West Bromwich Albion engagement report
@WBA - 1.1M followers on X
Measured over 382 original posts from a 30-day window, last computed on October 28, 2026.
Engagement
A typical post picks up 116 interactions against 1.1M followers, an engagement rate of 0.011%. Measured over 382 original posts, its engagement rate beats 35% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.942% of those impressions turn into an interaction. That is about 1.15% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 14.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Saturday is the busiest day of the week. Of the 382 posts sampled, 84% carry an image or video and 22% link out. The account's strongest tracked post pulled 36K interactions, about 312x its own typical post. Recurring topics include #pl2, #ad, #gawa.
Measured over 382 original posts from a 30-day window, last computed on October 28, 2026. Recurring tags: #pl2, #ad, #gawa.
Compared with accounts its own size
West Bromwich Albion's engagement rate beats 35% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 45% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.011%, West Bromwich Albion sits above the 10th percentile of the 213,098 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.147% |
| 75th percentile | 0.698% |
| 90th percentile | 2.61% |
| 99th percentile | 82.9% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 84% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 22% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 84% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 22% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 99 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 27, 2026312x their median
Three points in Debrecen. https://t.co/JQICOTkE2m
- Sep 17, 202660x their median
A new cycle commences. πΊπΈ Mauricio Pochettino has called up 28 players for a four-match window in September & October! #USMNT x @ouraring https://t.co/ChaoDynJyj
- Sep 26, 202654x their median
A WINNING START TO A NEW CYCLE! πΊπΈ https://t.co/s6CM4L7Nch
- Sep 6, 202638x their median
The new Kevin Campbell mural in Brixton https://t.co/kGrH6K7Pf9
- Sep 28, 202630x their median
Happy Morgan Amalfitano day to all those who celebrate! π https://t.co/qGxyofaWfO
- Aug 26, 202629x their median
How we line-up at St. James' Park this evening π https://t.co/On25Fw3Auy
- Oct 10, 202624x their median
A supporter who suffered a cardiac arrest in the Birmingham Road End during the early stages of todayβs game is now in a stable condition at hospital. The thoughts of all us at the Albion are with the supporter and their loved ones, as we wish them a speedy recovery. ππ€
- Sep 16, 202623x their median
Happy birthday, @salorondon23! π»πͺ https://t.co/p8FkailbBC
- Sep 26, 202621x their median
YOUR O-TOWN ELEVEN. #USMNT x The @HomeDepot https://t.co/w7RLQcNaqT
- Sep 9, 202618x their median
PURE GRIT. PURE DETERMINATION. π UP THE ALBION! β€οΈ https://t.co/Tl7Bq4ioQv
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 116 interactions against 1.1M followers, an engagement rate of 0.011%. Measured over 382 original posts, its engagement rate beats 35% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.942% of those impressions turn into an interaction. That is about 1.15% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 14.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Saturday is the busiest day of the week. Of the 382 posts sampled, 84% carry an image or video and 22% link out. The account's strongest tracked post pulled 36K interactions, about 312x its own typical post. Recurring topics include #pl2, #ad, #gawa.
- What is West Bromwich Albion's engagement rate on X?
- West Bromwich Albion (@WBA) has an engagement rate of 0.011%, based on the median interactions across 382 original posts from the last 30 days against 1,077,631 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.011%, West Bromwich Albion sits above the 10th percentile of the 213,098 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @WBA have real engagement?
- Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @WBA post?
- Most posts go out around 15:00 UTC, and Saturday is its busiest day, at roughly 14.93 posts per day across the measured window.