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UNDP in Nepal engagement report

@UNDPNepal - 63K followers on X

Measured over 12 original posts from a 30-day window, last computed on September 25, 2026.

Engagement

Middle of its size range
Per follower
0.036%
of 63K followers
Per impression
1.81%
1.2K views on a typical post
Reach
1.97%
of its followers see a post
Typical post
22
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.77/day
active 50% of days
Peak time
13:00 UTC
Sunday

A typical post picks up 22 interactions against 63K followers, an engagement rate of 0.036%. Measured over 12 original posts, its engagement rate beats 29% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.2K times each, and 1.81% of those impressions turn into an interaction. That is about 1.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 13:00 UTC, and Sunday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 58% link out. The account's strongest tracked post pulled 196 interactions, about 8.9x its own typical post. Recurring topics include #nepal, #unga81.

Measured over 12 original posts from a 30-day window, last computed on September 25, 2026. Recurring tags: #nepal, #unga81.

Compared with accounts its own size

UNDP in Nepal's engagement rate beats 29% of the tracked X accounts closest to it in follower count (20,445 accounts, accounts of similar size (decile 5 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 55% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.036%, UNDP in Nepal sits above the 25th percentile of the 205,048 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link58% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 58% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 684 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 25, 20268.9x their median

    Speaking at the #UNGA81, Rt. Hon. Prime Minister @ShahBalen delivered a powerful call for global solidarity, recalling the vision of @UNDP’s 1994 Human Development Report (HDR), which redefined security around people and development. As #Nepal faces a massive $4.7B recovery following the catastrophic 'Himalayan Tsunami,' the Prime Minister highlighted a critical roadmap for international support with the 6 R’s. 🏗️ Relief. Rehabilitation. Reconstruction. ⚖️Responsibility. Reparation. Resilience. UNDP Nepal remains committed to working alongside the Government of Nepal and local communities to ensure that recovery is forward-looking and prepares us for a future where climate-related risks are becoming more frequent and severe. To read the full speech: https://t.co/ozBgtThD5j @PM_nepal_

    16823411.8K viewsView on X
  • Aug 26, 20263.2x their median

    The devastating flash floods in Rasuwa and Nuwakot have brought immense sorrow. We are deeply saddened by the lives lost and stand with those waiting for news of missing loved ones. In response to this crisis, @UN agencies including @UNDP have been mobilized to back the Government of Nepal’s response to this tragedy. As the immediate crisis stabilizes, we remain committed to standing with these communities and leading the transition toward early recovery and resilience rebuilding efforts.

    4817244.4K viewsView on X
  • Sep 7, 20262.9x their median

    Today, as the Government of Nepal observes a National Day of Mourning for the lives tragically lost in the devastating August 2026 floods, @UNDP and other UN agencies in Nepal stood in solemn solidarity. @UN_Nepal personnel gathered to observe a moment of silence and lowered the @UN flag to half-mast. @UNDPNepal remains committed to support the people and the Government of Nepal in the road ahead for recovery and reconstruction. Together, we will work to build back better and ensure no community is left behind.

    5011121.6K viewsView on X
  • Sep 14, 20262.2x their median

    Behind the devastating numbers of the recent floods are countless human stories. For survivors who lost everything, rebuilding their lives remains a great challenge. To support the Government of Nepal in recovery efforts, @UNDP is supporting data management in the affected areas. Accurate data can be key to streamlining relief, mapping damage, and building resilience. @KyokoYokosuka | @JulienPRChev | @kanniwignaraja | @shokonoda | @UNDPCrisis

    3313122.5K viewsView on X
  • Jul 15, 20262.0x their median

    🧵 Thread 1/4 Today, we paused at our metaphorical Chautari to reflect on a remarkable journey. @UNDPNepal proudly celebrated 60 years of steadfast partnership with the Government and the people of Nepal, honoring six decades of shared progress and resilience. We were privileged to be joined by the Hon’ble Minister of Finance (@mofnepal), Dr. @SwarnimWagle, who shared a deeply personal connection as a @UNDP alumnus, having contributed to the Nepal Human Development Report in the 1990s and the Global Human Development Report in 2012. In his keynote address, Hon’ble Minister Dr. Wagle highlighted UNDP’s critical role in seeding vital investments and delivering on both global and regional public goods. He commended our ongoing engagement in climate action and democratic governance, encouraging us to build on these foundations to foster even stronger cross-border collaboration.

    279535.3K viewsView on X
  • Sep 1, 20261.5x their median

    “Technology cannot move fast enough to prevent loss along these massive river systems that catch the overflow of the glacier lakes.” @UN Assistant Secretary-General and UNDP Regional Director for Asia and the Pacific @kanniwignaraja warns that millions across the Himalayan region could face growing risks from glacial floods in the years ahead. As devastating floods along Nepal’s river systems leave more than 1,000 people dead and thousands missing, the scale of destruction is immense. A preliminary @UNDP assessment estimates 2.2 million tonnes of debris across the affected areas, including buildings, rocks and sediment. UNDP’s RAPIDA assessment is helping turn satellite data and other evidence into timely information to support response and early recovery. Read the full story by the @guardian highlighting @UNDP’s assessment 👉 https://t.co/iBXJG033O9 To learn more about @UNDP’s RAPIDA tool 👉 https://t.co/zB3Y8TJUhs 📸: @GautamSkanda

    2211101.0K viewsView on X
  • Sep 13, 2026

    In the wake of devastating flash floods in Rasuwa, keeping essential public services running is critical to communities’ recovery. In partnership with the Ministry of Land Management, Cooperatives, Federal Affairs and General Administration (MoLCFAGA), @UNDP is supporting Uttargaya and Gosainkunda Rural Municipalities with essential equipment, furniture and supplies to help local governments resume their day-to-day functions and continue serving their communities. The support marks an important step from immediate response towards longer-term recovery and resilient local governance. @UNDPNepal stands with the Government of Nepal and the local communities as they recover, rebuild and strengthen institutions that are essential to delivering services when they are needed most. #DisasterRecovery #LocalGovernance #Resilience #Partnership @mofaganepal

    20800971 viewsView on X
  • Aug 17, 2026

    From Coordination to Action: Shaping the Next Phase of Nepal’s Federalism 🇳🇵🏛️ Representatives from all three tiers of government, development partners, and experts gathered at the Nepal Administrative Staff College for a critical Policy Dialogue on Intergovernmental Relations (IGR) and Own Source Revenue (OSR). Addressing the inaugural session, UNDP Nepal Resident Representative @KyokoYokosuka said the next phase of federalism would require five strategic shifts: from coordination to implementation, from unclear interfaces to functional cooperation, and from fiscal dependence to stronger fiscal capability. She also called for a shift from fragmented systems to interoperability and from pilots to government-owned systems at scale. Matthias Meier, Deputy Head of Mission at the Embassy of Switzerland, shared valuable lessons from Switzerland’s federal experience on how provincial and local governments can exercise meaningful political and fiscal autonomy. Joint-Secretary at the Ministry of Land Management, Cooperatives, Federal Affairs and General Administration (MoLMCFAGM) Dilaram Panthi stressed the role of these discussions in building trust and called for greater clarity on horizontal and vertical differences so future reforms can respond to varying local contexts. Through the Provincial and Local Governance Strengthening Programme (PLGSP), and in partnership with MoLMCFAGA, the European Union, Norway, and Switzerland, @UNDP is committed to building trust, strengthening fiscal autonomy, and ensuring sustainable governance across #Nepal.

    206111.0K viewsView on X
  • Aug 4, 2026

    Micro, small, and medium enterprises (MSMEs) are the absolute backbone of Nepal’s economy. Yet, they remain highly vulnerable to climate shocks, natural disasters, and unexpected business interruptions that can wipe out years of hard-earned progress. To address this issue, @UNDP and the Nepal Insurance Authority (@beemasamiti) launched a new report “Risk Management in Nepal's MSMEs: The Insurance Protection Gap" on closing the MSME Insurance Protection Gap. Together with @SejonNepal, we brought together policymakers, regulators, government leaders, financial institutions, and business associations to build a stronger financial safety net for our local businesses. Through our flagship global Insurance and Risk Finance Facility (IRFF), @UNDP remains deeply committed to working alongside the Government of Nepal, the private sector, and partners to expand inclusive insurance and safeguard the livelihoods of millions of Nepali entrepreneurs. 🔗 Read the full story: https://t.co/y7oTSbQ5rL #FinancialResilience #InclusiveInsurance #ClimateResilience #SustainableDevelopment #IRFF

    207001.2K viewsView on X
  • Sep 19, 2026

    Recovery is about more than rebuilding what was lost. @UNDP is supporting early recovery efforts that will help restore livelihoods, reopen local economies and essential services, and help communities build back stronger. Nepal’s recovery will take solidarity, partnership and a long-term commitment to leaving no one behind. @KyokoYokosuka | @JulienPRChev |@kanniwignaraja | @shokonoda |@UNDPCrisis

    15800714 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#nepal#unga81

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 22 interactions against 63K followers, an engagement rate of 0.036%. Measured over 12 original posts, its engagement rate beats 29% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.2K times each, and 1.81% of those impressions turn into an interaction. That is about 1.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 13:00 UTC, and Sunday is the busiest day of the week. Of the 12 posts sampled, 100% carry an image or video and 58% link out. The account's strongest tracked post pulled 196 interactions, about 8.9x its own typical post. Recurring topics include #nepal, #unga81.

What is UNDP in Nepal's engagement rate on X?
UNDP in Nepal (@UNDPNepal) has an engagement rate of 0.036%, based on the median interactions across 12 original posts from the last 30 days against 63,242 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.036%, UNDP in Nepal sits above the 25th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @UNDPNepal have real engagement?
Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (20,445 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @UNDPNepal post?
Most posts go out around 13:00 UTC, and Sunday is its busiest day, at roughly 0.77 posts per day across the measured window.

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