ticketmasteruk engagement report
@TicketmasterUK - 285K followers on X
Measured over 40 original posts from a 30-day window, last computed on October 23, 2026.
Engagement
A typical post picks up 2 interactions against 285K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 4% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.2K times each, and 0.048% of those impressions turn into an interaction. That is about 1.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 09:00 UTC, and Thursday is the busiest day of the week. Of the 40 posts sampled, 98% carry an image or video and 83% link out. The account's strongest tracked post pulled 802 interactions, about 401x its own typical post.
Measured over 40 original posts from a 30-day window, last computed on October 23, 2026.
Compared with accounts its own size
ticketmasteruk's engagement rate beats 4% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 3% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, ticketmasteruk sits below the 10th percentile of the 205,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 83% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 83% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 229 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 16, 2026401x their median
Artist Presale tickets for for Harry Styles: Together, Together 2027 go on sale at 11:00 BST today. Fans who signed up to the Artist Presale can follow this link and login to access the presale: https://t.co/7nqg9vifdj
- Sep 3, 2026169x their median
Following the announcement of their November arena tour, Irish post-punks, Fontaines D.C. return next summer with a run of outdoor shows, plus very special guests Little Simz and Viagra Boys. 🔊 🎟️ Tickets go on sale 10:00 Thu 10 Sep https://t.co/P6dihgvh5m
- Sep 15, 2026148x their median
Take a look into the rehearsal room for Affluenza, starring Noah Schnapp and Janette Manrara 🎭 🎟️>> https://t.co/cgt5jAtZPZ https://t.co/UrLaXYwgXH
- Oct 21, 2026132x their median
Sam Fender has announced the PROPER MASSIVE STADIUM TOUR '27; stopping in Newcastle, Cardiff, Edinburgh & Manchester, the tour will also include Sam’s biggest headline shows to date at London’s Wembley Stadium on 18 and 20 June 2027. Want a notification before tickets go on sale? Head to the event page and set a reminder, we'll let you know an hour before the sale starts 🔔 🎟️Tickets on sale 09:30, Fri 30 Oct >> https://t.co/f0jabWwmOZ
- Sep 17, 2026111x their median
Harry Styles: Together, Together 2027 Get tickets now >> https://t.co/2k6jY88M3e https://t.co/lYJm7XWMGa
- Sep 17, 202678x their median
Charli xcx has added an extra London date to her Music, Fashion, Film Tour 2027 🖤 Tickets on sale 09:00, Fri 18 Sep >> https://t.co/ilYetGVeFx https://t.co/EJpTQANfC2
- Sep 18, 202647x their median
Music. Fashion. Film. Tour. With special guest Audrey Hobert. Experience Charli xcx live this February in her boldest era yet. Tickets on sale NOW >> https://t.co/ilYetGVeFx https://t.co/5BINIoICNw
- Oct 20, 202616x their median
Last chance to see Melanie C live this week - with best availability in Manchester & Birmingham! 🎟️Final tickets on sale now >> https://t.co/Vs7aIQo8yC https://t.co/4kochG5TqB
- Sep 17, 20269.5x their median
Simply Red have announced details of a very special UK and European headline tour for 2027. The ‘Summer Funk ‘27’ tour will see Mick Hucknall and the band play a unique high-energy set, bringing good times and a celebratory atmosphere to stunning UK venues throughout the sun-kissed summer months. 🎟️Tickets on sale 10:00, Thu 24 Sep >> https://t.co/YhMlyHjukW
- Oct 21, 20269.0x their median
JUST ANNOUNCED 🚨 Texas celebrate 30 years of White On Blonde + The Hits with a huge 2027 UK tour! With special guests Del Amitri. 🎟️Tickets on sale 09:00, Fri 30 Oct https://t.co/qLUPcUb4qj
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 2 interactions against 285K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 4% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 4.2K times each, and 0.048% of those impressions turn into an interaction. That is about 1.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 09:00 UTC, and Thursday is the busiest day of the week. Of the 40 posts sampled, 98% carry an image or video and 83% link out. The account's strongest tracked post pulled 802 interactions, about 401x its own typical post.
- What is ticketmasteruk's engagement rate on X?
- ticketmasteruk (@TicketmasterUK) has an engagement rate of 0.001%, based on the median interactions across 40 original posts from the last 30 days against 284,648 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, ticketmasteruk sits below the 10th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TicketmasterUK have real engagement?
- Its engagement rate beats 4% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TicketmasterUK post?
- Most posts go out around 09:00 UTC, and Thursday is its busiest day, at roughly 1.33 posts per day across the measured window.