Ubisoft FR 🇫🇷 engagement report
@UbisoftFR - 1.2M followers on X
Measured over 62 original posts from a 30-day window, last computed on October 28, 2026.
Engagement
A typical post picks up 58 interactions against 1.2M followers, an engagement rate of 0.005%. Measured over 62 original posts, its engagement rate beats 25% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.51% of those impressions turn into an interaction. That is about 0.938% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 62 posts sampled, 98% carry an image or video, 27% are part of a thread and 6% link out. The account's strongest tracked post pulled 56K interactions, about 958x its own typical post.
Measured over 62 original posts from a 30-day window, last computed on October 28, 2026. Recurring tag: #ubipgw.
Compared with accounts its own size
Ubisoft FR 🇫🇷's engagement rate beats 25% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, Ubisoft FR 🇫🇷 sits above the 10th percentile of the 212,146 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.694% |
| 90th percentile | 2.61% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 6% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 6% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 219 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 3, 2026958x their median
https://t.co/mL9vmqq51Y
- Oct 22, 2026212x their median
🎁 JEU CONCOURS #UBIPGW 🔫 On ouvre la PGW avec un SUPER lot Rainbow Six Siege : un PC gamer customisé aux couleurs de la saison actuelle du jeu ! 🔥 On remercie @Kogeishop pour cette magnifique création 🙏 Pour participer : ❤️🔄 Like + RT 💬 Commenter avec votre Main Agent R6 ✔️ S'abonner à @Rainbow6FR et @UbisoftFR
- Oct 23, 202642x their median
🎁 JEU CONCOURS #UBIPGW ⌨️ Vous avez le skill, on a le clavier qui va avec. 🤝 Tentez de gagner un lot de goodies R6 + un clavier MelGeek Centauri 80 Dark Edition 001 x Sheshounet, le même modèle que notre scène Ubisoft ! ❤️🔄 Like + RT ✔️ Follow @UbisoftFR https://t.co/ViCW72s7DH
- Oct 22, 202640x their median
🎁 JEU CONCOURS #UBIPGW 🌀 Cette année, Rayman est à l'honneur sur le stand d'Ubisoft pour la PGW ! ✨ On commence fort en vous faisant gagner ce petit lot incluant le jeu Rayman Legends Retold sur la plateforme de votre choix 🎮 Pour participer : ❤️🔄 Like + RT 💬 Commenter avec votre personnage préféré de Rayman Legends Retold ✔️ S'abonner à @UbisoftFR
- Jul 27, 202631x their median
L'UE réfléchit aux futurs billets européens ! De notre côté, on a quelques propositions... 👀💶 Vous validez ? https://t.co/mQ4BeiMdWs
- Oct 8, 202625x their median
The Crew Motorfest est maintenant disponible sur Nintendo Switch 2 ! 🚗🏝️ On fête ça avec 1 jeu à gagner : ♥️ Liker le post ✅ S'abonner aux comptes @UbisoftFR et @TheCrewFR 🏁 Dire en commentaire ce qui vous donne le plus envie dans le jeu ! https://t.co/oP7OfpVxW5
- Oct 24, 202624x their median
🎁 JEU CONCOURS #UBIPGW 🌀 Avec Rayman Legends Retold, on rêve en grand à la PGW ! ✨ Tentez de gagner ce magnifique lot contenant un t-shirt dont l'artwork a été réalisé par nos artistes @joseph_k_r et @AnthoDraw 🎨 Pour participer : ❤️🔄 Like + RT 💬 Commenter avec votre meilleur souvenir Rayman ✔️ S'abonner à @UbisoftFR
- Oct 23, 202624x their median
🎁 JEU CONCOURS #UBIPGW 🦅 Rentrez dans la Confrérie avec ce lot de cadeaux Assassin's Creed -casquette, t-shirt, sweatshirt ! 🏴☠️👕 Retrouvez-les dans notre boutique à la PGW. Pour participer : ❤️Like 💬 Commenter avec votre jeu AC préféré ✔️ Follow @AssassinsFR & @UbisoftFR https://t.co/JZqsivZUgv
- Oct 25, 202616x their median
🎁 JEU CONCOURS #UBIPGW 🌀 On a encore des cadeaux Rayman pour vous pour bien finir la PGW ! ✨ Tentez de gagner ce lot Rayman Legends Retold composé de goodies uniques dont l'artwork a été créé par des artistes français 🇨🇵 Pour participer : ❤️ Liker le post 💬 Commenter en décrivant Rayman en un mot ✔️ S'abonner à @UbisoftFR
- Aug 26, 202616x their median
Organize new routes and drive new trains in Train Sim World 7, launching on September 15! #gamescom2026 #OpeningNightLive https://t.co/UKQAZwbrjZ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 58 interactions against 1.2M followers, an engagement rate of 0.005%. Measured over 62 original posts, its engagement rate beats 25% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.51% of those impressions turn into an interaction. That is about 0.938% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 62 posts sampled, 98% carry an image or video, 27% are part of a thread and 6% link out. The account's strongest tracked post pulled 56K interactions, about 958x its own typical post.
- What is Ubisoft FR 🇫🇷's engagement rate on X?
- Ubisoft FR 🇫🇷 (@UbisoftFR) has an engagement rate of 0.005%, based on the median interactions across 62 original posts from the last 30 days against 1,212,644 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, Ubisoft FR 🇫🇷 sits above the 10th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @UbisoftFR have real engagement?
- Its engagement rate beats 25% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @UbisoftFR post?
- Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 4.23 posts per day across the measured window.