USGS engagement report
@USGS - 772K followers on X
Measured over 10 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 92 interactions against 772K followers, an engagement rate of 0.012%. Measured over 10 original posts, its engagement rate beats 36% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.542% of those impressions turn into an interaction. That is about 2.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 100% carry an image or video and 70% link out. The account's strongest tracked post pulled 2.0K interactions, about 21x its own typical post.
Measured over 10 original posts from a 30-day window, last computed on August 31, 2026.
Compared with accounts its own size
USGS's engagement rate beats 36% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 36% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.012%, USGS sits above the 25th percentile of the 36,261 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Apr 28, 202621x their median
A new USGS assessment estimates that the Appalachian region of the eastern U.S. contains 2.3 million metric tons of undiscovered, economically recoverable lithium. That's enough lithium to replace 328 years of imports! Lithium is essential for batteries that power EVs, energy storage systems, electronics, and military technologies. The U.S. still relies heavily on foreign supply, and this research shows that the Appalachians contain enough lithium to help meet the nation's growing needs. Read more about what this geologic assessment means for U.S. supply: https://t.co/hLDD9DlYB8 📸: Lithium in pegmatite, with tantalum (black)
- Mar 30, 202614x their median
The Moon, revealed through its geology. 🌗 Explore the Unified Geologic Map of the Moon! Created by @usgs_astrogeo, in collaboration with @nasa and other partners, this first-ever comprehensive map reveals the Moon’s entire surface geology, combining Apollo-era data with recent satellite missions. It not only shows the 4.5-billion-year history of our lunar neighbor, but also serves as a key tool for future human missions and an invaluable resource for scientists, educators, and space enthusiasts. Download the full map and legend 👉https://t.co/CB96bZoIZu 📹: This animation shows a rotating globe of the Unified Geologic Map of the Moon with shaded topography from the Lunar Orbiter Laser Altimeter (LOLA). Credit: NASA/GSFC/USGS. #NASA #Moon #GeologicMap
- May 18, 202611x their median
🌋 46 years ago today, Mount St. Helens forever changed the Pacific Northwest — and the science of volcano monitoring. After more than a century of quiet, earthquakes and rising magma signaled that pressure was building beneath the volcano in the spring of 1980. On the morning of May 18, the mountain’s north flank collapsed in a massive landslide, triggering a devastating lateral blast that flattened 230 square miles of forest. Ash rose high into the atmosphere and drifted across the U.S, while volcanic mudflows, known as lahars, surged through nearby valleys to the Columbia River. Fifty-seven people lost their lives, including USGS volcanologist David A. Johnston. When the eruption ended, Mount St. Helens stood nearly 1,300 feet shorter than before. The eruption transformed not only the landscape, but also how scientists monitor and prepare for volcanic hazards around the world. ➡️ Watch USGS scientists recount their experiences before, during, and after the eruption: https://t.co/UmNpTXaOnb 📸: Mount St. Helens erupting above a quiet rural landscape, with ash and steam billowing into the sky. Mount Adams can be seen in the background.
- Dec 6, 20256.4x their median
Today on National Miners Day, we honor the men and women whose skilled, demanding work helps power our nation. From the coalfields of Appalachia to the copper mines of the Southwest, miners play a vital role in supporting our energy grid, national defense, and modern economy. https://t.co/rj2byy7NXQ
- Dec 17, 20255.9x their median
A M7.0 earthquake struck beneath the Hubbard Glacier in the St. Elias Mountains at 11:40 am AKST on December 6, 2025. Early remote-sensing results confirm hundreds of landslides and snow avalanches were triggered in the region. No injuries or fatalities have been reported due to the remote location. This GIF shows before-and-after radar images highlighting changes in surface roughness caused by the quake. The dots mark USGS’s preliminary mapping of potential landslides and avalanches. 🔴probable larger landslides 🟡probable smaller landslides/snow avalanches 🔵other increases in surface roughness of unknown origin Learn more here: https://t.co/lmnqD1SBWD
- Feb 10, 20264.3x their median
White Sands National Park - where geology meets history. Home to the world’s largest gypsum dunes and fossilized human footprints from ~23,000–21,000 years ago. Explore more sites like this on our Geoheritage Sites of the Nation Explorer 👉 https://t.co/NZy9UVvGD5 https://t.co/n6vxiUydPU
- Jul 4, 20263.0x their median
Happy Independence Day! 🇺🇸🦅 Since 1879, we’ve mapped the mountains, rivers, and valleys across our nation, helping Americans explore, protect, and understand the land we call home. 📸1: USGS topographic mapping field camp in the early 1900s. 📸2: Topographer working with a tripod, planetable, and alidade at Kahekili Leap, on the island of Oʻahu, Hawaiʻi, circa 1928. 📸3: Topographer mapping the north half of the Lovelock 1-degree quadrangle in a desert area near Jungo, Nevada, circa 1931. 📸4: A level crew running a line from Mojave, California to Keeler, California via the state road, preparing the way for topographers to follow. Circa 1905. Credit: USGS
- Jul 2, 20263.0x their median
America, from space. 🛰️ To celebrate America's 250th anniversary, the USGS has created a new portrait of the nation using imagery from Landsat 8 and Landsat 9. For more than 50 years, the @USGS and @NASA Landsat program has provided a continuous record of Earth's changing land surface. This new mosaic showcases the incredible diversity of the United States, from the rainforests of the Pacific Northwest to the Everglades of Florida, from the Rocky Mountains to the agricultural heartland of the Great Plains. It also continues a tradition that began in 1976, when Landsat imagery was used to create "Portrait U.S.A." for the nation's bicentennial. Learn more about this image (also available as a poster) and download a free high-resolution copy 👉https://t.co/PhdlFPILRB 📷: Landsat Portrait of America, created using imagery from Landsat 8 and Landsat 9 and elevation data from the USGS National Elevation Dataset.
- Aug 28, 20262.6x their median
A year at Zion National Park, one frame at a time. 🏞️ This time-lapse captures the North Fork Virgin River with Zion’s iconic Watchman formation in the background, showing how the river and surrounding landscape change over the seasons. USGS Hydrologic Imagery Visualization and Information System (HIVIS) cameras at this and other water monitoring sites across the country help the USGS remotely track current conditions, identify technical issues, verify remote measurements, and provide a visual record of conditions. Want to see the latest view of the river? Check out the camera 👉 https://t.co/2x8AHkZ91S #NationalParkWeek
- Jul 21, 20262.6x their median
What can four decades of land cover data reveal? A changing landscape. The latest release of the Annual National Land Cover Database (NLCD) extends annual mapping through 2025, providing a longer view of how landscapes across the United States have changed over time. One example is the Great Salt Lake in Utah. In the mid-1980s, the lake’s water levels reached historic highs. Since then, water levels have fluctuated over the years but have declined overall. Built from Landsat imagery, Annual NLCD maps land cover across the United States each year, helping researchers, government agencies, businesses, and communities better understand how landscapes are changing. Learn more about the latest Annual NLCD release, including how to access and download the data: 👉https://t.co/ORYZfpuQ4v 🎥: Animation showing Annual NLCD maps of the Great Salt Lake area in Utah (1985 to 2025). Darker blue represents open water, while lighter blues represent wetlands. Shades of green signify various types of forests. Shades of red represent developed areas, including cities and roads, with darker shades indicating more intense development. Light tan is grassland; darker tan is shrub/scrub land cover; yellow is pasture/hay; and brown is cropland. Gray is barren land.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 92 interactions against 772K followers, an engagement rate of 0.012%. Measured over 10 original posts, its engagement rate beats 36% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 0.542% of those impressions turn into an interaction. That is about 2.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 100% carry an image or video and 70% link out. The account's strongest tracked post pulled 2.0K interactions, about 21x its own typical post.
- What is USGS's engagement rate on X?
- USGS (@USGS) has an engagement rate of 0.012%, based on the median interactions across 10 original posts from the last 30 days against 771,941 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.012%, USGS sits above the 25th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @USGS have real engagement?
- Its engagement rate beats 36% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @USGS post?
- Most posts go out around 19:00 UTC, and Friday is its busiest day, at roughly 0.37 posts per day across the measured window.