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WorldSBK engagement report

@WorldSBK - 369K followers on X

Measured over 92 original posts from a 30-day window, last computed on October 3, 2026.

Engagement

Middle of its size range
Per follower
0.027%
of 369K followers
Per impression
1.10%
9.0K views on a typical post
Reach
2.45%
of its followers see a post
Typical post
99
interactions (median)
Saved
0.022%
2 bookmarks on a typical post
Posting rate
3.4/day
active 47% of days
Peak time
08:00 UTC
Thursday

A typical post picks up 99 interactions against 369K followers, an engagement rate of 0.027%. Measured over 92 original posts, its engagement rate beats 49% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.0K times each, and 1.10% of those impressions turn into an interaction. That is about 2.45% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.4 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 92 posts sampled, 84% carry an image or video and 42% link out. The account's strongest tracked post pulled 2.0K interactions, about 20x its own typical post. Recurring topics include #worldsbk, #italianworldsbk, #frenchworldsbk.

Measured over 92 original posts from a 30-day window, last computed on October 3, 2026. Recurring tags: #worldsbk, #italianworldsbk, #frenchworldsbk.

Compared with accounts its own size

WorldSBK's engagement rate beats 49% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 50% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.027%, WorldSBK sits above the 25th percentile of the 205,048 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video84% of posts+111%+108% to +115%34K
Outbound link42% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 84% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 42% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 165 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 8, 202620x their median

    WELCOME, Jack! ๐Ÿ‡ฆ๐Ÿ‡บ Four-time #MotoGP race winner @jackmilleraus signs with the Pata Maxus Yamaha Team for the 2027 and 2028 seasons โœ๏ธ Read here ๐Ÿ‘‰ https://t.co/bFWGiqAkos #WorldSBK https://t.co/idIcBUgs0r

    1.8K197213641K viewsView on X
  • Sep 9, 202617x their median

    WELCOME, Brad! ๐Ÿ‡ฟ๐Ÿ‡ฆ Two-time MotoGP race winner @BradBinder_33 signs with the ROKiT BMW Motorrad WorldSBK Team from 2027 โœ๏ธ Read here ๐Ÿ‘‰ https://t.co/6IEyvUqtR0 #WorldSBK https://t.co/8cLLPJv0FL

    1.5K205144541K viewsView on X
  • Aug 31, 202615x their median

    Remember THAT save? ๐Ÿคฏ Back to an incredible Magny-Cours moment from 2024! ๐Ÿ’ฅ #FrenchWorldSBK ๐Ÿ‡ซ๐Ÿ‡ท #WorldSBK https://t.co/VDd0kajKZ4

    1.3K136221644K viewsView on X
  • Aug 26, 20266.7x their median

    Two wheels up, twice the fun! ๐Ÿ”ฅ Back to this special double wheelie in France ๐Ÿš€๐Ÿš€ #FrenchWorldSBK ๐Ÿ‡ซ๐Ÿ‡ท #WorldSBK https://t.co/FM0RYRuYaB

    609520113K viewsView on X
  • Oct 1, 20266.5x their median

    CHINA, WE'RE COMING! ๐Ÿšจย  The Shanghai International Circuit joins the 2027 #WorldSBK Calendar and will host the season finale ๐Ÿ‡จ๐Ÿ‡ณ https://t.co/dKgWHmElaa

    499104103025K viewsView on X
  • Oct 1, 20266.5x their median

    THE 2027 CALENDAR IS HERE! ๐Ÿ—“๏ธ ๐Ÿ‡จ๐Ÿ‡ณ China joins the #WorldSBK calendar for the first time, while Valencia makes its return ๐Ÿšฅ https://t.co/EeIzZAH0BO

    473105174831K viewsView on X
  • Aug 29, 20264.8x their median

    Get up close with Hondaโ€™s CBR1000RR-R SP โžก๏ธ https://t.co/jf24XdkS47 ๐Ÿ”ฅ๐Ÿ”ด #WorldSBK https://t.co/IZ7yV3P3dW

    442322113K viewsView on X
  • Sep 28, 20264.7x their median

    #MondayMotivation burnout from the newest World Champion ๐Ÿ†๐Ÿ’จ #Bu1egacy #ItalianWorldSBK ๐Ÿ‡ฎ๐Ÿ‡น #WorldSBK https://t.co/XTgVUIft1P

    437281012K viewsView on X
  • Aug 28, 20264.6x their median

    Swipe through the tech gallery and discover the Kawasaki ZX-10RR up close โžก๏ธ https://t.co/mn9P6S6eLj ๐Ÿ”๐ŸŸข #WorldSBK https://t.co/gQRimIl0Jc

    425280213K viewsView on X
  • Sep 9, 20264.1x their median

    ๐ŸšจBulega will part ways with https://t.co/XRtuae6ffE Racing - Ducati at the end of the season ๐Ÿ #WorldSBK https://t.co/wL8g0kgZ4x

    371314112K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#worldsbk#italianworldsbk#frenchworldsbk#bu1egacy#motogp

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 99 interactions against 369K followers, an engagement rate of 0.027%. Measured over 92 original posts, its engagement rate beats 49% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.0K times each, and 1.10% of those impressions turn into an interaction. That is about 2.45% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.4 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 92 posts sampled, 84% carry an image or video and 42% link out. The account's strongest tracked post pulled 2.0K interactions, about 20x its own typical post. Recurring topics include #worldsbk, #italianworldsbk, #frenchworldsbk.

What is WorldSBK's engagement rate on X?
WorldSBK (@WorldSBK) has an engagement rate of 0.027%, based on the median interactions across 92 original posts from the last 30 days against 368,638 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.027%, WorldSBK sits above the 25th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @WorldSBK have real engagement?
Its engagement rate beats 49% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @WorldSBK post?
Most posts go out around 08:00 UTC, and Thursday is its busiest day, at roughly 3.4 posts per day across the measured window.

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