Brandon Tatum engagement report
@TheOfficerTatum - 950K followers on X
Measured over 87 original posts from a 30-day window, last computed on August 27, 2026.
Engagement
A typical post picks up 1.1K interactions against 950K followers, an engagement rate of 0.114%. Measured over 87 original posts, its engagement rate beats 75% of 3,809 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 33K times each, and 3.29% of those impressions turn into an interaction. That is about 3.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 87 posts sampled, 93% carry an image or video, 20% are part of a thread and 16% link out. The account's strongest tracked post pulled 11K interactions, about 10x its own typical post.
Measured over 87 original posts from a 30-day window, last computed on August 27, 2026.
Compared with accounts its own size
Brandon Tatum's engagement rate beats 75% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 83% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.114%, Brandon Tatum sits above the 50th percentile of the 36,960 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.435%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.435% |
| 90th percentile | 2.10% |
| 99th percentile | 159.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 51K |
| 03:00 UTC | -4% | 54K |
| 04:00 UTC | -6% | 44K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 49K |
| 07:00 UTC | -5% | 53K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 73K |
| 11:00 UTC | -3% | 79K |
| 12:00 UTC | -2% | 87K |
| 13:00 UTC | -2% | 96K |
| 14:00 UTC | -4% | 99K |
| 15:00 UTC | -2% | 102K |
| 16:00 UTC | -3% | 99K |
| 17:00 UTC | -2% | 92K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -2% | 80K |
| 20:00 UTC | -1% | 75K |
| 21:00 UTC | -1% | 67K |
| 22:00 UTC | -2% | 58K |
| 23:00 UTC | -1% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 233K |
| Monday | 0% | 292K |
| Tuesday | -3% | 284K |
| Wednesday | -1% | 253K |
| Thursday | -2% | 246K |
| Friday | -3% | 255K |
| Saturday | +3% | 229K |
Best tweets
- Aug 22, 202610x their median
Al Sharpton is facing a nineteen page defamation lawsuit for spreading unproven lies about Warren, Jax, and Morgan in Nolan Wells’s case. You cannot slander innocent young men without proof and hide behind civil rights activism when the defamation lawsuit hits your desk. https://t.co/8wahZUzhUU
- Aug 17, 20269.5x their median
🚨 New details are emerging in the death of actress Hayden Panettiere, 36. According to 911 dispatch audio, emergency crews responded to a Greenville, South Carolina, apartment for what was described as a suspected overdose-induced cardiac arrest, with CPR already underway. Panettiere, best known for Heroes and Nashville, later died. Her father confirmed her passing, calling her “an incredible light and a force of nature.”
- Aug 25, 20269.1x their median
HEARTBREAKING: A Florida father lost his wife and 2-year-old daughter after both were killed by lightning. He says he now has to stay strong for his surviving daughter. Absolutely devastating. 💔 https://t.co/oe6DYjzcOQ
- Aug 18, 20268.2x their median
🇺🇸 Sophie Cunningham was the ONLY player on her team who placed her hand over her heart during the National Anthem. She continues to stand out for all the right reasons. 👏🏾 https://t.co/LP7PGOHw2q
- Aug 18, 20267.5x their median
😂 Two men dressed as women showed up to a Las Vegas Aces game and officially “declared” for the 2027 WNBA Draft. Elite-level trolling. 🏀 https://t.co/vIqrrZlHfL
- Aug 26, 20266.9x their median
DISGRACEFUL: Jelly Roll used Kimmel’s stage to mock President Trump’s weight, and his conservative fans are not having it. Entertainers keep learning the hard way that insulting half the country has consequences. https://t.co/0q203tzI9O
- Aug 25, 20265.0x their median
Air Force Officer Jason Watson is now in custody facing ten total military code violations after demanding President Trump's impeachment in full military uniform. Military officers are strictly forbidden from engaging in partisan politics in uniform. https://t.co/UCBDtkyNCP
- Aug 19, 20264.9x their median
🚨 Harvard will pay $53 million after its longtime morgue manager stole donated corpses and sold their body parts on the black market. Cedric Lodge stole heads, faces, brains, skin and hands from bodies donated to Harvard Medical School. In one horrifying case, human skin was reportedly tanned into leather and bound into a book. Lodge was sentenced to eight years in prison, while his wife received just over a year for helping him. The families accused Harvard of negligence and failing to protect their loved ones’ remains. A judge has now preliminarily approved the massive settlement.
- Aug 17, 20264.6x their median
A mother and daughter paid $1,000 per ticket to attend the Indiana Fever vs. Atlanta Dream game specifically to support Sophie Cunningham, only to be told to cover their XX/XY shirts or leave. The daughter’s shirt simply read, “For the girls.” Earlier, a fan wearing a “Protect Trans Rights” shirt was reportedly shown on the jumbotron before being told to cover hers too. h/t @adamfrancisco_
- Aug 14, 20264.2x their median
A 10-year-old girl became emotional while recalling the moment a father of four gave his life to save hers after she was caught in a rip current. Father of four Derrick Moore rushed into the water and got Summer McCallum to safety, but was then pulled under himself. “I really owe my life to you,” Summer said through tears. Rest in peace, Derrick Moore. A true hero. 🙏🏾
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 1.1K interactions against 950K followers, an engagement rate of 0.114%. Measured over 87 original posts, its engagement rate beats 75% of 3,809 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 33K times each, and 3.29% of those impressions turn into an interaction. That is about 3.46% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 87 posts sampled, 93% carry an image or video, 20% are part of a thread and 16% link out. The account's strongest tracked post pulled 11K interactions, about 10x its own typical post.
- What is Brandon Tatum's engagement rate on X?
- Brandon Tatum (@TheOfficerTatum) has an engagement rate of 0.114%, based on the median interactions across 87 original posts from the last 30 days against 949,934 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.114%, Brandon Tatum sits above the 50th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @TheOfficerTatum have real engagement?
- Its engagement rate beats 75% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @TheOfficerTatum post?
- Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 3.93 posts per day across the measured window.