USDA Food and Nutrition engagement report
@USDA_FNA - 120K followers on X
Measured over 4 original posts from a 30-day window, last computed on October 5, 2026.
Engagement
Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 2 interactions against 120K followers, an engagement rate of 0.002%. Posts are seen about 878 times each, and 0.285% of those impressions turn into an interaction. That is about 0.73% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 8 interactions, about 4.0x its own typical post. Recurring topics include #farmtoschoolmonth, #fbi, #maha. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 4 original posts from a 30-day window, last computed on October 5, 2026. Recurring tags: #farmtoschoolmonth, #fbi, #maha.
Where this sits in the catalog
At 0.002%, USDA Food and Nutrition sits below the 10th percentile of the 204,956 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 267 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 21, 20264.0x their median
USDA’s new rule sharpens guidance on using the geographic preference option, making it easier for child nutrition programs to choose local, unprocessed foods. USDA is bringing Harvest to Hallways by reducing barriers, supporting farmers, and strengthening healthy food options in schools. https://t.co/HhZs7Farnl #MAHA
- Oct 1, 20261.5x their median
It’s Farm to School Month! 🎉USDA is bringing the Harvest to Hallways initiative across America by connecting kids with REAL, local food — and lifting up the farmers who grow it. https://t.co/0U5CJWzaDZ 🌽🍎 #MAHA #FarmtoSchoolMonth https://t.co/MePbQERxFR
- Sep 28, 2026
The Commodity Supplemental Food Program boosts the health of low‑income adults 60+ with nutritious USDA Foods. Explore the CSFP Sharing Gallery for resources that help agencies deliver food and nutrition info to participants. https://t.co/fVerb8bw6p https://t.co/P6geOXhnTe
- Sep 15, 2026
This year, USDA celebrated 250 years of freedom by highlighting 250 recipes that showcase the richness of America’s harvests. Discover them in America’s Harvest Cookbook. https://t.co/fGWYRENLQ2 https://t.co/DIbV5Fh9Z7
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2 interactions against 120K followers, an engagement rate of 0.002%. Posts are seen about 878 times each, and 0.285% of those impressions turn into an interaction. That is about 0.73% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Monday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 8 interactions, about 4.0x its own typical post. Recurring topics include #farmtoschoolmonth, #fbi, #maha. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is USDA Food and Nutrition's engagement rate on X?
- USDA Food and Nutrition (@USDA_FNA) has an engagement rate of 0.002%, based on the median interactions across 4 original posts from the last 30 days against 120,265 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, USDA Food and Nutrition sits below the 10th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @USDA_FNA have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @USDA_FNA post?
- Most posts go out around 13:00 UTC, and Monday is its busiest day, at roughly 1.33 posts per day across the measured window.