Varsity engagement report
@ZerodhaVarsity - 174K followers on X
Measured over 9 original posts from a 30-day window, last computed on October 20, 2026.
Engagement
A typical post picks up 115 interactions against 174K followers, an engagement rate of 0.066%. Measured over 9 original posts, its engagement rate beats 52% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.993% of those impressions turn into an interaction. That is about 6.67% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Wednesday is the busiest day of the week. Of the 9 posts sampled, 78% carry an image or video and 22% link out. The account's strongest tracked post pulled 1.8K interactions, about 16x its own typical post.
Measured over 9 original posts from a 30-day window, last computed on October 20, 2026.
Compared with accounts its own size
Varsity's engagement rate beats 52% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 42% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.066%, Varsity sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 78% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 22% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 78% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 22% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 605 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 31, 202616x their median
Warren Buffett turned 96 on August 30. This year is a little different. After decades of running Berkshire Hathaway, Buffett handed over the CEO role to Greg Abel earlier this year. A couple of years ago, we spent nearly 8 months going through 47 of Buffett’s shareholder letters and turned them into a 10-part Varsity series. The interesting part about these letters isn’t just Buffett’s stock picks. They show how his thinking evolved over the years — on buying businesses, valuing companies, dealing with market crashes, capital allocation, management, mistakes, temperament, and of course, the influence of Charlie Munger. Now, with Berkshire entering a new era, it felt like a good time to bring this series back. If you want to understand Buffett beyond the famous quotes, this is a good place to start. Check the link in the comments.
- Aug 4, 20268.1x their median
Yesterday’s final NIFTY 50 candle was not a mistake. The average five-minute candle range was 13.93 points. The final CAS candle moved 200 points, over 14 times larger. It reflects the closing price set through India’s new Closing Auction Session. Here is how CAS works and what it changes for F&O traders. 🧵
- Aug 5, 20267.7x their median
One day is unusual. Two days is maybe a coincidence. Three days is a pattern that cannot be ignored. As India's new Closing Auction Session enters its third session, the quantity clearing in the auction remains well below what these stocks traded in the same window before CAS. Traders are watching whether participation improves and the sharp moves settle with it. The what, why and how of CAS 🧵 (1/10)
- Oct 8, 20267.0x their median
Yesterday, the RBI announced that bank deposits will soon be included in the Consolidated Account Statement (CAS). This means you'll be able to see your stocks, mutual funds, FDs and NPS on a single statement. But what exactly is CAS, what can you already see in it, and how do you access yours?🧵
- Aug 6, 20264.9x their median
CAS was introduced to solve a pricing problem. It has revealed a participation problem. Proprietary traders are ~40% of cash market turnover, and most of it is intraday, closed out before 3:15 PM. Since selling into the auction largely requires already owning the stock, the day's largest source of liquidity has little or nothing to sell.
- Aug 20, 20264.7x their median
FIIs are making a comeback in Indian markets. After pulling out ₹2.58 lakh crore by mid-June 2026, they've put ₹1.01 lakh crore back since then. Too soon to call it a trend, but the shift is hard to ignore. Meanwhile, a thread on the sectors winning back FII favour 👇(1/8) https://t.co/G5WbiucALD
- Aug 21, 20262.6x their median
Does more capital improve your odds in F&O? Only 10% of traders deploying less than ₹1 lakh were profitable in FY26. For traders deploying ₹10 lakh to ₹1 crore, that rose to 32%. SEBI’s latest study looks at how experience, capital and trading activity relate to F&O outcomes. 🧵(1/8)
- Aug 31, 20262.4x their median
MSCI Index rebalancing is back today. During the last two rounds, the Nifty fell around 0.5% to 1% near the close. Today, those heavy closing flows will meet the new Closing Auction Session (CAS) for the first time. CAS was built for moments like this: handling large ETF and index-fund orders at the close. A thread on what to expect today. 🧵
- Oct 14, 20262.2x their median
SEBI has introduced a new route called PRIM: Portfolio Managers Route for Investing in Mutual Funds. If you have ₹25 lakh or more and want someone to manage your mutual fund portfolio, PRIM is another option. But how does it differ from reaching out to a Mutual Fund Distributor or a Registered Investment Adviser?
- Sep 30, 20262.1x their median
BSE runs a stock exchange. Wipro provides IT services. Yesterday, BSE traded 7× its average daily volume. Wipro traded over 15×. Two very different businesses, with a common reason behind those unusually large volume bars. https://t.co/RigHeveH0R
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 115 interactions against 174K followers, an engagement rate of 0.066%. Measured over 9 original posts, its engagement rate beats 52% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.993% of those impressions turn into an interaction. That is about 6.67% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Wednesday is the busiest day of the week. Of the 9 posts sampled, 78% carry an image or video and 22% link out. The account's strongest tracked post pulled 1.8K interactions, about 16x its own typical post.
- What is Varsity's engagement rate on X?
- Varsity (@ZerodhaVarsity) has an engagement rate of 0.066%, based on the median interactions across 9 original posts from the last 30 days against 173,804 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.066%, Varsity sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ZerodhaVarsity have real engagement?
- Its engagement rate beats 52% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ZerodhaVarsity post?
- Most posts go out around 10:00 UTC, and Wednesday is its busiest day, at roughly 0.87 posts per day across the measured window.