ABC.es engagement report
@abc_es - 2.3M followers on X
Measured over 1119 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 10 interactions against 2.3M followers, an engagement rate of 0%. Measured over 1119 original posts, its engagement rate beats 7% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.6K times each, and 0.218% of those impressions turn into an interaction. That is about 0.197% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 37.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 19:00 UTC, and Tuesday is the busiest day of the week. Of the 1119 posts sampled, 9% carry an image or video and 97% link out. The account's strongest tracked post pulled 14K interactions, about 1448x its own typical post. Recurring topics include #lomásleído, #opinión, #abcrecomienda.
Measured over 1119 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #lomásleído, #opinión, #abcrecomienda.
Compared with accounts its own size
ABC.es's engagement rate beats 7% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 17% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, ABC.es sits below the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.127% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 9% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 97% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 9% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 97% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 148 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 8, 20261448x their median
🔴 #ÚLTIMAHORA El Supremo paraliza el censo de la ley de nietos ✍️Informa Nati Villanueva https://t.co/p6iQZwGduc
- Oct 6, 20261130x their median
‼️ Hallan muerto al informante del caso Epstein tras revelar sus vínculos con el secretario de Comercio de EE.UU. https://t.co/29ZwZEWhYh
- Aug 26, 20261032x their median
🔴 Sánchez suspende su viaje a Andorra entre un enorme malestar por la fuga de información Moncloa precipita al 3 de septiembre su comparecencia sobre Ceuta en el Congreso tras la publicación de ABC sobre sus nuevas vacaciones ✍️ Informa @KettyGarat 🔗 https://t.co/nUGeYUqjr0 https://t.co/4jkSKmzgeW
- Sep 2, 2026632x their median
❗️ Detectan a reclutadores de yihadistas del Daesh entre los inmigrantes de la invasión en Ceuta ✍️ Por @Borjamendez https://t.co/VBDvkaWurL
- Sep 18, 2026602x their median
Los gastos de la era Sánchez abocan al próximo Gobierno al mayor ajuste fiscal desde la Gran Recesión ✍️ Por Bruno Pérez https://t.co/4Y6tFx3RTU
- Sep 8, 2026526x their median
🔷 #EXCLUSIVA «El exespía Mehdi Hijaouy también estaría abierto a entregar el contenido de los móviles de otros cuatro ministros españoles» 🔍 @KettyGarat explica cómo el ex número dos de los servicios secretos marroquíes dirigió las operaciones de espionaje realizadas a través del 'software' espía Pegasus 🔗 https://t.co/dJHDQI3Csm
- Sep 8, 2026463x their median
🔴 #ÚLTIMAHORA El Consejo de Informativos de TVE condena la entrevista de Pedro Sánchez en 'Mañaneros': «Es un hecho sin precedentes y de una gravedad extrema» ✍️Informa @ClaraMPagan https://t.co/EflC1W7pGS
- Sep 3, 2026437x their median
🔴 #ÚLTIMAHORA El día que Sánchez dice que convocaron a la embajadora en Marruecos esta no estaba en España ✍️ Informa @joanguirado https://t.co/Jn5H5WgMAP
- Sep 8, 2026429x their median
🔷 #EXCLUSIVA ABC 🔷 🔴 El ex número dos de la inteligencia marroquí infectó el móvil de Sánchez y «está en disposición de aportar» su contenido 🔎 Investigación de @KettyGarat https://t.co/JASRH9pBJ2
- Sep 6, 2026392x their median
#LoMásLeído 📰 Núñez reta a Page a que sus ocho diputados apoyen una moción de censura contra Sánchez https://t.co/gCeInxHHt1
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 10 interactions against 2.3M followers, an engagement rate of 0%. Measured over 1119 original posts, its engagement rate beats 7% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.6K times each, and 0.218% of those impressions turn into an interaction. That is about 0.197% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 37.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 19:00 UTC, and Tuesday is the busiest day of the week. Of the 1119 posts sampled, 9% carry an image or video and 97% link out. The account's strongest tracked post pulled 14K interactions, about 1448x its own typical post. Recurring topics include #lomásleído, #opinión, #abcrecomienda.
- What is ABC.es's engagement rate on X?
- ABC.es (@abc_es) has an engagement rate of 0%, based on the median interactions across 1119 original posts from the last 30 days against 2,329,800 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, ABC.es sits below the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @abc_es have real engagement?
- Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @abc_es post?
- Most posts go out around 19:00 UTC, and Tuesday is its busiest day, at roughly 37.87 posts per day across the measured window.