Trijicon, Inc. engagement report
@Trijicon - 178K followers on X
Measured over 19 original posts from a 30-day window, last computed on October 17, 2026.
Engagement
A typical post picks up 320 interactions against 178K followers, an engagement rate of 0.18%. Measured over 19 original posts, its engagement rate beats 70% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 2.82% of those impressions turn into an interaction. That is about 6.39% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 19 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 2.3K interactions, about 7.1x its own typical post.
Measured over 19 original posts from a 30-day window, last computed on October 17, 2026.
Compared with accounts its own size
Trijicon, Inc.'s engagement rate beats 70% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 73% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.18%, Trijicon, Inc. sits above the 50th percentile of the 204,956 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 310 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 23, 20267.1x their median
The ACOG Compact. Increased performance with updated reticles, while staying small, light, and just as durable as always. https://t.co/QQlGgeXDEf
- Oct 1, 20264.0x their median
Trijicon has been defining hard-use thermal optics since 2017. Now, we are proud to introduce the next evolution. The REAP-IR®-50 features a brand-new proprietary Trijicon® Thermal Core, setting the American standard in thermal performance. Built for those who demand more from their thermal optic, the REAP-IR-50 delivers enhanced resolution through a 1280x1024 full-color display and an ultra-high-resolution thermal sensor with a 12-micron pixel pitch. Its aircraft-grade aluminum housing is built for hard use, while intuitive controls and a suite of advanced features give users the flexibility to configure the optic to their needs. Record on recoil. Multiple display options. Reticles and zoom levels. Ballistic profiles. Live remote viewing. And an available laser rangefinder (LRF) model. The next generation of thermal optics is here.
- Jul 3, 20265.8x their median
Every range day needs an AK. https://t.co/QcPNYJHH1R
- Jul 13, 20265.3x their median
Clarity. https://t.co/sa5BD2ek53
- Sep 29, 20262.6x their median
https://t.co/FKOIdkX9iV
- Oct 8, 20262.5x their median
Configure the REAP-IR-50 around the way you use it. With multiple reticle options, ballistic profiles, and display configurations, the REAP-IR-50 gives you the flexibility to tailor your thermal image to your platform, environment, and application. One optic. Multiple ways to make it yours.
- Jun 24, 20264.1x their median
So many options, so little time. What would you pick? https://t.co/2hklyZf5vQ
- Oct 6, 20262.3x their median
You've seen what the REAP-IR-50 can do on paper. Now it's time to see it in the wild. The next generation of Trijicon thermal is out there. https://t.co/QAPvyabkNM
- Aug 27, 20262.3x their median
Is there such a thing as too much capability? https://t.co/F01vcMtyd9
- Jun 19, 20263.5x their median
We heard some of you like ACOG pictures https://t.co/OoXstZX5g0
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 320 interactions against 178K followers, an engagement rate of 0.18%. Measured over 19 original posts, its engagement rate beats 70% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 2.82% of those impressions turn into an interaction. That is about 6.39% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 19 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 2.3K interactions, about 7.1x its own typical post.
- What is Trijicon, Inc.'s engagement rate on X?
- Trijicon, Inc. (@Trijicon) has an engagement rate of 0.18%, based on the median interactions across 19 original posts from the last 30 days against 177,763 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.18%, Trijicon, Inc. sits above the 50th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Trijicon have real engagement?
- Its engagement rate beats 70% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Trijicon post?
- Most posts go out around 18:00 UTC, and Monday is its busiest day, at roughly 0.63 posts per day across the measured window.