Dept. of Agriculture engagement report
@USDA - 1.1M followers on X
Measured over 22 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 132 interactions against 1.1M followers, an engagement rate of 0.012%. Measured over 22 original posts, its engagement rate beats 37% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.885% of those impressions turn into an interaction. That is about 1.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 22 posts sampled, 77% carry an image or video and 64% link out. The account's strongest tracked post pulled 831 interactions, about 6.3x its own typical post. Recurring topics include #maha, #nass.
Measured over 22 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #maha, #nass.
Compared with accounts its own size
Dept. of Agriculture's engagement rate beats 37% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 47% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.012%, Dept. of Agriculture sits above the 10th percentile of the 36,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Aug 24, 20266.3x their median
BIG NEWS: USDA is investing up to $70 MILLION to help schools upgrade kitchens, cold storage, stoves, and equipment so that our country can prepare more healthy meals for our children from scratch. We’re giving schools the tools they need to serve REAL FOOD again to America’s kids. 🇺🇸
- Aug 28, 20263.8x their median
Big changes coming to cafeteria trays 🍎🥛 $100M is heading to U.S. school lunch programs to upgrade kitchen equipment, source from local farms, and phase out ultra-processed foods. 🔗https://t.co/r77r4xAB5o https://t.co/GAnlGZiFya
- Aug 18, 20263.7x their median
Today, @forestservice has filed a proposed rule to rescind the national 2001 Roadless Area Conservation Rule in its entirety. For over 25 years, this rule has restricted road construction and limited the Forest Service's ability to carry out critical active management work within inventoried roadless area. The rescission intends to prioritize local agency decision-making over regulatory rules that are the same across the country, regardless of specific land management issues and needs. 🔗 https://t.co/D26k18OPA1
- Aug 21, 20262.5x their median
A special moment at the @IowaStateFair officially swearing in Iowa native Glen Smith as @USDA’s Under Secretary for Rural Development! 🇺🇸 https://t.co/UpJY6APbS6
- Aug 21, 20262.2x their median
From putting WHOLE MILK back in schools to making sure SNAP pays for FOOD, not junk, USDA is helping lead the Make America Healthy Again movement. We are putting REAL FOOD back at the center of American life and advancing policies that will make our country healthier for generations to come. 🇺🇸🥛🥩🥚 Read more about the MAHA report 👇 https://t.co/QtD088Tily
- Aug 24, 20262.1x their median
A new chapter for school meals is coming 👀 Live TODAY at 12 PM ET, @SecRollins and @SecKennedy will share how USDA is taking the next step in Making America Healthy Again. ▶️ https://t.co/VVUCgG8tQ8 https://t.co/5mirzWdNez
- Aug 31, 20262.0x their median
📢 @SecRollins announced the Ranchers' First Initiative to rebuild the Great American Beef Herd! Here are 5 key actions: 🐂 Retaining heifers via the new Beef Retention and National Deveolpment endorsement 🚨 Faster disaster recovery through expanded emergency & grassland programs 🥩 Protecting local processing to strengthen American supply chains 🇺🇸 Priority for domestic beef in federal spending 🤠 Supporting beginning & veteran ranchers to build the next generation 🔗 Details 👇https://t.co/8pdR4L5Vko
- Aug 26, 20261.6x their median
America’s farmers depend on fertilizer, and we are starting to make more of it right here at home. 🇺🇸 @CFIndustries' $3.7 billion “Blue Point One” facility will produce 1.4 million metric tons of ammonia, supporting roughly 6.7 million acres of corn production. This remarkable facility means more American fertilizer, more American jobs, and a stronger supply chain right here at home. We’re bringing fertilizer production BACK to America.
- Aug 26, 20261.6x their median
The future of food should be MADE IN AMERICA. 🇺🇸 We are entering a new era of American fertilizer manufacturing, powered by American workers, American innovation, and American-made products. We are bringing it home! https://t.co/lWWUdG7gCe
- Aug 26, 2026
Our Founding Farmers, George Washington, Thomas Jefferson, and Alexander Hamilton, helped build a system that has sustained 250 years of great American agriculture, rooted in the states and powered by the American people. Today in Louisiana, we are laying the foundation for the next 250 years of homegrown agricultural manufacturing. We are building the future of freedom with fertilizer. 🇺🇸
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 132 interactions against 1.1M followers, an engagement rate of 0.012%. Measured over 22 original posts, its engagement rate beats 37% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.885% of those impressions turn into an interaction. That is about 1.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 22 posts sampled, 77% carry an image or video and 64% link out. The account's strongest tracked post pulled 831 interactions, about 6.3x its own typical post. Recurring topics include #maha, #nass.
- What is Dept. of Agriculture's engagement rate on X?
- Dept. of Agriculture (@USDA) has an engagement rate of 0.012%, based on the median interactions across 22 original posts from the last 30 days against 1,115,700 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.012%, Dept. of Agriculture sits above the 10th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @USDA have real engagement?
- Its engagement rate beats 37% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @USDA post?
- Most posts go out around 18:00 UTC, and Monday is its busiest day, at roughly 2.83 posts per day across the measured window.