Minecraft News engagement report
@_MINECRAFT_LIVE - 820K followers on X
Measured over 25 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 218 interactions against 820K followers, an engagement rate of 0.028%. Measured over 25 original posts, its engagement rate beats 47% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 32K times each, and 0.682% of those impressions turn into an interaction. That is about 3.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.9 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 25 posts sampled, 88% carry an image or video, 12% are part of a thread and 16% link out. The account's strongest tracked post pulled 25K interactions, about 113x its own typical post. Recurring topics include #minecraft, #dungeonsii, #minecraftdungeons.
Measured over 25 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #minecraft, #dungeonsii, #minecraftdungeons.
Compared with accounts its own size
Minecraft News's engagement rate beats 47% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.028%, Minecraft News sits above the 25th percentile of the 68,576 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.5% |
| 90th percentile | 2.09% |
| 99th percentile | 116.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 88% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 16% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 88% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 16% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 121 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 10, 2026113x their median
MINECRAFT x FORTNITE SEEMS TO BE COMING IN C7S4 "SurviveTheNight" was NOT for FNAF, as @Minecraft have the exact same slogan in their bio & Adira mentioned this collab earlier this year.. https://t.co/9uSsYCZvN9
- Aug 27, 202618x their median
Want to play #DungeonsII in style? Here's how you can get the Hero Cape ⬇️ Play Minecraft Dungeons I then log into Minecraft Dungeons II at launch to get your cape. It doesn't stop there! You can also get the cape in Minecraft: Java and/or Bedrock Edition. Just log in to Minecraft after receiving your confirmation before December 31, 2026. Check out our handy guide that covers every cosmetic item, including the Hero Cape: https://t.co/NzdfNFXuiS
- Aug 5, 20269.4x their median
Here's an in-game look at the 3 exclusive cosmetics you can get from pre-ordering! 🟩 2 hero skins 🟩 Twisted cape 🟩 Twisted chicken pet Pre-order today and play in style on September 29: https://t.co/Q0ELWKLrE8 https://t.co/qHeUiSvw9B
- Aug 19, 20266.3x their median
jens directly states that the sift is not coming to vanilla, directly i no longer believe in it happening in fact, i think everything points to nether fortress overhaul in winter drop https://t.co/DY0GYCFaLW
- Aug 6, 20262.8x their median
is anyone else noticing some of their hotbar slots are transparent? https://t.co/TuLCHGPvyH
- Aug 29, 20262.6x their median
A closer look to the OreUI container screens in #minecraft. Keep in mind these screens are still WIP (especially brewing stand and grindstone). https://t.co/Lb8i8al6B2
- Aug 18, 20262.5x their median
Minecraft have released the upcoming panorama background for the Autumn Drop, thoughts? 🤔 https://t.co/bZKrTjQyC1
- Aug 5, 20261.8x their median
Minecraft Beta and Preview 26.50.24 is rolling out! Discover different maps with an improved look, and check out concrete stairs and slabs! Read the changelog at https://t.co/HpVS55hrZ8 https://t.co/CQcMSBZ0oW
- Jul 31, 20261.7x their median
Asha Sharma lays out priorities in memo after major ‘reset’ • Return to growth by the end of fiscal year 2027 • Sharma also shared new figures on Xbox’s reach, saying the platform now connects with more than 100 million people every day, over 500 million every month, and nearly 1 billion every year across consoles, PC, cloud, and other Xbox services. • “Console generates the majority of Xbox revenue and remains the foundation of our fandom.” • Xbox Studios will shift from a decentralized structure to focus teams on its biggest franchises. • Xbox will build “long-term plans” for its biggest franchises “across film, television, consumer products, sponsorship, live experiences, and form new partnerships globally, including China.” The strategy is built around four C's: • CORE: Strengthen our platform, led by console • CONTENT: Grow great games into global franchises • CREATION: Make Minecraft the world’s creator platform • CONNECTION: Extend the worlds that fans love *A chart representing Microsoft's revenue by product and service over the past year (via Geekwire) via: Tom Warren https://t.co/9Zm00ckq8A
- Aug 26, 2026
A new Minecraft Cape in celebration of dungeons 2 will yours if you attend GAMESCOM or through a soon to be revealed method online too!! https://t.co/744QZttmlH
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 218 interactions against 820K followers, an engagement rate of 0.028%. Measured over 25 original posts, its engagement rate beats 47% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 32K times each, and 0.682% of those impressions turn into an interaction. That is about 3.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.9 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 25 posts sampled, 88% carry an image or video, 12% are part of a thread and 16% link out. The account's strongest tracked post pulled 25K interactions, about 113x its own typical post. Recurring topics include #minecraft, #dungeonsii, #minecraftdungeons.
- What is Minecraft News's engagement rate on X?
- Minecraft News (@_MINECRAFT_LIVE) has an engagement rate of 0.028%, based on the median interactions across 25 original posts from the last 30 days against 819,630 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.028%, Minecraft News sits above the 25th percentile of the 68,576 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @_MINECRAFT_LIVE have real engagement?
- Its engagement rate beats 47% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @_MINECRAFT_LIVE post?
- Most posts go out around 15:00 UTC, and Wednesday is its busiest day, at roughly 2.93 posts per day across the measured window.