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Ahrefs engagement report

@ahrefs - 173K followers on X

Measured over 4 original posts from a 30-day window, last computed on October 19, 2026.

Engagement

Per follower
0.013%
of 173K followers
Per impression
0.523%
4.4K views on a typical post
Reach
2.54%
of its followers see a post
Typical post
23
interactions (median)
Saved
0.159%
7 bookmarks on a typical post
Posting rate
0.2/day
active 20% of days
Peak time
08:00 UTC
Wednesday

Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 23 interactions against 173K followers, an engagement rate of 0.013%. Posts are seen about 4.4K times each, and 0.523% of those impressions turn into an interaction. That is about 2.54% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 08:00 UTC, and Wednesday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 166 interactions, about 7.2x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 4 original posts from a 30-day window, last computed on October 19, 2026.

Where this sits in the catalog

At 0.013%, Ahrefs sits above the 10th percentile of the 202,259 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.142%
p750.672%
p902.54%
p9982.5%
Engagement rate as a share of followers, across the 202,259 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,930 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.672%
90th percentile2.54%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 360 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 23, 20267.2x their median

    Ahrefs now has a free Domain Rating API šŸŽŠ Check any website's backlink authority via API. No cost, no plan required! Get started: https://t.co/ACBFU657oW https://t.co/cdYENeDRxB

    1371510414K viewsView on X
  • Jun 29, 20266.7x their median

    NEW: Firehose pricing plans šŸ”„ Monitor new brand mentions and page changes across the web, powered by Ahrefs' crawler. Start with the free forever plan, or upgrade for faster updates: • Free - 1 monitor, 5 pages, every 3 hours • Starter - 5 monitors, 50 pages, every 10 minutes • Advanced - 25 monitors, 250 pages, every 5 minutes • Business - 100 monitors, 1000 pages, every 5 minutes

    13271501.3M viewsView on X
  • May 18, 20266.2x their median

    šŸŽ‰ NEW in Ahrefs: Starter and Lite get 100% more the credits! Starter: 100 → 200 Lite: 500 → 1,000 https://t.co/APpgIsx6kU

    1296803.4M viewsView on X
  • May 8, 202611x their median

    NEW in Bot Analytics: HTTP status codes šŸ¤– Find pages where bots hit 404s or get redirected across bots, pages or categories. View the distribution of status codes returned over time and spot trends in crawl issues. https://t.co/zWaEIcANB8

    11631103.5M viewsView on X
  • May 6, 20269.7x their median

    šŸŽŠ NEW in Brand Radar: Publication dates and Watch list for Cited pages --> Spot stale content that AI keeps citing through the published and updated dates. --> Add URLs to the Watch list to track their citation performance over time (useful for pages you created or sponsored). https://t.co/nyhZfW4WbF

    1027704.0M viewsView on X
  • Aug 31, 20264.3x their median

    An update from us on the "/goto links" situation in Google SERPs: Google recently began routing a growing share of search results through /goto redirects instead of direct URLs. This change has caused a temporary inconsistency in our data. When you're processing the volume we do, these things take a moment to work through. Our team is already working to restore the affected results. We're also not short on options. Years of building our own web index and search engine (https://t.co/l9ui2JxFLJ), means we've got first-party data to lean on if this becomes a longer-term pattern. Appreciate you bearing with us!

    7778713K viewsView on X
  • May 5, 20264.2x their median

    Agent A: your top 1% marketer 🧠 Rely on the only AI marketing agent with unrestricted access to Ahrefs data and pre-built marketing skills to act on it. Connect your business apps and let it do the marketing for you. https://t.co/Ta5zjWmgWm https://t.co/nPIp7R1Qay

    751012050K viewsView on X
  • May 22, 20264.2x their median

    NEW in GSC Insights: Keyword filters and Traffic Value šŸŽŠ --> Keywords report now supports filters for word count or Rank Tracker status. --> Overview report's new keyword filter allows more ways to slice and dice data in charts and tables. --> Page report now shows Traffic Value: identify pages receiving traffic from competitive keywords.

    856504.3M viewsView on X
  • May 11, 20267.8x their median

    šŸŽŠ NEW in Brand Radar: Report Management API and Looker Connector --> Manage your Brand Radar reports via API: create new ones, set tracking schedules and add custom prompts. --> Pull historical charts for AI mentions, impressions, and SoV history into Looker Studio and monitor how often AI platforms recommend you.

    825604.2M viewsView on X
  • May 20, 20263.6x their median

    šŸŽŠ NEW in Site Explorer: --> The new Crawled pages report shows all pages our bot has crawled. Spot crawl issues or discover new pages published by competitors. --> Organic keywords and positions chart data can now be exported, with filter settings applied. https://t.co/NoVAyaHQ7W

    6651103.9M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 23 interactions against 173K followers, an engagement rate of 0.013%. Posts are seen about 4.4K times each, and 0.523% of those impressions turn into an interaction. That is about 2.54% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 08:00 UTC, and Wednesday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 166 interactions, about 7.2x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Ahrefs's engagement rate on X?
Ahrefs (@ahrefs) has an engagement rate of 0.013%, based on the median interactions across 4 original posts from the last 30 days against 173,361 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.013%, Ahrefs sits above the 10th percentile of the 202,259 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ahrefs have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @ahrefs post?
Most posts go out around 08:00 UTC, and Wednesday is its busiest day, at roughly 0.2 posts per day across the measured window.

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