ABC.es engagement report
@abc_es - 2.3M followers on X
Measured over 158 original posts from a 30-day window, last computed on August 22, 2026.
Engagement
A typical post picks up 12 interactions against 2.3M followers, an engagement rate of 0.001%. Measured over 158 original posts, its engagement rate beats 13% of 983 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.1K times each, and 0.205% of those impressions turn into an interaction. That is about 0.263% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.5 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 158 posts sampled, 11% carry an image or video and 94% link out. The account's strongest tracked post pulled 2.9K interactions, about 245x its own typical post. Recurring topics include #lomásleído, #abcrecomienda, #opinión.
Measured over 158 original posts from a 30-day window, last computed on August 22, 2026. Recurring tags: #lomásleído, #abcrecomienda, #opinión.
Compared with accounts its own size
ABC.es's engagement rate beats 13% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, ABC.es sits below the 10th percentile of the 9,668 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.006% |
| 50th percentile | 0.046% |
| 75th percentile | 0.318% |
| 90th percentile | 2.67% |
| 99th percentile | 366.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 14K |
| 01:00 UTC | +3% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -4% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 16K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 28K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 29K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 23K |
| 20:00 UTC | 0% | 21K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 16K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +9% | 56K |
| Monday | +8% | 72K |
| Tuesday | +1% | 93K |
| Wednesday | -4% | 77K |
| Thursday | -3% | 70K |
| Friday | -6% | 71K |
| Saturday | +2% | 62K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 11% of posts | +79% | +73% to +84% | 5.7K |
| Outbound link | 94% of posts | -49% | -50% to -47% | 6.0K |
| Typical length | - | -7% | -8% to -5% | 8.9K |
- 11% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 94% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 135 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 18, 2026245x their median
🔴#ÚLTIMAHORA Muere el mago Juan Tamariz a los 83 años https://t.co/kd4aXwY5oP
- Aug 18, 2026233x their median
Juan Roig acude personalmente a Ceuta para mostrar apoyo a los trabajadores de Mercadona ✍️Informa @davidmaro https://t.co/jXWqFyE8Di
- Aug 18, 202661x their median
👀 Así viven los policías destinados en Ceuta: una habitación para siete, un baño para 70 y sin aire acondicionado ✍️ Por @Borjamendez y César Martín https://t.co/hCQZxzk4Qo
- Aug 18, 202651x their median
Mónica García contrata a Quirón para servicios y pruebas de los hospitales de Ceuta y Melilla ✍️ Por @ecalvo_ https://t.co/qaWTu3tEjX
- Aug 22, 202648x their median
🔴 #ÚLTIMAHORA Sanidad convoca de urgencia a las comunidades para enviar vacunas a Ceuta https://t.co/brUNw5Pk9S
- Aug 17, 202643x their median
🔵#EDITORIAL Un ministro contra el Rey 🗣️«La insistencia de Puente en censurar al Jefe del Estado desborda una disputa personal y adquiere una inquietante dimensión institucional» https://t.co/cAk9OCIuF9
- Aug 18, 202642x their median
🔴#ÚLTIMAHORA Bruselas insiste en el retorno a Marruecos de los menores inmigrantes no acompañados que permanezcan en Ceuta https://t.co/SdKVJchxUM
- Aug 18, 202634x their median
El PSOE acusa a la primera ministra danesa de «derecha radical» por alinearse con Meloni ante la crisis de Ceuta https://t.co/QviWr3Z906
- Aug 18, 202632x their median
🔵 #OPINIÓN No lo molestéis por Ceuta 🗣️ «En la estructura psicológica de Sánchez, una crisis de Estado no es suficiente motivo para cambiar las prioridades personales» 🖋️ Por Ignacio Camacho https://t.co/CpYQFDeQvv
- Aug 18, 202624x their median
🔴 El Gobierno pasa al ataque contra el PP y Ceuta para tapar su falta de gestión en la crisis ✍️Por @joanguirado https://t.co/QL6h5bemXo
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 12 interactions against 2.3M followers, an engagement rate of 0.001%. Measured over 158 original posts, its engagement rate beats 13% of 983 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.1K times each, and 0.205% of those impressions turn into an interaction. That is about 0.263% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.5 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 158 posts sampled, 11% carry an image or video and 94% link out. The account's strongest tracked post pulled 2.9K interactions, about 245x its own typical post. Recurring topics include #lomásleído, #abcrecomienda, #opinión.
- What is ABC.es's engagement rate on X?
- ABC.es (@abc_es) has an engagement rate of 0.001%, based on the median interactions across 158 original posts from the last 30 days against 2,320,126 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, ABC.es sits below the 10th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @abc_es have real engagement?
- Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @abc_es post?
- Most posts go out around 11:00 UTC, and Tuesday is its busiest day, at roughly 5.5 posts per day across the measured window.