma di Hind Rajab, Wesam Hamada ha commentato l'apertura di un'indagine dell'esercito israeliano sull'uccisione di sua figlia. Sosteniamo la sua richiesta di avviare un'indagine indipendente e trasparente che possa realmente portare i responsabili davanti alla giustizia.

    22893635.0K viewsView on X
  • Aug 6, 20264.1x their median

    Libano: la giornalista Amal Khalil uccisa durante un attacco israeliano. Amnesty International: “Si indaghi per crimine di guerra” https://t.co/rvMLcXpRwl

    15679569.5K viewsView on X
  • Aug 28, 20264.0x their median

    Gli Usa inseriscono il collettivo Autistici/Inventati nell’elenco delle organizzazioni terroristiche mondiali. Una decisione che sbalordisce. Colpire l'attivismo digitale significa fare un ulteriore passo repressivo per limitare il diritto alla privacy e alla libertà di espressione. @cavallette

    1377027717K viewsView on X
  • Aug 22, 20263.9x their median

    #BuoneNotizie: in Libano approvata la legge che abolisce la pena di morte ✌️

    18247325.1K viewsView on X
  • Aug 14, 20263.4x their median

    Cinque anni fa gli occhi di tutto il mondo erano sulle persone che fuggivano dall'Afghanistan. Ma è durata poco. Il paese è sprofondato presto in una crisi dei diritti umani, soprattutto alle donne e alle ragazze sono stati progressivamente tolti diritti e libertà. Oggi, i leader europei accolgono i talebani a Bruxelles e sono in vista rimpatri di persone rifugiate e migranti in un paese dove rischiano il carcere, la tortura e anche la vita. I rimpatri devono essere bloccati e le persone a rischio protette. In gioco c'è la nostra umanità.

    13758524.5K viewsView on X
  • Aug 25, 20262.7x their median

    Il 25 agosto 2026 la Corte europea dei diritti umani ha dichiarato per la terza volta che il difensore dei diritti umani turco Osman Kavala, da quasi nove anni detenuto illegalmente, è vittima di un evidente diniego della giustizia. La condanna all'ergastolo dev'essere annullata e il prigioniero deve essere scarcerato https://t.co/J0SDRMqx9k

    9860222.8K viewsView on X
  • Aug 3, 20262.5x their median

    🖊️ 100.000 persone solo in Italia hanno aderito al nostro appello per chiedere la liberazione del pediatra palestinese Hussam Abu Safiya, in carcere in Israele dal 27 dicembre 2024 senza accusa né processo https://t.co/FoCRru0UJa

    9743814.4K viewsView on X
  • Jul 31, 20262.5x their median

    Di fronte a quello che sta accadendo a Ceuta, l'enclave spagnola in Marocco, l'Italia reagisce invocando la chiusura delle frontiere con la Spagna ventilando ingressi di persone migranti da Ceuta, del tutto impossibili.

    103351017.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#buonenotizie#nopenadimorte

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 60 interactions against 379K followers, an engagement rate of 0.016%. Measured over 48 original posts, its engagement rate beats 24% of 3,862 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.3K times each, and 2.62% of those impressions turn into an interaction. That is about 0.611% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 07:00 UTC, and Tuesday is the busiest day of the week. Of the 48 posts sampled, 15% carry an image or video and 73% link out. The account's strongest tracked post pulled 1.2K interactions, about 21x its own typical post. Recurring topics include #buonenotizie, #nopenadimorte.

What is Amnesty Italia's engagement rate on X?
Amnesty Italia (@amnestyitalia) has an engagement rate of 0.016%, based on the median interactions across 48 original posts from the last 30 days against 378,851 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.016%, Amnesty Italia sits above the 25th percentile of the 37,350 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @amnestyitalia have real engagement?
Its engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @amnestyitalia post?
Most posts go out around 07:00 UTC, and Tuesday is its busiest day, at roughly 1.87 posts per day across the measured window.

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