Tv Talk engagement report
@TvTalk_Rai - 108K followers on X
Measured over 24 original posts from a 30-day window, last computed on October 11, 2026.
Engagement
A typical post picks up 26 interactions against 108K followers, an engagement rate of 0.024%. Measured over 24 original posts, its engagement rate beats 30% of 21,624 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.2K times each, and 0.829% of those impressions turn into an interaction. That is about 2.95% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 11:00 UTC, and Saturday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 112 interactions, about 4.3x its own typical post. Recurring topics include #tvtalk, #raiplay, #rai3.
Measured over 24 original posts from a 30-day window, last computed on October 11, 2026. Recurring tags: #tvtalk, #raiplay, #rai3.
Compared with accounts its own size
Tv Talk's engagement rate beats 30% of the tracked X accounts closest to it in follower count (21,624 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 36% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.024%, Tv Talk sits above the 10th percentile of the 218,826 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.149% |
| 75th percentile | 0.706% |
| 90th percentile | 2.63% |
| 99th percentile | 82.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 223 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 3, 20264.3x their median
Perché stasera Fabio Canino non sarà seduto fra i giurati di Ballando? #TvTalk è su #RaiPlay 📡 #FabioCanino | #BallandoConLeStelle https://t.co/osEKcMlZvQ
- Oct 11, 20262.2x their median
Addio, Wilma 💛 Pioniera della cucina in TV, ha portato per anni nelle case degli italiani ricette, curiosità e buonumore, diventando un volto indimenticabile della televisione italiana. #TvTalk https://t.co/FreRfdYhet
- Oct 7, 20261.8x their median
Hai voglia di ballare con lei?! 🎵✨ Dopo il gran parlare di questa estate, finalmente #BallandoConLeStelle è iniziato. E chi meglio della regina del sabato sera per parlarne?! 👑 Scrivi la tua domanda qui sotto! 𝗧𝘃 𝗧𝗮𝗹𝗸 torna sabato, alle 15, su #Rai3 e #RaiPlay 📡 https://t.co/dZiAjq3W1x
- Oct 10, 20261.7x their median
A Barbara D'Urso manca la conduzione? Milly Carlucci raccomanda a tutti/e la "palestra Rai 1": dove si firma per iscriversi?! #TvTalk è su #RaiPlay 📡 https://t.co/56Ouv9yNKu
- Oct 6, 20261.6x their median
Se ti dico "tv", chi ti viene in mente? #TvTalk è su #RaiPlay 📡 https://t.co/JE7YR7tHHg
- Oct 5, 20261.6x their median
Il ritorno dell'Ispettore Coliandro in tv: sogno o c'è una possibilità? Carlo Lucarelli risponde alla domanda social fedelmente riportata da @CinziaBancone ✨ #TvTalk è su #RaiPlay 📡 #CarloLucarelli https://t.co/0n0yA0wO4j
- Oct 10, 20261.5x their median
Responsabilità o co-responsabilità? Filippo Facci riflette sulla pervasività del caso Garlasco nei palinsesti televisivi. #TvTalk è su #RaiPlay 📡 https://t.co/eadrO52GGt
- Oct 2, 20261.5x their median
📣 𝗘𝗖𝗖𝗘𝗭𝗜𝗢𝗡𝗔𝗟𝗠𝗘𝗡𝗧𝗘 𝗔𝗟𝗟𝗘 𝟭𝟱.𝟮𝟬! Il sabato diventa un cabaret con Carlo Conti, Carlo Lucarelli, Marisa Passera e Fabio Canino ✨ Insieme a loro Stefano Zurlo, Ilenia Petracalvina, il prof Simonelli e Claudia Rossi 🗞️ #TvTalk: su #Rai3 e #RaiPlay 📡 https://t.co/eRnch9wEb0
- Oct 3, 2026
Paura, eh? 🤌 Ogni volta che si riguarda, Carlo Lucarelli nota tutti i suoi difetti - ma ce n’è uno che lo ha colpito particolarmente… e ce lo racconta con grande affetto 😂 #TvTalk è su #RaiPlay 📡 #CarloLucarelli https://t.co/ZDWogbxyZ8
- Oct 5, 2026
Forse un po' troppi buoni? 💃 #FabioCanino commenta l’ingresso di Barbara D’Urso e Alberto Matano nella giuria di #BallandoConLeStelle ✨ #TvTalk è su #RaiPlay 📡 https://t.co/95Dd2GMU29
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 26 interactions against 108K followers, an engagement rate of 0.024%. Measured over 24 original posts, its engagement rate beats 30% of 21,624 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 3.2K times each, and 0.829% of those impressions turn into an interaction. That is about 2.95% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 11:00 UTC, and Saturday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 112 interactions, about 4.3x its own typical post. Recurring topics include #tvtalk, #raiplay, #rai3.
- What is Tv Talk's engagement rate on X?
- Tv Talk (@TvTalk_Rai) has an engagement rate of 0.024%, based on the median interactions across 24 original posts from the last 30 days against 108,481 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.024%, Tv Talk sits above the 10th percentile of the 218,826 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TvTalk_Rai have real engagement?
- Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (21,624 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TvTalk_Rai post?
- Most posts go out around 11:00 UTC, and Saturday is its busiest day, at roughly 1.33 posts per day across the measured window.