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Ubisoft FR 🇫🇷 engagement report

@UbisoftFR - 1.2M followers on X

Measured over 29 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.009%
of 1.2M followers
Per impression
0.433%
24K views on a typical post
Reach
1.98%
of its followers see a post
Typical post
104
interactions (median)
Saved
0.025%
6 bookmarks on a typical post
Posting rate
2.2/day
active 97% of days
Peak time
16:00 UTC
Tuesday

A typical post picks up 104 interactions against 1.2M followers, an engagement rate of 0.009%. Measured over 29 original posts, its engagement rate beats 32% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 24K times each, and 0.433% of those impressions turn into an interaction. That is about 1.98% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 29 posts sampled, 100% carry an image or video, 21% are part of a thread and 10% link out. The account's strongest tracked post pulled 56K interactions, about 536x its own typical post. Recurring topics include #gamescom2026, #openingnightlive.

Measured over 29 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #gamescom2026, #openingnightlive.

Compared with accounts its own size

Ubisoft FR 🇫🇷's engagement rate beats 32% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 29% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.009%, Ubisoft FR 🇫🇷 sits above the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,137 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%71K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%229K
Monday0%284K
Tuesday-2%273K
Wednesday-1%250K
Thursday-2%243K
Friday-3%251K
Saturday+3%226K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 3, 2026536x their median

    https://t.co/mL9vmqq51Y

    54K2.0K531111.3M viewsView on X
  • Jul 27, 202615x their median

    L'UE réfléchit aux futurs billets européens ! De notre côté, on a quelques propositions... 👀💶 Vous validez ? https://t.co/mQ4BeiMdWs

    1.3K188653794K viewsView on X
  • Aug 26, 20268.7x their median

    Organize new routes and drive new trains in Train Sim World 7, launching on September 15! #gamescom2026 #OpeningNightLive https://t.co/UKQAZwbrjZ

    708835167320K viewsView on X
  • Jul 14, 20267.9x their median

    Joyeuse Fête Nationale du 14 juillet ! 🥳 Rayman sort le drapeau français et traduit son nom le temps d'une journée...faites place à l'Homme Rayon ! 🇫🇷 https://t.co/U9ON871oxT

    7147727431K viewsView on X
  • Jul 20, 20267.4x their median

    Ce n'est peut-être pas la coupe qu'on aurait espéré ramener, mais Rayman est passé avec un cadeau pour en remotiver plus d'un ! 🏆🇫🇷 https://t.co/hXVcrvLgsE

    6807314133K viewsView on X
  • Jul 14, 20266.9x their median

    On est bien tristes ce soir (surtout pour un 14 juillet) 😔 Merci pour les émotions 💙⚽ https://t.co/qopCJNmZ00

    6633711458K viewsView on X
  • Jul 17, 20265.2x their median

    Yo ho ho ! Plus de 3 millions de jeux Assassin's Creed Black Flag Resynced vendus par-delà les océans... 🏴‍☠️ Encore merci à vous toutes et tous qui avez rejoint l'équipage d'Edward ! Gardons le cap sur l'horizon, le New Game+ nous y attend peut-être... 👀 https://t.co/38WvlCnkKp

    4603439725K viewsView on X
  • Aug 12, 20265.1x their median

    Regardez comme il a bien grandi 💖🥹 https://t.co/J9WuHSkCqz

    4366332231K viewsView on X
  • Jul 16, 20264.7x their median

    Vous l'avez compris, Rayman Origins revient avec Rayman Legends Retold mais en 4K ! 🙂‍↕️ On a enrichi le gameplay tout en gardant l'ADN l'artistique du jeu ✨ https://t.co/80jnbADTnG

    4025029333K viewsView on X
  • Aug 6, 20263.3x their median

    UN JEU PC GRATUIT 🚨 On fête les 25 ans de Tom Clancy's Ghost Recon et on a un cadeau pour vous ! 🎁 Vous avez jusqu'au 13 août pour récupérer gratuitement votre exemplaire de Tom Clancy's Ghost Recon Future Soldier sur Ubisoft Store (voir lien en commentaire) ! 💻 https://t.co/d7rHNpkPJ1

    2624035348K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#gamescom2026#openingnightlive

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 104 interactions against 1.2M followers, an engagement rate of 0.009%. Measured over 29 original posts, its engagement rate beats 32% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 24K times each, and 0.433% of those impressions turn into an interaction. That is about 1.98% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 29 posts sampled, 100% carry an image or video, 21% are part of a thread and 10% link out. The account's strongest tracked post pulled 56K interactions, about 536x its own typical post. Recurring topics include #gamescom2026, #openingnightlive.

What is Ubisoft FR 🇫🇷's engagement rate on X?
Ubisoft FR 🇫🇷 (@UbisoftFR) has an engagement rate of 0.009%, based on the median interactions across 29 original posts from the last 30 days against 1,214,521 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, Ubisoft FR 🇫🇷 sits above the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @UbisoftFR have real engagement?
Its engagement rate beats 32% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @UbisoftFR post?
Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 2.2 posts per day across the measured window.

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