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Turismo Roma engagement report

@Turismoromaweb - 122K followers on X

Measured over 40 original posts from a 30-day window, last computed on October 5, 2026.

Engagement

Bottom quarter for its size
Per follower
0.016%
of 122K followers
Per impression
1.77%
1.1K views on a typical post
Reach
0.88%
of its followers see a post
Typical post
19
interactions (median)
Saved
0.093%
1 bookmarks on a typical post
Posting rate
1.33/day
active 43% of days
Peak time
19:00 UTC
Wednesday

A typical post picks up 19 interactions against 122K followers, an engagement rate of 0.016%. Measured over 40 original posts, its engagement rate beats 25% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 1.77% of those impressions turn into an interaction. That is about 0.881% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 19:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 100% carry an image or video and 63% link out. The account's strongest tracked post pulled 285 interactions, about 15x its own typical post. Recurring topics include #visitrome, #appiaday2026, #visitlazio.

Measured over 40 original posts from a 30-day window, last computed on October 5, 2026. Recurring tags: #visitrome, #appiaday2026, #visitlazio.

Compared with accounts its own size

Turismo Roma's engagement rate beats 25% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 58% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.016%, Turismo Roma sits above the 10th percentile of the 205,374 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link63% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 63% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 280 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 3, 202615x their median

    ✨ La magia di Castel Sant’Angelo e del suo ponte si riflette nelle acque del Tevere, mentre la notte avvolge Roma. 🌙 ✨ The enchanting beauty of Castel Sant’Angelo and its bridge shimmers in the waters of the Tiber, as night falls over Rome. 🌙 📸 IG siestoalberto #VistRome https://t.co/arFPchZpFp

    25329303.7K viewsView on X
  • Sep 26, 202615x their median

    Affacciarsi dalla terrazza del Vittoriano, mentre il sole tramonta, è come guardare Roma tingersi d’oro. From the terrace of the Vittoriano, as the sun sets, Rome unfolds beneath you, bathed in a warm, golden glow. 📸 IG simonjack92 and https://t.co/DTlrCR2IXq #VisitRome https://t.co/IbyRjqBzZu

    24928003.7K viewsView on X
  • Sep 27, 20267.5x their median

    Nella quiete della notte, le antiche mura del Castello di Bracciano emergono maestose, avvolte dalla luce e dal silenzio. In the quiet of the night, the ancient walls of Bracciano Castle stand majestic, enveloped in light and silence. 📸 IG castellobracciano #VisitRome https://t.co/dsgmNafIt1

    12118302.3K viewsView on X
  • Sep 28, 20267.2x their median

    La Torre delle Milizie svetta a Roma dal XIII sec., imponente testimonianza medievale dei Conti di Segni. Standing since the 13th c., the Torre delle Milizie is one of Rome’s tallest medieval towers. 📷 IG: pazzadiroma #visitrome https://t.co/4eYbJ5CAQl

    12312202.1K viewsView on X
  • Oct 4, 20266.8x their median

    🌙 Una pallida luna sul Parco degli Acquedotti... 🌙 A pale moon over the Aqueducts Park… 📸 IG giancarlo.romeo #VisitRome https://t.co/9UXuDJkVqe

    11317001.5K viewsView on X
  • Sep 25, 20266.8x their median

    Il Monastero di San Benedetto a Subiaco: tra roccia e fede, dove il Santo visse da eremita. Un luogo sospeso nel tempo. The St Benedict Monastery: nestled in the rocks, where the Saint lived as a hermit. A timeless place. 📸 IG: elisaproperzi_photography #visitrome #visitlazio https://t.co/PbfsbkG1TC

    10620222.3K viewsView on X
  • Sep 26, 20266.6x their median

    🗓 Santi Cosma e Damiano The basilica in the Roman Forum, dedicated to the two twin brothers and physicians, is renowned for its magnificent 6th–7th-century mosaics in the apse and triumphal arch. 📸 IG https://t.co/VypnLeEyAU 👉https://t.co/N7psmvPYBp #VisitRome @ParcoColosseo https://t.co/6jzJQtRElT

    10615412.1K viewsView on X
  • Oct 3, 20266.2x their median

    ⚓L’Area Archeologica dei Porti di Claudio e Traiano racconta la storia del sistema portuale che collegava Roma al mare e al mondo. 📸La Strada Colonnata, con le sue caratteristiche colonne dell’epoca dell’imperatore Claudio 👉https://t.co/VfvTUAQpfg #VisitRome @parcostiantica https://t.co/OhLyOdiGko

    10214202.3K viewsView on X
  • Sep 27, 20265.2x their median

    Uno dei leoni in stile egizio della fontana di piazza del Popolo... One of the Egyptian-style lions adorning the fountain in Piazza del Popolo... 📸 IG carthe #VisitRome https://t.co/gCBIvS6rGp

    8512011.9K viewsView on X
  • Oct 2, 20264.9x their median

    🍇 Sagra dell'uva 📍Marino 📅 dal 3 al 5 ottobre La Sagra dell'Uva di Marino è una delle celebrazioni più suggestive e amate dei Castelli Romani. 🍇✨ 📸 IG marinocastelliromani #visitrome https://t.co/IXZp0RA7OQ

    838201.6K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#visitrome#appiaday2026#visitlazio#vistrome

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 19 interactions against 122K followers, an engagement rate of 0.016%. Measured over 40 original posts, its engagement rate beats 25% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 1.77% of those impressions turn into an interaction. That is about 0.881% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 19:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 100% carry an image or video and 63% link out. The account's strongest tracked post pulled 285 interactions, about 15x its own typical post. Recurring topics include #visitrome, #appiaday2026, #visitlazio.

What is Turismo Roma's engagement rate on X?
Turismo Roma (@Turismoromaweb) has an engagement rate of 0.016%, based on the median interactions across 40 original posts from the last 30 days against 121,673 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.016%, Turismo Roma sits above the 10th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Turismoromaweb have real engagement?
Its engagement rate beats 25% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Turismoromaweb post?
Most posts go out around 19:00 UTC, and Wednesday is its busiest day, at roughly 1.33 posts per day across the measured window.

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