Alan Shearer engagement report
@alanshearer - 1.0M followers on X
Measured over 8 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 86 interactions against 1.0M followers, an engagement rate of 0.008%. Measured over 8 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 50K times each, and 0.171% of those impressions turn into an interaction. That is about 4.86% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 06:00 UTC, and Wednesday is the busiest day of the week. Of the 8 posts sampled, 63% carry an image or video. The account's strongest tracked post pulled 72K interactions, about 1138x its own typical post. Recurring topics include #onthisday, #rovers, #newavl.
Measured over 8 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #onthisday, #rovers, #newavl.
Compared with accounts its own size
Alan Shearer's engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 12% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.008%, Alan Shearer sits above the 10th percentile of the 205,048 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 06:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 63% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 63% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 198 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jul 20, 20261138x their median
💔🥲 https://t.co/263HlXmI2r
- Jul 30, 2026531x their median
Thanks Eddie. You gave us this day 🖤🤍 https://t.co/iVT5B26EwD
- Aug 23, 2026211x their median
There’s only one Kevin Keegan One Kevin Keegan Walking along singing a song walking in a Keegan wonderland 🖤🤍 https://t.co/vC5iTJmQqa
- Aug 29, 2026190x their median
That’s a brilliant away performance from every single player as well as the manager. #TOTNEW ToonToon 👏🏻👏🏻
- Sep 14, 202697x their median
An absolute shit show from the Toon. 3-0 at HT is embarrassing #LEENEW
- Aug 13, 202664x their median
Thanks so much for ALL the birthday wishes 🙋🏼♂️
- Oct 17, 202654x their median
The polite version is …………That was very poor. Well done Villa, comfortable winners. #NEWAVL
- Sep 19, 202636x their median
A much needed win for the Toon. The missed pen to go 3-0 was always going to be costly. Credit to Hull for coming back into it and making Newcastle defend very well. #NUFC
- Oct 25, 202624x their median
A good second half from the Toon against an awful Palace side. A much needed 3 points. #NUFC
- Jul 30, 202614x their median
For 8+ years, every trip to the Freeman Hospital included a visit to the @alanshearer statue. This was the only time we didn’t go because the call had finally come for Dáithí’s heart transplant. Here he is now, post transplant, and scoring a penalty at Paddy Freeman’s Park.❤️⚽️ https://t.co/90dAEdSaDk
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 86 interactions against 1.0M followers, an engagement rate of 0.008%. Measured over 8 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 50K times each, and 0.171% of those impressions turn into an interaction. That is about 4.86% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 06:00 UTC, and Wednesday is the busiest day of the week. Of the 8 posts sampled, 63% carry an image or video. The account's strongest tracked post pulled 72K interactions, about 1138x its own typical post. Recurring topics include #onthisday, #rovers, #newavl.
- What is Alan Shearer's engagement rate on X?
- Alan Shearer (@alanshearer) has an engagement rate of 0.008%, based on the median interactions across 8 original posts from the last 30 days against 1,030,709 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.008%, Alan Shearer sits above the 10th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @alanshearer have real engagement?
- Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @alanshearer post?
- Most posts go out around 06:00 UTC, and Wednesday is its busiest day, at roughly 1.17 posts per day across the measured window.