Stan Lee engagement report
@TheRealStanLee - 3.8M followers on X
Measured over 3 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 2.7K interactions against 3.8M followers, an engagement rate of 0.07%. Posts are seen about 58K times each, and 4.61% of those impressions turn into an interaction. That is about 1.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 30K interactions, about 11x its own typical post. Recurring topics include #stanlee, #marvel, #avengers. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 3 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #stanlee, #marvel, #avengers.
Where this sits in the catalog
At 0.07%, Stan Lee sits above the 25th percentile of the 204,491 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 171 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 29, 202611x their median
Remembering Chadwick today on the 6th anniversary of his passing 🕊 https://t.co/jh729zsUVP
- Nov 12, 20253.9x their median
Seven years ago today, the world lost a real-life superhero. Always remembering Stan and forever striving to preserve his legacy 🤍 #StanLee #StanLeeUniverse #Marvel #MarvelComics #MarvelMovies #Excelsior #NuffSaid https://t.co/W00FrZcLUp
- Mar 20, 20262.9x their median
Rest in peace, Chuck Norris #StanLee #StanLeeUniverse #Marvel #Excelsior #NuffSaid https://t.co/JzrmAdTniI
- Oct 7, 20262.6x their median
Two icons 👑 #StanLee #GrumpyCat #Marvel #Excelsior #ComicCon https://t.co/JM05MgPGCX
- Jan 24, 2026
Stay grumpy, folks! #StanLee #StanLeeUniverse #Marvel #Excelsior #NuffSaid https://t.co/4aCecCFxh0
- Dec 28, 2025
Today would have been Stan Lee’s 103rd birthday 🥳 Happy Birthday, Stan! #StanLee #StanLeeUniverse #Marvel #MarvelComics #Excelsior https://t.co/JDIo1Cr8VV
- Sep 22, 20261.8x their median
Officially autumn 🍂 #StanLee #Marvel #MarvelComics #FirstDayOfFall #Autumn https://t.co/NrOi1piAPM
- Sep 15, 20261.6x their median
🏍🏍🏍 #StanLee #Marvel #Avengers #MCU #Excelsior https://t.co/K56JSkD2GI
- Aug 26, 2026
“Everybody has Doctor Doom misunderstood. Everybody thinks he’s a criminal, but all he wants is to rule the world. Now, if you really think about it objectively, you could walk up to a policeman, and you could say, ‘Excuse me, officer, I want to tell you something: I want to rule the world.’ He can’t arrest you; it’s not a crime to want to rule the world... So I’m very interested in Doctor Doom, and I’d like to clear his name.” - Stan Lee #StanLee #Marvel #DoctorDoom #RobertDowneyJr #Excelsior
- Dec 14, 2025
Happy first night of Hanukkah to all Marvelites who celebrate! Many comicbook writers throughout history have been Jewish Americans who celebrated the Festival of Lights, including Stan Lee, Jack Kirby, Joe Simon, Bill Finger, Jerry Siegal, Joe Schuster, and Larry Lieber. Since his 1961 debut, it was heavily hinted at that Ben Grimm (the Thing) was Jewish 🕎 In this 1976 holiday card, Jack Kirby drew Grimm celebrating Hanukkah, further confirming fan theories. Chag Sameach! #stanlee #stanleepresents #stanleeuniverse #kartoonstudios #Chanukah #Hannukah #happyholidays #marvel #marvelcomics #marvelmovies #jackkirby
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2.7K interactions against 3.8M followers, an engagement rate of 0.07%. Posts are seen about 58K times each, and 4.61% of those impressions turn into an interaction. That is about 1.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 30K interactions, about 11x its own typical post. Recurring topics include #stanlee, #marvel, #avengers. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Stan Lee's engagement rate on X?
- Stan Lee (@TheRealStanLee) has an engagement rate of 0.07%, based on the median interactions across 3 original posts from the last 30 days against 3,831,920 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.07%, Stan Lee sits above the 25th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TheRealStanLee have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @TheRealStanLee post?
- Most posts go out around 17:00 UTC, and Tuesday is its busiest day, at roughly 0.1 posts per day across the measured window.