Thomas Rhett engagement report
@ThomasRhett - 2.2M followers on X
Measured over 1 original post from a 30-day window, last computed on August 23, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 48 interactions against 2.2M followers, an engagement rate of 0.002%. Posts are seen about 18K times each, and 0.27% of those impressions turn into an interaction. That is about 0.804% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 7.7K interactions, about 160x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on August 23, 2026. Recurring tag: #shazam.
Where this sits in the catalog
At 0.002%, Thomas Rhett sits above the 10th percentile of the 10,326 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.007%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.007% |
| 50th percentile | 0.048% |
| 75th percentile | 0.321% |
| 90th percentile | 2.48% |
| 99th percentile | 354.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 15K |
| 01:00 UTC | +4% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -5% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 17K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 29K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 30K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 24K |
| 20:00 UTC | 0% | 22K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 17K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +8% | 59K |
| Monday | +8% | 72K |
| Tuesday | +1% | 94K |
| Wednesday | -4% | 78K |
| Thursday | -3% | 71K |
| Friday | -5% | 73K |
| Saturday | +2% | 64K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +79% | +73% to +85% | 5.8K |
| Outbound link | 0% of posts | -49% | -50% to -47% | 6.1K |
| Typical length | - | +13% | +10% to +15% | 6.4K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
- Its average post runs 304 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 13% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 26, 2025160x their median
Here we go again! We’ve got some really excited big sisters in our house. God is so good. https://t.co/NCtsTYBKZ9
- Jun 17, 202583x their median
Home. https://t.co/1xnoENT7yH
- Oct 14, 202558x their median
Putting music out with friends is just more fun. Old Tricks with @NiallOfficial is yours this Friday! https://t.co/I4XHzPGvIG
- Oct 9, 202550x their median
Couldn’t say no to this. Old Tricks with @NiallOfficial is coming next Friday, 10/17! https://t.co/wjpcjnPtbL
- Mar 23, 202645x their median
Excited to have @ThomasRhett sing this year’s rendition of “Georgia on My Mind” for @TheMasters 🎶⛳️ https://t.co/CKtspwDqQ1
- Oct 28, 202444x their median
2 bags of flour turned into 4 real ones real fast… @laur_akins #whatcouldgoright https://t.co/9H1lGgZQMx
- Apr 10, 202528x their median
How much would you pay to stop time? https://t.co/SqktKYz101
- Feb 11, 202527x their median
Happy 5th birthday sweet Lenny!! We love you so much! Might take you 5 years to outgrow that stitch https://t.co/5GY0iAQSq8
- Nov 15, 202422x their median
‘Bout time…Somethin’ ‘Bout A Woman (ft. @teddyswims ) is out NOW! Cheers, brother. https://t.co/Z3QV6THZOu
- Apr 16, 202518x their median
Ankle update 🩼 https://t.co/M7WOQNd3Lk
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 48 interactions against 2.2M followers, an engagement rate of 0.002%. Posts are seen about 18K times each, and 0.27% of those impressions turn into an interaction. That is about 0.804% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 7.7K interactions, about 160x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Thomas Rhett's engagement rate on X?
- Thomas Rhett (@ThomasRhett) has an engagement rate of 0.002%, based on the median interactions across 1 original posts from the last 30 days against 2,209,485 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.002%, Thomas Rhett sits above the 10th percentile of the 10,326 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ThomasRhett have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @ThomasRhett post?
- Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 0.07 posts per day across the measured window.