U.S. Marines engagement report
@USMC - 1.8M followers on X
Measured over 84 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 2.4K interactions against 1.8M followers, an engagement rate of 0.13%. Measured over 84 original posts, its engagement rate beats 75% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 4.72% of those impressions turn into an interaction. That is about 2.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Saturday is the busiest day of the week. Of the 84 posts sampled, 100% carry an image or video and 95% are part of a thread. The account's strongest tracked post pulled 12K interactions, about 5.0x its own typical post. Recurring topics include #marines, #marinecorps, #usmc.
Measured over 84 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #marines, #marinecorps, #usmc.
Compared with accounts its own size
U.S. Marines's engagement rate beats 75% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 88% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.13%, U.S. Marines sits above the 25th percentile of the 204,880 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -8% | -9% to -7% | 41K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 68 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 19, 20265.0x their median
Welcome Candidates https://t.co/xiZxYhF1fk
- Oct 9, 20264.9x their median
Under the Cover of Darkness https://t.co/FU1NdTEq6s
- Sep 25, 20263.9x their median
Descend In Darkness https://t.co/ZhMabJ2266
- Oct 16, 20263.7x their median
Welcome Home! https://t.co/EKKxgj7cVH
- Oct 23, 20263.0x their median
In Remembrance of Beirut #OTD in 1983, a terrorist bombing at the Marine Barracks in Beirut, Lebanon, claimed the lives of 241 U.S. service members, including 220 Marines, serving as part of the Multinational Force in Lebanon. On October 23, a suicide bomber drove a truck laden with explosives into the barracks where U.S. Marines were stationed on a peacekeeping mission. The attack devastated the building and became one of the deadliest days in Marine Corps History. The Marines in Beirut were deployed to help restore peace and stability amid escalating violence in Lebanon. Despite the dangers they faced, they carried out their mission with courage, professionalism, and an unwavering commitment to one another. The Beirut bombing left a lasting mark on the #MarineCorps and the nation. We remember the lost lives, honor the wounded and survivors, and recognize the families and loved ones who continue to carry the weight of that day. Their sacrifice remains woven into the legacy of every #Marine who has answered the call to serve. Today, we pause to remember the 241 American service members who never made it home and honor their courage, sacrifice, and devotion to duty. They came in peace. They will never be forgotten. Semper Fidelis #BeirutBombing #NeverForgotten #SemperFi #RememberTheFallen
- Sep 23, 20262.8x their median
Welcome Home https://t.co/HVsS8mYqAE
- Sep 11, 20262.0x their median
25 years after the September 11, 2001 attacks, the Marine Corps joins the Nation in solemn remembrance. We honor the innocent lives lost, the extraordinary courage of the first responders, and the unity that defined America in its darkest hour. The attacks shaped an entire generation of Marines who answered the call with courage, sacrifice, and unwavering commitment in the years that followed. We will never forget. #USMC #SemperFidelis #September11th
- Oct 9, 20262.0x their median
Always Watching https://t.co/WmnFBfmoD9
- Aug 14, 20262.0x their median
The Code Talkers Today, we honor the legacy of the Navajo Code Talkers, whose courage, resilience, and native language forever changed the course of history. During World War II, the Marine Corps turned to a method of communication that Japanese intelligence could never crack: the Navajo language. In 1942, a group of Navajo Marines developed an unbreakable oral code that allowed for fast and secure communication during battles throughout the Pacific Theater of Operations. Because of the code's strategic value, their heroic contributions remained secret until 1968. Semper Fidelis. ✍️ (U.S. Marine Corps graphic by Lance Cpl. Matthew Morales) #CodeTalker #SemperFi #USMC
- Sep 22, 20262.0x their median
Bring the Pressure https://t.co/fj6wIITaY0
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2.4K interactions against 1.8M followers, an engagement rate of 0.13%. Measured over 84 original posts, its engagement rate beats 75% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 51K times each, and 4.72% of those impressions turn into an interaction. That is about 2.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Saturday is the busiest day of the week. Of the 84 posts sampled, 100% carry an image or video and 95% are part of a thread. The account's strongest tracked post pulled 12K interactions, about 5.0x its own typical post. Recurring topics include #marines, #marinecorps, #usmc.
- What is U.S. Marines's engagement rate on X?
- U.S. Marines (@USMC) has an engagement rate of 0.13%, based on the median interactions across 84 original posts from the last 30 days against 1,835,836 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.13%, U.S. Marines sits above the 25th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @USMC have real engagement?
- Its engagement rate beats 75% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @USMC post?
- Most posts go out around 18:00 UTC, and Saturday is its busiest day, at roughly 6.13 posts per day across the measured window.