Windows Central engagement report
@WindowsCentral - 738K followers on X
Measured over 72 original posts from a 30-day window, last computed on October 2, 2026.
Engagement
A typical post picks up 66 interactions against 738K followers, an engagement rate of 0.009%. Measured over 72 original posts, its engagement rate beats 32% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.542% of those impressions turn into an interaction. That is about 1.66% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Wednesday is the busiest day of the week. Of the 72 posts sampled, 100% link out. The account's strongest tracked post pulled 929 interactions, about 14x its own typical post.
Measured over 72 original posts from a 30-day window, last computed on October 2, 2026.
Compared with accounts its own size
Windows Central's engagement rate beats 32% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 33% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.009%, Windows Central sits above the 10th percentile of the 204,583 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 4% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 4% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 338 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 29, 202614x their median
Xbox's disc-to-digital feature has been in insider testing for about a month now, and momentum is picking up as SEGA seems to have joined in. Now we're just waiting for Bandai Namco and Square Enix to follow. https://t.co/3gwXKELacH
- Sep 10, 20269.5x their median
BREAKING🚨 Xbox has officially acquired the publishing rights to Hideo Kojima’s PHYSINT, marking a major shift as the project moves away from PlayStation. Kojima choosing Xbox for his next big cinematic‑stealth experience is a huge win for Microsoft’s gaming strategy. More on this news and its implications from @JezCorden 🔗https://t.co/kE7nVNLYQZ
- Sep 9, 20269.2x their median
Apple really dropped an iPhone Duo after Microsoft spent years building the Duo brand for Surface. First Neo, now this — Apple keeps lifting Microsoft’s device names, and it’s starting to feel less like a coincidence and more like a pattern. Here's what @zacbowden has to say about it 🔗https://t.co/YG6WLl7MZD
- Sep 29, 20267.9x their median
Microsoft has just officially released the Windows 11 2026 Update (version 26H2), and it’s shaping up to be one of the smoothest feature updates yet! https://t.co/vSdhiEmYED Built on the same platform as 24H2 and 25H2, version 26H2 arrives as a lightweight enablement package, meaning faster installs, minimal disruption, and no expected compatibility issues for existing users. Rather than introducing a completely new platform, 26H2 acts as a checkpoint that unlocks the Windows innovations, security improvements, and feature updates delivered throughout the last year, including enhancements to the Start menu and File Explorer. The update also resets the support lifecycle, giving Home and Pro users another 24 months of support, while commercial editions receive 36 months. Rollout begins today, with users able to install it early through Windows Update settings.
- Aug 27, 20266.7x their median
"If you're a scalper, I sincerely hope both sides of your pillow are always warm." Xbox Series X25 preorders seem to have gone as well as you would expect in 2026 with stock vanishing in seconds and listings cropping up on eBay for thousands of dollars soon after. https://t.co/iySz7OduFU
- Aug 26, 20266.3x their median
The Division 2 is a game that, even after 7 years, continues not just to exist but keeps growing. Ubisoft has today revealed the third DLC expansion, once again taking us back to the heart of the outbreak in New York City. But Echoes of Central Park promises to take a different, darker path to previous content in the franchise. https://t.co/mA25gCaGAN
- Sep 30, 20266.2x their median
Windows 11 just made running Linux containers native, so you can ditch extra desktop apps! Microsoft announced WSL Containers at Build 2026, with testing continuing afterward, and it's now readily available to all. https://t.co/huvLUcuohQ
- Sep 29, 20265.7x their median
Even if GTA 6 flopped on Xbox, it wouldn't matter. Xbox has something even better for the November launch window, and if it came exclusively to Xbox, it would sell more consoles than GTA 6 ever could. OPINION: https://t.co/VFjlLrcGKa
- Aug 25, 20265.2x their median
We played Gears of War: E-Day's campaign, and The Coalition absolutely defies expectations. If the full game is anywhere near this good, you might be looking at the best Gears of War ever. https://t.co/DdwrxE66re
- Sep 7, 20264.3x their median
Windows 11 is finally getting a new battery status widget that shows the charge level of your PC and every connected wireless device. You'll be able to put the widget on your Widgets Board or on the lock screen, too! It supports light and dark themes, shows charging status, and highlights energy saver settings, making it far easier to keep track of your gear. https://t.co/FXKs7ffC8N
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 66 interactions against 738K followers, an engagement rate of 0.009%. Measured over 72 original posts, its engagement rate beats 32% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.542% of those impressions turn into an interaction. That is about 1.66% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Wednesday is the busiest day of the week. Of the 72 posts sampled, 100% link out. The account's strongest tracked post pulled 929 interactions, about 14x its own typical post.
- What is Windows Central's engagement rate on X?
- Windows Central (@WindowsCentral) has an engagement rate of 0.009%, based on the median interactions across 72 original posts from the last 30 days against 737,849 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.009%, Windows Central sits above the 10th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @WindowsCentral have real engagement?
- Its engagement rate beats 32% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @WindowsCentral post?
- Most posts go out around 10:00 UTC, and Wednesday is its busiest day, at roughly 2.67 posts per day across the measured window.