松井愛莉 STAFF engagement report
@airi_staff - 54K followers on X
Measured over 1 original post from a 30-day window, last computed on October 13, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 315 interactions against 54K followers, an engagement rate of 0.582%. Posts are seen about 7.2K times each, and 4.37% of those impressions turn into an interaction. That is about 13.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 13K interactions, about 40x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on October 13, 2026.
Where this sits in the catalog
At 0.582%, 松井愛莉 STAFF sits above the 50th percentile of the 205,152 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 167 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 20, 202640x their median
📺 #ワロタ!のコントちょい見せ 【#7】|「マツピン」  ̄ ̄ ̄ ̄ ̄ ̄ ̄ ̄ ̄ ̄ ̄ プロ野球選手のヤマザキ(#森本慎太郎)は、現役続行をかけてトライアウトに参加。結果の連絡が来るその日、ヤマザキは妻・ヒロミ(#松井愛莉)と共に自宅で球団からの電話を、固唾を呑んで待っていた。張り詰めた空気の中、ヤマザキのスマホにやっと着信が…。 電話の相手はまさかのマツピンこと #松村北斗 で、落胆するヤマザキだったが、マツピンが誰もが予想もしなかった奇跡を巻き起こす…! 番組の視聴はこちら ▶︎▶︎https://t.co/iGj68bc26q 番組の感想は˗ˏˋ #ワロタ2 ˊˎ˗ で!
- Mar 7, 202625x their median
本日はユアテックスタジアム仙台にて、 いもくり佐太郎マッチデーの始球式に参加させていただきました⚽️🔥 #ベガルタ仙台 ユニフォーム👕✨ https://t.co/FahRxn0MLD
- Jun 19, 202619x their median
\全公演終了しました✨/ 舞台「曲がれ!スプーン」🥄 東京・京都、全公演が終了しました! ご来場・配信でご覧いただいた皆さま 本当にありがとうございました 「カフェ・ド・念力」での時間 楽しんでいただけましたか?☕️ アーカイブ配信も📺 詳細は公式HP💙 #曲がれスプーン #鈴木大河 #IMP. https://t.co/uBkr5k55k5
- Feb 24, 20266.9x their median
【3/7 J2J3 湘南戦】 いもくり佐太郎マッチデーを記念して俳優 松井愛莉(@airi1226_official)さんが来場、始球式・花束贈呈にご参加いただきます。 みなさまのご来場を心よりお待ちいたしております🙇 #VEGALTA #05湘南 #ベガルタクラブパートナー https://t.co/zSqanrfiTa
- Jun 14, 20265.7x their median
舞台 #曲がれスプーン🥄 東京公演ありがとうございました✨ https://t.co/vQiXWpZEnc
- Jan 18, 20262.4x their median
/ 📢全12公演無事に終演いたしました! ご観劇、たくさんのご声援ありがとうございました!☺️🙇♀️💕 みんなの集合写真をお届け!📸✨ またお会いできる日まで👸 ひーはー!🐴 \ #姫が愛したダニ小僧 📍#梅田芸術劇場 #シアタードラマシティ 📅2026年1月9日㈮~18日㈰ 全12公演 #姫ダニ 詳細は公式サイトより👇 https://t.co/wKFQEUagnl 🙋♂️出演者🙋♀️ #紅ゆずる #水田航生 #松井愛莉 #平井まさあき #浦井のりひろ #男性ブランコ #山崎真実 #桜庭大翔 #梅澤裕介 #梅棒 #丹下真寿美 #大路恵美 #腹筋善之介 #中村まこと #後藤ひろひと #波岡一喜 #大西ユースケ #天知翔太 #中尾多福 #平松美紅 #KIMSAYA #Reina #村上穂花 #愛菜 #Kyana #RIE
- Mar 29, 2026
「2026F1™︎カウントダウン日本グランプリ」⑤にコメント出演しております! F1愛を語らせていただきました🏎️🧡 FODにて配信中👀 https://t.co/OlQIlJJGvo https://t.co/pzl0K1OioS
- Jan 10, 2026
#姫ダニ 2日目もありがとうございました👸🐴✨ 初日の松井の写真をお届けします📸 公演詳細は公式サイトより👇 https://t.co/AFQbq4K5x5 https://t.co/ybLHlw4XMt
- May 8, 2026
舞台『曲がれ!スプーン』キービジュアルが解禁されました🥄🤩 チケット一般発売は明日5月9日(土)AM10:00から開始です👏 https://t.co/fxpz8wrbR2
- Jun 8, 2026
#曲がれスプーン 本日も2公演ありがとうございました☺️ レア?なメガネ姿👓✨ https://t.co/Bb83YzdWbQ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 315 interactions against 54K followers, an engagement rate of 0.582%. Posts are seen about 7.2K times each, and 4.37% of those impressions turn into an interaction. That is about 13.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 13K interactions, about 40x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is 松井愛莉 STAFF's engagement rate on X?
- 松井愛莉 STAFF (@airi_staff) has an engagement rate of 0.582%, based on the median interactions across 1 original posts from the last 30 days against 54,074 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.582%, 松井愛莉 STAFF sits above the 50th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @airi_staff have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @airi_staff post?
- Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 0.03 posts per day across the measured window.