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아이유(IU) engagement report

@_IUofficial - 1.8M followers on X

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.423%
of 1.8M followers
Per impression
2.70%
277K views on a typical post
Reach
15.7%
of its followers see a post
Typical post
7.5K
interactions (median)
Saved
0.067%
184 bookmarks on a typical post
Posting rate
0.4/day
active 23% of days
Peak time
09:00 UTC
Monday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 7.5K interactions against 1.8M followers, an engagement rate of 0.423%. Posts are seen about 277K times each, and 2.70% of those impressions turn into an interaction. That is about 15.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video, 67% are part of a thread and 67% link out. The account's strongest tracked post pulled 58K interactions, about 7.7x its own typical post. Recurring topics include #iu, #아이유, #uaena. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #iu, #아이유, #uaena.

Where this sits in the catalog

At 0.423%, 아이유(IU) sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.

p100.002%
p250.012%
p50 (median)0.08%
p750.433%
p902.10%
p99160.5%
Engagement rate as a share of followers, across the 36,654 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,977 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.433%
90th percentile2.10%
99th percentile160.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%101K
16:00 UTC-3%98K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-1%57K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%231K
Monday0%288K
Tuesday-2%278K
Wednesday-1%251K
Thursday-1%245K
Friday-3%253K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • May 15, 20267.7x their median

    ❤ HAPPY BIRTHDAY, IU ❤ 16 MAY 2026 #HappyIUDay #아이유 #IU #HAPPY_IU_DAY #HAPPY_JI3UN_D4Y #장원출신_아이유_생일입니다만 https://t.co/IfXFY8YTlP

    42K14K8311.5K776K viewsView on X
  • May 16, 20263.0x their median

    누군가의 오늘이 조금 더 다정해질 수 있도록💜 https://t.co/7nyfdmLWnb

    16K5.2K2008021.8M viewsView on X
  • Sep 9, 20253.0x their median

    아이유 '바이, 썸머' 발매 안내 🎧 Melon ➫ https://t.co/erGREfkMUP 🎧 Genie ➫ https://t.co/1VBwdYCcUe 🎧 FLO ➫ https://t.co/XzVuLRmtrY 🎧 Spotify ➫ https://t.co/nsuGoSMtaX 🎧 VIBE ➫ https://t.co/RmzkfwIgAp 🎧 Bugs ➫ https://t.co/dsM2HFb7vy 🎧 Apple Music ➫ https://t.co/S3w58JkGGC 🎧 YouTube Music ➫ https://t.co/GEw2tKYVfD #아이유 #IU #바이썸머 #ByeSummer

    15K5.7K1781.8K1.5M viewsView on X
  • May 16, 20262.6x their median

    [📷] 260516 <해피 아이유 데이> 미니 팬미팅 유애나들과 함께 즐거운 생일을 보낸 징니😘 아이유애나 참 좋다 아이유애나 뽀에버-💜 #아이유 #IU #HAPPY_IU_DAY #HAPPY_JI3UN_D4Y #장원출신_아이유_생일입니다만 https://t.co/F45gSJaa1l

    15K4.2K139135266K viewsView on X
  • Jul 31, 20262.5x their median

    [📷] 260731 제5회 청룡시리즈어워즈 올해는 시상자로서 참석해 수상의 순간을 함께 할 수 있어 너무나 뜻깊었던 7월 마지막 밤🌙 유애나 모두 예쁜 징니 보고 다가오는 8월도 힘내요🩷✨ #아이유 #IU #청룡시리즈어워즈 https://t.co/IaRW9yfu0A

    14K3.5K156296381K viewsView on X
  • May 5, 20262.1x their median

    아이들의 세상이 늘 가장 푸른 날의 5월 같기를 바랍니다 🌱💚 https://t.co/OpsWW2Kmlr

    12K3.9K62258403K viewsView on X
  • Jul 7, 20262.0x their median

    [📷] 260707 제5회 청룡시리즈어워즈 핸드프린팅 한여름 태양처럼 빛나는 미모로 손도장은 귀엽게 콩✋‼️ 오늘도 예쁜 아이유 보고 유애나 모두 오늘 하루도 힘내요💪 #아이유 #IU #청룡시리즈어워즈 https://t.co/XtfV9gvxbN

    11K3.2K231310281K viewsView on X
  • May 5, 2026

    대군쀼 필카 느낌 너무 좋다📸 혼례식 사진만 보면 벅차오르는 국민이 돼🥹 #21세기대군부인 9회 금요일 밤 9시 50분 MBC 방송 10회 토요일 밤 9시 40분 MBC 방송 #아이유 #변우석 #노상현 #공승연 #21세기대군부인 #MBC금토드라마 #mbcdrama #MBC https://t.co/pNpt2fQVRc

    9.8K3.1K1258176K viewsView on X
  • Aug 18, 20261.7x their median

    데뷔 18주년 기념✨ <IU CONCERT : The Golden Hour>, <IU CONCERT : THE WINNING> #CGV 단독 재개봉! 🎬 <IU CONCERT : The Golden Hour> 📅 26.09.09 (수) ~ 26.09.15 (화) 🎬 <IU CONCERT : THE WINNING> 📅 26.09.16 (수) ~ 26.09.22 (화) #아이유 #IU #The_Golden_Hour #골든아워 #IU_CONCERT #THE_WINNING

    9.5K2.8K51562437K viewsView on X
  • Aug 8, 20261.6x their median

    [📷] 260808 안녕 에일이언💜💛 LIVE 8월 8일 지니데이에 8기 에일이언들이랑 마지막으로 보낸 말랑하면서도 아쉬운 저녁 시간🥺 그래도 에일이언들이랑 마지막까지 좋은 시간 보낼 수 있어서 너무 기분 좋은 밤이었어요💜💛 #아이유 #IU #유애나 #UAENA https://t.co/J8vq9H2PLJ

    9.0K2.5K114102215K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#iu#아이유#uaena#유애나#cgv

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 7.5K interactions against 1.8M followers, an engagement rate of 0.423%. Posts are seen about 277K times each, and 2.70% of those impressions turn into an interaction. That is about 15.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.4 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video, 67% are part of a thread and 67% link out. The account's strongest tracked post pulled 58K interactions, about 7.7x its own typical post. Recurring topics include #iu, #아이유, #uaena. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is 아이유(IU)'s engagement rate on X?
아이유(IU) (@_IUofficial) has an engagement rate of 0.423%, based on the median interactions across 6 original posts from the last 30 days against 1,765,615 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.423%, 아이유(IU) sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @_IUofficial have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @_IUofficial post?
Most posts go out around 09:00 UTC, and Monday is its busiest day, at roughly 0.4 posts per day across the measured window.

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