TodaLaUNAMenLínea engagement report
@Toda_la_UNAM - 118K followers on X
Measured over 19 original posts from a 30-day window, last computed on October 6, 2026.
Engagement
A typical post picks up 1 interaction against 118K followers, an engagement rate of 0.001%. Measured over 19 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 346 times each, and 0.289% of those impressions turn into an interaction. That is about 0.293% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 02:00 UTC, and Tuesday is the busiest day of the week. Of the 19 posts sampled, 89% carry an image or video and 100% link out. The account's strongest tracked post pulled 184 interactions, about 184x its own typical post. Recurring topics include #todalaunamenlínea, #unam, #cienciaunam.
Measured over 19 original posts from a 30-day window, last computed on October 6, 2026. Recurring tags: #todalaunamenlínea, #unam, #cienciaunam.
Compared with accounts its own size
TodaLaUNAMenLínea's engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 15% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, TodaLaUNAMenLínea sits below the 10th percentile of the 204,956 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 02:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 89% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 89% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 238 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 12, 2026184x their median
🔎📚 ¿Tienes un tema de investigación pero no sabes por dónde empezar? Aprende a buscar fuentes, organizar información, construir el estado del arte y evaluar artículos académicos. 👉 https://t.co/xELXKn1RqN #InvestigaciónUNAM #Metodología #EstadoDelArte #TodaLaUNAMenLínea https://t.co/JEeN02VklM
- Oct 3, 202635x their median
🐾 ¿Un cacomixtle en tu azotea? Conoce a estos vecinos urbanos y su papel como dispersores de semillas. ¡Descúbrelos! https://t.co/AnLOt5Yi3Q #TodaLaUNAMenLínea #Cacomixtles https://t.co/nVpgeeOxzi
- Sep 29, 202611x their median
🏫💻 Conoce la Prepa 6 por dentro. Recorre virtualmente la planta baja y el primer piso del Plantel 6 “Antonio Caso” y descubre sus espacios. 👉 https://t.co/CcLTUx94Y5 #Prepa6 #ENP #UNAM #VidaUniversitaria #TodaLaUNAMenLínea https://t.co/ofwVxPaDy5
- Aug 12, 20269.0x their median
❤️🧠 El amor y la intimidad no tienen fecha de caducidad. Especialistas de la UNAM explican cómo el afecto, la sexualidad y el autoconocimiento se transforman con los años. 👉 https://t.co/0O8BkzpKIs #PsicologíaUNAM #PersonasMayores #BienestarEmocional #TodaLaUNAMenLínea https://t.co/2FPcbdVOPP
- Sep 8, 20266.0x their median
👩🔬🔬 Más mujeres y niñas en la ciencia significa ampliar oportunidades y talento. Conoce iniciativas de la UNAM para acercarlas al conocimiento científico. 👉 https://t.co/Vi3vaRtxDo #MujeresEnLaCiencia #CienciaUNAM #TodaLaUNAMenLínea https://t.co/sODIrasnmE
- Aug 29, 20265.0x their median
🌙🦝 La ciudad también cobra vida cuando cae la noche. Conoce a los cacomixtles, sus hábitos y el papel que desempeñan en nuestros ecosistemas urbanos. 👉 https://t.co/28llVefOqL #Cacomixtles #FaunaUrbana #Biodiversidad #TodaLaUNAMenLínea https://t.co/QP5vfi0NfO
- Aug 15, 20265.0x their median
🎭📱 La cultura de la UNAM también se vive en directo. Descubre transmisiones en vivo de eventos y actividades culturales y disfruta del arte desde donde estés. 👉 https://t.co/438es11all #CulturaUNAM #ArtesEscénicas #CulturaEnDirecto #TodaLaUNAMenLínea https://t.co/elfiNzl1IF
- Sep 17, 20264.0x their median
🧠🔬 ¿Cómo ayudan las ciencias de la complejidad a estudiar universidades y ecosistemas? Consulta artículos académicos del C3 de la UNAM sobre estos temas. 👉 https://t.co/10dn5rbMJa #ArtículosAcadémicos #C3UNAM #TodaLaUNAMenLínea https://t.co/f89H7nNJUj
- Sep 16, 20264.0x their median
🇲🇽📚 ¿Cómo ha cambiado México en 200 años? Este especial de Gaceta UNAM recorre transformaciones en ciencia, humanidades e historia y la presencia de la Universidad en ese proceso. 👉 https://t.co/iaq2Gp7w3S #GacetaUNAM #UNAM #TodaLaUNAMenLínea https://t.co/v1PVtCr9g7
- Sep 15, 20264.0x their median
🐶🥣 ¿Cómo mantener una alimentación balanceada para tu perro? Conoce recomendaciones de UNAM Global sobre nutrición y cuidado responsable. 👉 https://t.co/qgLiFDHm5m #CienciaUNAM #BienestarAnimal #TodaLaUNAMenLínea https://t.co/c4YDTWEoRI
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 1 interaction against 118K followers, an engagement rate of 0.001%. Measured over 19 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 346 times each, and 0.289% of those impressions turn into an interaction. That is about 0.293% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.63 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 02:00 UTC, and Tuesday is the busiest day of the week. Of the 19 posts sampled, 89% carry an image or video and 100% link out. The account's strongest tracked post pulled 184 interactions, about 184x its own typical post. Recurring topics include #todalaunamenlínea, #unam, #cienciaunam.
- What is TodaLaUNAMenLínea's engagement rate on X?
- TodaLaUNAMenLínea (@Toda_la_UNAM) has an engagement rate of 0.001%, based on the median interactions across 19 original posts from the last 30 days against 118,157 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, TodaLaUNAMenLínea sits below the 10th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Toda_la_UNAM have real engagement?
- Its engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Toda_la_UNAM post?
- Most posts go out around 02:00 UTC, and Tuesday is its busiest day, at roughly 0.63 posts per day across the measured window.