UAM Autónoma Madrid engagement report
@UAM_Madrid - 66K followers on X
Measured over 21 original posts from a 30-day window, last computed on September 22, 2026.
Engagement
A typical post picks up 12 interactions against 66K followers, an engagement rate of 0.018%. Measured over 21 original posts, its engagement rate beats 23% of 19,933 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.6K times each, and 0.732% of those impressions turn into an interaction. That is about 2.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 21 posts sampled, 95% carry an image or video and 62% link out. The account's strongest tracked post pulled 50 interactions, about 4.2x its own typical post. Recurring topics include #uam, #agendauam, #bienvenida.
Measured over 21 original posts from a 30-day window, last computed on September 22, 2026. Recurring tags: #uam, #agendauam, #bienvenida.
Compared with accounts its own size
UAM Autónoma Madrid's engagement rate beats 23% of the tracked X accounts closest to it in follower count (19,933 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.018%, UAM Autónoma Madrid sits above the 10th percentile of the 200,758 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.67% |
| 90th percentile | 2.53% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 95% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 62% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 62% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 649 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 2, 20264.2x their median
✨ Esto es la UAM. Una universidad pública de excelencia reconocida internacionalmente por su investigación, calidad académica y compromiso con la sociedad. Un espacio donde el conocimiento, la investigación y las personas construyen el futuro cada día. Un campus que conecta talento, ideas y compromiso con la sociedad. Con más de 30.000 estudiantes, la Universidad Autónoma de Madrid ofrece una experiencia universitaria integral basada en la innovación, la sostenibilidad y la empleabilidad. • Más de 50 grados • Más de 80 másteres oficiales universitarios • 85 títulos propios • 37 programas de doctorado • Investigación de excelencia • Proyección internacional La UAM se sitúa entre las mejores universidades del mundo en distintas disciplinas y destaca por la empleabilidad de sus egresados. Descubre la UAM. Talento, vocación e innovación para transformar el futuro. 🎬 ¡Dale al play y conócenos! 🌐 Más información: https://t.co/uDFj0f3rJI
- Jul 30, 20263.5x their median
🏆 El investigador del CBM Crisanto Gutiérrez recibe el Premio Nacional de Investigación Santiago Ramón y Cajal en el área de Biología. Reconocimiento a una trayectoria científica de excelencia y a sus contribuciones fundamentales a la biología molecular. https://t.co/cKGhzpetOW https://t.co/A8MJglLdje
- Sep 14, 20263.2x their median
⚫️ La UAM expresa su profunda consternación y su absoluta condena por el asesinato de Claudia Tacoronte Aguilera, estudiante de la Universidad de Granada que se encontraba realizando una movilidad académica en México. Trasladamos nuestras condolencias y afecto a su familia, amigos y allegados, así como nuestra solidaridad con la Universidad de Granada y la Universidad Autónoma del Estado de Morelos, donde Claudia realizaba su intercambio. Nos sumamos a las muestras de duelo expresadas por las universidades y reiteramos nuestra condena y repulsa contra toda forma de violencia ejercida contra las mujeres.
- Jul 24, 20263.0x their median
🖤 Toda nuestra solidaridad con las personas afectadas por los devastadores incendios que están sufriendo Ávila y la Comunidad de Madrid. Nos unimos al dolor de quienes han visto amenazados sus hogares, entornos y patrimonio natural. Enviamos un mensaje de agradecimiento y ánimo a los equipos de extinción. Gracias por vuestra valentía, entrega y esfuerzo para protegernos a todos.
- Aug 15, 20262.8x their median
🎓La #UAM se consolida entre las 400 mejores universidades del mundo, según el @ShanghaiRanking 2026. ⭐️TOP 7 universidades de España 🥈Segunda universidad de la Comunidad de Madrid ¡Más info! https://t.co/iO4k4VGXnp #ARWU2026 #RankingShanghai https://t.co/WVoMvjNc7d
- Sep 8, 20262.6x their median
📅 SAVE THE DATE 🎶 La #UAM acoge un gran evento musical 🎤con más de 30 artistas que rememora el Festival de los Pueblos Ibéricos de 1976, uno de los grandes símbolos culturales de la transición democrática. 50 años después de aquel acontecimiento histórico, el próximo jueves 17 de septiembre se reunirán sobre el escenario en el Campus de #Cantoblanco artistas que participaron en la edición de 1976 junto a nuevas generaciones de intérpretes. 🎸🎙️ 🌟 Junto a los emergentes Aida Royes, Carmon, DCOIN, La Latina, Línea 12, Lucas Cano, Los Avaros y Musikhé actuarán artistas consagrados, como @angelstanich, @BlancaPaloma_rb, @CacoSenante, @CarmenParis, @Colectivopaname, @gatoconjotas, @InesRisotas (DJ), @isabelAaiun, Javier Álvarez, @JavierRuibal, @lakarmento, @las_migas, @luispastor52, @luisramiro, Manuel Gerena, María del Mar Bonet, @Marwanmusica, @Panchovarona, @PaulaKoops, @pedroguerra, @ramoncinoficial, @uxiamusica y Vitorino. 🎶🔥 🎟️ Entradas: https://t.co/g5yoySgj3v 🎓 Tarifas reducidas para estudiantes y miembros de la comunidad UAM. ℹ️ Toda la info en https://t.co/uDFj0f3rJI y https://t.co/Ae18R68X8T #UAM #SaveTheDate #Música #FestivalDeLosPueblosIbéricos #50Años #Cultura #TransiciónDemocrática #CampusCantoblanco
- Jul 20, 20262.6x their median
🟢La Facultad de Medicina de la #UAM recibe el informe favorable SISCAL madri+d para su Sistema Interno de Garantía de Calidad. 👏👏 Es el segundo centro de la Autónoma de Madrid que recibe esta certificación tras la Facultad de Ciencias, en 2023. 💪 En la evaluación se ha destacado el compromiso del equipo de dirección con la cultura de la calidad, la coordinación entre la Facultad y la Universidad, la consolidación de los procesos de seguimiento y mejora continua y la transparencia del sistema. 🔝 Toda la info: https://t.co/vUm8TRho55 #SomosUAM @UAM_Medicina @CienciasUAM @madrimasd
- Aug 11, 20262.5x their median
💡 ¿Sabías de dónde procede el nombre de Cantoblanco? Aunque hoy lo asociamos a uno de los campus de la #UAM y a su estación de #Cercanías, el nombre de este barrio de Madrid hacía referencia, según diversas fuentes, a la presencia de un hito de piedra que en otro tiempo ayudaba a identificar el lugar y orientar a los viajeros. ➡️ Una estupenda metáfora para reafirmar que quienes eligen la UAM están en el camino correcto.✨ #SabíasQue #Cantoblanco #HistoriaDeMadrid #Toponimia #Curiosidades #Madrid #Renfe
- Sep 4, 20262.3x their median
💚 🎓 ¡La UAM da la bienvenida a sus nuevos estudiantes! Cerca de 1.100 estudiantes de movilidad procedentes de 50 países y también estudiantes de nuevo ingreso comienzan una nueva etapa en nuestra Universidad. 🤝 Encuentros, experiencias y retos que compartir y mucha emoción... 📸 Accede a toda la info y la galería de fotos con algunos de los mejores momentos de estas jornadas 🔗https://t.co/cDNKuEMEvt #UAM #SomosUAM #BienvenidaUAM
- Aug 11, 20262.1x their median
🖤🇨🇴 La Universidad Autónoma de Madrid expresa su solidaridad con el pueblo de Colombia, tras el devastador terremoto que está provocando la pérdida de vidas humanas y numerosos daños materiales en el país. Trasladamos las condolencias de nuestra comunidad universitaria a las víctimas, allegados y familiares, y deseamos una pronta recuperación a los heridos. Asimismo, enviamos un mensaje de ánimo a los equipos de rescate que trabajan en la zona y también nuestra cercanía con toda la comunidad académica colombiana.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 12 interactions against 66K followers, an engagement rate of 0.018%. Measured over 21 original posts, its engagement rate beats 23% of 19,933 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.6K times each, and 0.732% of those impressions turn into an interaction. That is about 2.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.73 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 21 posts sampled, 95% carry an image or video and 62% link out. The account's strongest tracked post pulled 50 interactions, about 4.2x its own typical post. Recurring topics include #uam, #agendauam, #bienvenida.
- What is UAM Autónoma Madrid's engagement rate on X?
- UAM Autónoma Madrid (@UAM_Madrid) has an engagement rate of 0.018%, based on the median interactions across 21 original posts from the last 30 days against 65,639 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.018%, UAM Autónoma Madrid sits above the 10th percentile of the 200,758 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @UAM_Madrid have real engagement?
- Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (19,933 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @UAM_Madrid post?
- Most posts go out around 09:00 UTC, and Monday is its busiest day, at roughly 0.73 posts per day across the measured window.