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A Fazenda engagement report

@afazendarecord - 1.8M followers on X

Measured over 912 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 1.8M followers
Per impression
0.604%
3.6K views on a typical post
Reach
0.2%
of its followers see a post
Typical post
22
interactions (median)
Saved
0.082%
3 bookmarks on a typical post
Posting rate
30.77/day
active 90% of days
Peak time
03:00 UTC
Wednesday

A typical post picks up 22 interactions against 1.8M followers, an engagement rate of 0.001%. Measured over 912 original posts, its engagement rate beats 13% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.6K times each, and 0.604% of those impressions turn into an interaction. That is about 0.204% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 30.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 03:00 UTC, and Wednesday is the busiest day of the week. Of the 912 posts sampled, 95% carry an image or video and 71% link out. The account's strongest tracked post pulled 1.4K interactions, about 66x its own typical post. Recurring topics include #afazenda, #record, #eliminaçãoafazenda.

Measured over 912 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #afazenda, #record, #eliminaçãoafazenda.

Compared with accounts its own size

A Fazenda's engagement rate beats 13% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 37% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, A Fazenda sits below the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.3%
Engagement rate as a share of followers, across the 156,148 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,016 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 03:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 03:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 03:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video95% of posts+111%+108% to +115%34K
Outbound link71% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 71% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 200 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 20, 202666x their median

    #AFazenda 18 tá vindo aí! 🤠🔥 Nosso campeão e a terceira colocada da última edição já estão no clima e te convidam para acompanhar tudinho o que vem pela frente! 👀🐂 A F18 estreia dia 14 de setembro, na tela da #RECORD. 🤠 #AFazendaVemAí https://t.co/amDQ8SPXWt

    1.0K1971953583K viewsView on X
  • Jul 17, 202646x their median

    🤠 Pega o chapéu e tira a poeira da bota!!!⁣ ⁣ #AFazenda 18 vem aí, e Adriane Galisteu já adiantou algumas novidades da nova temporada 👀⁣ ⁣ Novas provas, uma nova convivência e 22 peões confirmadíssimos prometem agitar o reality 👊💥 ⁣ ⁣ 📺 A #F18 estreia no dia 14 de setembro, na tela da RECORD. Que comecem os jogos! 🔥

    82412069736K viewsView on X
  • Sep 27, 202644x their median

    “Para de gostar dos outros”, diz Renê. Acesse https://t.co/n6CWE4NY1N para assistir à transmissão 24 horas de #AFazenda com sete sinais exclusivos 🔥 https://t.co/mqpzsjvKnk

    88736296212K viewsView on X
  • Aug 14, 202635x their median

    CONTAGEM REGRESSIVA PARA A #F18 🤠 Falta apenas um mês para a nova temporada de #AFazenda. Quem aí já tá ansioso para acompanhar o reality rural na tela da RECORD? ✨👀 📅 Então, anota na agenda: 14 de setembro #AFazendaVemAí https://t.co/LWsKI0VHoy

    64675471043K viewsView on X
  • Sep 3, 202635x their median

    Já estão sabendo da novidade? ✨ A música tema de #AFazenda debutou no Top 50 global do Spotify 🤩 Mas avisa que em Itapecerica da Serra, e nos corações dos Fazenders, o hit "Stayin' Alive" nunca saiu do primeiro lugar 🗣️🤠 #AFazendaVemAí https://t.co/B2QbFvLdze

    6298751835K viewsView on X
  • Aug 20, 202635x their median

    POV: sua mãe perdeu a paciência depois de avisar mais de 10 vezes que a comida estava pronta. 😂 Que saudade de #AFazenda 12! ❤️ A nova temporada estreia dia 14 de setembro, na tela da #RECORD! 🤠 #AFazendaVemAí https://t.co/mdifLceURj

    735316229K viewsView on X
  • Aug 11, 202635x their median

    O Galinho mais amado do Brasil está preparando uma temporada cheia de novidades 🤠 Prepare-se para um elenco que vai entregar muito fogo no feno! 🔥 A nova temporada de #AFazenda estreia no dia 14 de setembro 🤩 https://t.co/0W2mTYryl3

    6485955829K viewsView on X
  • Sep 14, 202633x their median

    A ESPERA ACABOU! A nova temporada de #AFazenda começa hoje, a partir das 22h45, na tela da #RECORD 🤠🔥 Você não vai perder, né? #AFazendaVemAí https://t.co/p0H3lNsIj2

    6098928910K viewsView on X
  • Sep 28, 202632x their median

    “ABAIXA ESSA VOZ!” 😳 Giovanna e Serginho protagonizam mais um momento de tensão na F18. Acesse https://t.co/n6CWE4NY1N para assistir à transmissão 24 horas de #AFazenda com sete sinais exclusivos. https://t.co/7r2kPadY9a

    5713893963K viewsView on X
  • Aug 24, 202632x their median

    Além de campeão da 17ª temporada de #AFazenda, Dudu Camargo entrou para a história do reality rural ao conquistar o chapéu da Prova do Fazendeiro quatro vezes! 🤠 Clique no link e veja outros peões que também conquistaram o chapéu mais de uma vez https://t.co/Qy4NOrZfJD

    4831141021230K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#afazenda#record#eliminaçãoafazenda#coletivaafazenda#provadofazendeiro

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 22 interactions against 1.8M followers, an engagement rate of 0.001%. Measured over 912 original posts, its engagement rate beats 13% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.6K times each, and 0.604% of those impressions turn into an interaction. That is about 0.204% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 30.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 03:00 UTC, and Wednesday is the busiest day of the week. Of the 912 posts sampled, 95% carry an image or video and 71% link out. The account's strongest tracked post pulled 1.4K interactions, about 66x its own typical post. Recurring topics include #afazenda, #record, #eliminaçãoafazenda.

What is A Fazenda's engagement rate on X?
A Fazenda (@afazendarecord) has an engagement rate of 0.001%, based on the median interactions across 912 original posts from the last 30 days against 1,789,442 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, A Fazenda sits below the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @afazendarecord have real engagement?
Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @afazendarecord post?
Most posts go out around 03:00 UTC, and Wednesday is its busiest day, at roughly 30.77 posts per day across the measured window.

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