U.S. Embassy Accra engagement report
@USEmbassyGhana - 410K followers on X
Measured over 12 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 66 interactions against 410K followers, an engagement rate of 0.016%. Measured over 12 original posts, its engagement rate beats 24% of 3,810 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 15K times each, and 0.428% of those impressions turn into an interaction. That is about 3.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 58% link out. The account's strongest tracked post pulled 3.2K interactions, about 48x its own typical post. Recurring topics include #freedom250, #usinghana, #weekendread.
Measured over 12 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #freedom250, #usinghana, #weekendread.
Compared with accounts its own size
U.S. Embassy Accra's engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,810 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 23% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.016%, U.S. Embassy Accra sits above the 25th percentile of the 36,852 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 159.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 79K |
| 12:00 UTC | -2% | 87K |
| 13:00 UTC | -3% | 95K |
| 14:00 UTC | -4% | 98K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -4% | 99K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 58K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 232K |
| Monday | 0% | 290K |
| Tuesday | -2% | 281K |
| Wednesday | -1% | 252K |
| Thursday | -2% | 245K |
| Friday | -3% | 254K |
| Saturday | +3% | 228K |
Best tweets
- Jul 1, 202648x their median
Ghanaian national Joseph Kwadwo Badu Boateng, also known as “Dada Joe Remix,” has pleaded guilty to conspiracy to commit wire fraud and conspiracy to commit money laundering in a U.S. court. Extradited from Ghana to the United States in June 2025, Boateng admitted to defrauding elderly Americans for a decade through deceptive online relationships. He also agreed to pay restitution totaling approximately $4.4 million. The United States continues to work closely with the Ghanaian government and international law enforcement partners to investigate and prosecute cyber and transnational criminals targeting Americans. Read more here: https://t.co/ZEFr4x8qru
- Jun 22, 202630x their median
Congratulations to Team Ghana on an outstanding performance at Robofest 2026! Ghana won the Robofest 2026 Junior Championship with MIKROBOT Academy and placed second in the Senior category with Right to Dream Academy. Bosomtwi Girls’ STEM SHS also placed fourth in the Senior Bottle Sumo Time Trial Challenge. Great to have the winning teams come through the embassy and we look forward to having them at a future #AmericanSpaces event. A special connection: Caleb Yirenkyi, Ghana’s World Cup match-winner against Panama, was part of the 2019 National Robofest Championship-winning team while at Right to Dream Academy. @ghanarobotics
- Jun 30, 20267.4x their median
The U.S. Embassy will conduct an online auction of excess U.S. government property and vehicles. Bidding will open at 9:00 a.m. on Monday, July 6, and will close at 8:00 p.m. on Wednesday, July 8, 2026. All bids must be submitted through the official auction website at https://t.co/ruNkihqOTh, where bidders can also find instructions and view all available lots. A physical viewing of vehicles will take place at the embassy entrance (close to the W. E. B. Du Bois center) on July 1, and July 2, 2026, from 9:00 a.m. - 12:00 p.m.
- Aug 10, 20265.4x their median
The United States and Ghana are strengthening a partnership built on shared security priorities. On his first visit to Ghana, Assistant Secretary of War Daniel Zimmerman joined United States Africa Command (AFRICOM) Deputy Commander Lieutenant General John Brennan in meeting with senior Ghanaian officials in Accra to discuss cooperation on domestic, maritime, border, and regional security. Their visit underscored the United States’ commitment to partnering with Ghana to advance security capabilities, protect Ghana’s sovereignty, and address shared regional challenges. Through joint training, medical readiness, education, and professional exchanges, the United States and Ghana continue working together to strengthen resilience, promote stability, and advance a more secure region. https://t.co/ci0OpuveVv #USinGhana
- Jul 4, 20264.3x their median
Goodwill Messages: Happy Birthday America! 🇺🇸 #Freedom250 https://t.co/wqhcm0J313
- Jul 2, 20264.3x their median
Thank you to everyone who joined us at Jubilee Park in Tamale to see Ghana’s Black Stars compete against Croatia, the third in our series of FIFA World Cup 2026™ watch parties the U.S. Embassy supported as part of the “16x16” initiative organized by @ghanatourismGTA and @TribeCulture__. The mood was electric – the chants, the drums, the flags waving proudly. #FWC26 #TamaleWatchParty
- Jul 3, 20263.8x their median
From July 3-5, the night sky will shine a little brighter! As we mark 250 years of America’s Independence, the U.S. Embassy building will be illuminated as a beacon of freedom and democracy. If you are passing by the U.S. Embassy at night, take a moment to join us in celebrating this historic milestone! #Freedom250
- Jul 2, 20263.4x their median
A bipartisan United States Congressional Delegation led by Congressman Vern Buchanan concluded a visit to Ghana focused on strengthening the longstanding partnership between the United States and Ghana. During the visit, the delegation met with the President John Dramani Mahama, Speaker of Parliament Alban Bagbin, parliamentary leadership, officials from the Ministry of Foreign Affairs, and other Ghanaian stakeholders to discuss shared priorities and opportunities for continued cooperation. The United States values its partnership with Ghana and remains committed to working together to advance mutual objectives. @House_Democracy
- Jul 4, 20263.2x their median
Party Vibe: Celebrating the United States’ 250th Independence Day! https://t.co/W8UYRAeDhL
- Jul 15, 20263.1x their median
The Consular Section of the U.S. Embassy in Accra will be temporarily closed to the public from July 20 through July 31, 2026, for scheduled maintenance. During this period, we will be unable to process visas and other consular services, except in life-or-death emergencies. The Embassy has rescheduled all visa appointments that were to take place during this period. Applicants who have received an email confirming that their passport or Consular Report of Birth Abroad is ready for pickup may visit the Embassy on July 23 or July 30 between 1:30 p.m. and 3:00 p.m. Read more here: https://t.co/iPtDIbYc8V
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 66 interactions against 410K followers, an engagement rate of 0.016%. Measured over 12 original posts, its engagement rate beats 24% of 3,810 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 15K times each, and 0.428% of those impressions turn into an interaction. That is about 3.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 58% link out. The account's strongest tracked post pulled 3.2K interactions, about 48x its own typical post. Recurring topics include #freedom250, #usinghana, #weekendread.
- What is U.S. Embassy Accra's engagement rate on X?
- U.S. Embassy Accra (@USEmbassyGhana) has an engagement rate of 0.016%, based on the median interactions across 12 original posts from the last 30 days against 410,125 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.016%, U.S. Embassy Accra sits above the 25th percentile of the 36,852 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @USEmbassyGhana have real engagement?
- Its engagement rate beats 24% of the tracked X accounts closest to it in follower count (3,810 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @USEmbassyGhana post?
- Most posts go out around 11:00 UTC, and Friday is its busiest day, at roughly 0.53 posts per day across the measured window.