WHO Nigeria engagement report
@WHONigeria - 376K followers on X
Measured over 22 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 24 interactions against 376K followers, an engagement rate of 0.006%. Measured over 22 original posts, its engagement rate beats 15% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.2K times each, and 0.728% of those impressions turn into an interaction. That is about 0.859% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 22 posts sampled, 91% carry an image or video and 68% link out. The account's strongest tracked post pulled 103 interactions, about 4.3x its own typical post. Recurring topics include #worldbreastfeedingweek, #worldhumanitarianday.
Measured over 22 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #worldbreastfeedingweek, #worldhumanitarianday.
Compared with accounts its own size
WHO Nigeria's engagement rate beats 15% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 34% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.006%, WHO Nigeria sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.081% |
| 75th percentile | 0.439% |
| 90th percentile | 2.10% |
| 99th percentile | 156.3% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 53K |
| 01:00 UTC | -2% | 53K |
| 02:00 UTC | -3% | 52K |
| 03:00 UTC | -4% | 55K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 43K |
| 06:00 UTC | -4% | 50K |
| 07:00 UTC | -5% | 54K |
| 08:00 UTC | -4% | 63K |
| 09:00 UTC | -3% | 72K |
| 10:00 UTC | -2% | 75K |
| 11:00 UTC | -3% | 81K |
| 12:00 UTC | -2% | 90K |
| 13:00 UTC | -2% | 98K |
| 14:00 UTC | -3% | 101K |
| 15:00 UTC | -2% | 105K |
| 16:00 UTC | -4% | 102K |
| 17:00 UTC | -3% | 95K |
| 18:00 UTC | -1% | 88K |
| 19:00 UTC | -2% | 83K |
| 20:00 UTC | -1% | 77K |
| 21:00 UTC | -1% | 69K |
| 22:00 UTC | -2% | 60K |
| 23:00 UTC | -2% | 53K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 238K |
| Monday | 0% | 302K |
| Tuesday | -3% | 302K |
| Wednesday | -1% | 257K |
| Thursday | -2% | 250K |
| Friday | -3% | 259K |
| Saturday | +3% | 233K |
Best tweets
- Jul 27, 20264.3x their median
🌍 Today, young people from across Nigeria join WHO, the Federal Ministry of Health, and partners to shape Africa’s health future. The Youth Consultative Forum creates space for meaningful dialogue and youth‑driven recommendations that will inform the WHO AFRO Regional Strategic Plan (2026–2030) and Vision 2035. Young people belong at the decision‑making table. Young Voices. Healthier Africa. #AFROVision2035 #YouthLeadership #FutureOfHealth #WHOAFRO
- Jul 26, 20263.0x their median
📢 The future of health in Africa needs your voice! Young leaders, innovators, health professionals, students, advocates, and change-makers are coming together to contribute to the WHO AFRO Regional Strategic Plan (2026–2030) and Vision 2035. Together, we'll shape priorities that will drive a healthier, stronger, and more resilient Africa. 🗓️ 27 July 2026 Your Voice. Our Health Future. Africa 2035. #AFROVision2035 #YouthForHealth #HealthierAfricaTogether #YouthVoicesMatter
- Aug 11, 20262.4x their median
Nigeria has kept wild poliovirus at zero for 6 years, protecting millions of children from paralysis. During a visit to the WHO‑accredited National Polio Laboratory in Ibadan, @DrPavelUrsu met the teams whose work helps keep the country polio free. Their expertise in surveillance, innovation and rapid detection is central to stopping any potential outbreak before it spreads. The laboratory is preparing for full accreditation by the third quarter of this year (September 2026). This will sustain Nigeria’s capacity to detect and investigate suspected cases and wastewater samples with speed and accuracy. With the Government of Nigeria and partners, WHO supports nationwide surveillance, vaccination campaigns and real time data monitoring. These efforts help ensure every child is reached and every signal is investigated. Key contributions of the Ibadan NPL include: ✅Analysis of over 23,000 stool samples from 26 states and the FCT every year ✅Processing sewage samples from 60 wastewater surveillance sites ✅Sequencing more than 1,000 poliovirus isolates since receiving WHO accreditation in February 2025 Protecting millions of children from polio is possible when science, leadership and partnership come together. Learn more: https://t.co/U3dJT0xKV0 #EndPolio #Nigeria #HealthForAll
- Aug 1, 20262.2x their median
Nigeria continues to strengthen its leadership in polio surveillance. Following the accreditation of the Ibadan laboratory in 2025, the Maiduguri National Polio Laboratory has now achieved WHO accreditation for Sanger sequencing, a major milestone that boosts Nigeria’s ability to detect, track, and respond to polioviruses quickly and accurately. This accreditation is not just a technical win. It means: • Nigeria now hosts two of only five WHO recognized poliovirus sequencing laboratories in Africa. • Samples collected across the country — including stool and environmental (wastewater) samples — can be analyzed faster, more accurately and results released timely. • Surveillance teams can identify poliovirus strains early, guide outbreak response, and protect communities more effectively. • The country’s laboratory system continues to meet strict WHO biosafety, biosecurity, and quality standards. Every timely and accurate result brings us closer to a polio free Africa and Nigeria is proudly leading the way. Learn more: https://t.co/bPYv3RlzfP • #PolioFreeNigeria • #EndPolioNow • #StrongerHealthSystems • #ProtectEveryChild • #VaccinesWork • #AfricaPolioFree
- Aug 7, 20262.1x their median
Every child deserves a healthy start in life. Nigeria can achieve this when every child receives the vaccines that protect them. At the Northern Traditional Leaders Council Meeting on Polio Eradication and Primary Health Care, leaders discussed the urgent need to reach the estimated 2.1 million zero dose children who have not received a single routine vaccine. With government leadership, traditional institutions, partners, and communities working together, Nigeria can leave no child behind. 🔗 Learn more: https://t.co/0QQAKbnTce #EndPolioNigeria #VaccinesWork #RoutineImmunization #PrimaryHealthCare
- Jul 30, 2026
“When young people are given a seat at the table, they protect the future of health.” Voices from across Nigeria — youth with hearing impairment, displaced communities, young health workers and students — came together to chart Africa’s health priorities. Their stories are powerful. Their ideas are bold. Explore the full story on our website. https://t.co/86jd5fLumB
- Aug 10, 2026
WHO Nigeria’s Quarter 2 results show GPW14 and WHO AFRO Regional Strategic Plan (2026–2030) and Vision 2035 in action — from frontline women health workers driving faster detection and vaccination, to restored polio lab infrastructure strengthening surveillance, mobile outreach to unreached communities and expanded measles‑rubella vaccination across 8 Southern states, zero‑dose children reached in Bauchi Explore the measurable impact → https://t.co/1YkZIAfm3Q https://t.co/RZpiqpgzKG #GPW14 #HealthForAll
- Aug 4, 2026
The Africa Primary Health Care Forum (APHCF) 2026 convened in Abuja, bringing together policymakers, health experts, development partners, researchers, and stakeholders from across Africa to explore innovative solutions for stronger and more resilient health systems. Under the theme, “Frontiers in PHC: Technology, NCDs, Nutrition and Sustainable Financing for Resilience," the forum will examine how countries can leverage innovation, strengthen public health functions, invest in communities, and accelerate progress towards Universal Health Coverage and health security
- Jul 31, 2026
Every child with severe acute malnutrition (SAM) deserves a chance to survive. Timely inpatient care can reduce deaths to below 5 percent, giving children the lifesaving support they urgently need. Nigeria continues to face a heavy burden of malnutrition. The 2024 NDHS shows that 40 percent of children under five are stunted, 8 percent are wasted and 27 percent are underweight. Acute malnutrition remains one of the most common causes of morbidity and mortality among children under five worldwide. Many children with acute malnutrition die at home without care or arrive at health facilities late, already facing life threatening complications. Others die because health workers unknowingly use routine practices that are safe for most children but dangerous for children with SAM. Boys experience slightly higher rates of wasting than girls, underscoring the need for sex disaggregated data to guide targeted interventions. From 20 to 25 July 2026, in Lagos State, WHO Nigeria, working closely with the Federal Ministry of Health and Social Welfare, UNICEF, WFP and the Paediatric Association of Nigeria, brought together 21 paediatricians, nutritionists and health officers. The team reviewed and updated the National Guideline for Inpatient Management of Severe Acute Malnutrition, ensuring alignment with WHO’s 2023 global recommendations. The workshop produced a zero draft of the updated national guideline and eight revised training modules. These tools will strengthen the knowledge and skills of physicians and other health workers involved in inpatient SAM management, promoting safe, timely and lifesaving care. They will also support continuous quality improvement (QI) across the continuum of care, helping health facilities deliver consistent, high quality treatment for children with complicated SAM. This work is supported by @Irish_Aid . Learn more about WHO’s work on child survival: https://t.co/bPYv3RlzfP #EndMalnutrition #ChildHealth #SAMNigeria #WHONigeria #IrishAid
- Jul 28, 2026
Today is #WorldHepatitisDay Know your status, save your life. In Nigeria, many people living with Hepatitis B and C are unaware they are infected until serious liver disease develops. Early testing and treatment can prevent complications and save lives. ✅ Get tested. ✅ Seek treatment if needed. ✅ Protect your liver. #WorldHepatitisDay #KnowYourStatus #EndHepatitis #NigeriaHealth #GetTestedGetTreated
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 24 interactions against 376K followers, an engagement rate of 0.006%. Measured over 22 original posts, its engagement rate beats 15% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.2K times each, and 0.728% of those impressions turn into an interaction. That is about 0.859% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 22 posts sampled, 91% carry an image or video and 68% link out. The account's strongest tracked post pulled 103 interactions, about 4.3x its own typical post. Recurring topics include #worldbreastfeedingweek, #worldhumanitarianday.
- What is WHO Nigeria's engagement rate on X?
- WHO Nigeria (@WHONigeria) has an engagement rate of 0.006%, based on the median interactions across 22 original posts from the last 30 days against 375,996 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.006%, WHO Nigeria sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @WHONigeria have real engagement?
- Its engagement rate beats 15% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @WHONigeria post?
- Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 0.97 posts per day across the measured window.