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Univision engagement report

@Univision - 2.5M followers on X

Measured over 300 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Per follower
0%
of 2.5M followers
Per impression
0.19%
2.6K views on a typical post
Reach
0.11%
of its followers see a post
Typical post
5
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
10/day
active 103% of days
Peak time
15:00 UTC
Wednesday

A typical post picks up 5 interactions against 2.5M followers, an engagement rate of 0%. Posts are seen about 2.6K times each, and 0.19% of those impressions turn into an interaction. That is about 0.107% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 300 posts sampled, 97% carry an image or video and 25% link out. The account's strongest tracked post pulled 1.9K interactions, about 376x its own typical post. Recurring topics include #elgordoylaflaca, #despiertaamerica, #escándalosdefamosos.

Measured over 300 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #elgordoylaflaca, #despiertaamerica, #escándalosdefamosos.

Where this sits in the catalog

At under 0.001%, Univision sits below the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video97% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 97% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 221 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 18, 2026376x their median

    ¡@santos_bravos DEBUTA en #PremiosJuventud! ❤️‍🔥🎶   La primera boy band latina de HYBE Latin America llega por PRIMERA VEZ a nuestro escenario para poner a todos a bailar con “Velocidade”. 🎤🔥✨   ¡Prepárense porque Santos Bravos viene con toda la energía para encender nuestra gran noche! 🕺🏻💥   ¡No te lo pierdas! 🗓️ Jueves, 3 de septiembre a las 7P/6C/4PAC por @Univision @VIX @UniMas y @Galavision 📺 desde @StarliteFest Marbella 🌴🇪🇸 #SantosBravos #ParaTi #Velocidades #Hybe

    1.4K410384232K viewsView on X
  • Sep 23, 2026201x their median

    Las "arañitas" y várices nos preocupan a más de uno 🦵✨ @desiguales_tv, lunes a viernes 3P/2C por Univision #CuidadoPersonal #SaludEnLasPiernas #Salud #Bienestar #DesigualesTV https://t.co/At8hHRNmBR

    9683251315K viewsView on X
  • Oct 13, 2026151x their median

    "Juntos, pero no revueltos" 👀 @LuceroMexico cuenta cómo le ha hecho para llevarse tan bien con #ManuelMijares tras su divorcio. 😯 #GigantesConDonFrancisco, domingos a las 7P/6C por Univision. #Lucero #DonFrancisco https://t.co/E6Ao5HMdi5

    6795717166K viewsView on X
  • Aug 15, 2026103x their median

    💥 Sin pensarlo dos veces, 🫠 #NinelConde nos comparte un momento MUY difícil para ella. 🥺🤯😓 #NinelCondeSinFiltro, ya disponible solo en @vix. https://t.co/gyapyTB3xb

    46013402149K viewsView on X
  • Sep 14, 2026103x their median

    ¡Cuidado con la información falsa! 🚨 Adamari alzó la voz nuevamente para desmentir un video creado con IA 📱 @desiguales_tv, lunes a viernes 3P/2C por Univision #AdamariLópez #InteligenciaArtificial #Fakes #Noticias #DesigualesTV https://t.co/11d541n2LS

    4412941394K viewsView on X
  • Aug 18, 202666x their median

    ¡@AngelaAguilar__ REGRESA A #PremiosJuventud! ❤️‍🔥🇲🇽   La estrella de la nueva generación de la música mexicana vuelve a nuestro escenario para regalarnos una interpretación muy especial de un clásico que llevamos en el corazón: “Cielito Lindo” 🎤✨   ¡Prepárense para cantar a todo pulmón junto a Ángela Aguilar! 🎶❤️   ¡No te lo pierdas! 🗓️ Jueves, 3 de septiembre a las 7P/6C/4PAC por @Univision @VIX @UniMas y @Galavision 📺 desde @StarliteFest Marbella 🌴 #AngelaAguilar #ParaTi #Mexico #CielitoLindo

    213585748.4K viewsView on X
  • Sep 15, 202665x their median

    Nuestra querida Lucero nos tiene una invitación súper especial para esta noche 🇲🇽✨ Viva México, #FiestaMexicana, HOY 15 de septiembre 11:35P/10:35C por Univision. #MesPatrio #VivaMexico #OrgulloLatino #Mexico https://t.co/Aj9N6EAPDj

    25270107.4K viewsView on X
  • Sep 4, 202663x their median

    ¡Eres inspiración Marc Anthony! ✨ Así fue galardonado esta noche en Premios Juventud. https://t.co/FJNgtZi5ih

    284244527K viewsView on X
  • Aug 19, 202658x their median

    ¡Shakira demuestra una vez más el tamañote de su corazón! 🇨🇴❤️ @elgordoylaflaca, de lunes a viernes 4P/3C por Univision #Shakira #Colombia #Solidaridad #Clippeo #ElGordoyLaFlaca https://t.co/zqqjaI7EjS

    24437727.6K viewsView on X
  • Sep 16, 202652x their median

    ¡Nuestra querida Laura Pausini vuelve a hacer historia! ✨ Ya conocemos a los nominados a la 27ª edición de los Latin GRAMMY 🎶 Nos vemos este jueves 12 de noviembre a las 7P/6C en vivo por Univision y ViX. #LatinGRAMMY #LauraPausini #MusicaLatina #LasVegas #Premios https://t.co/NFVy4ZM6tL

    21834467.9K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#elgordoylaflaca#despiertaamerica#escándalosdefamosos#desigualestv#despiertaamérica

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5 interactions against 2.5M followers, an engagement rate of 0%. Posts are seen about 2.6K times each, and 0.19% of those impressions turn into an interaction. That is about 0.107% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Wednesday is the busiest day of the week. Of the 300 posts sampled, 97% carry an image or video and 25% link out. The account's strongest tracked post pulled 1.9K interactions, about 376x its own typical post. Recurring topics include #elgordoylaflaca, #despiertaamerica, #escándalosdefamosos.

What is Univision's engagement rate on X?
Univision (@Univision) has an engagement rate of 0%, based on the median interactions across 300 original posts from the last 30 days against 2,455,687 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Univision sits below the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Univision have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @Univision post?
Most posts go out around 15:00 UTC, and Wednesday is its busiest day, at roughly 10 posts per day across the measured window.

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